Part 22 (2/2)

2 Stuart Elliot, ”Account Executive Is Antiquated Consider Yourself a Catalyst,” New York Times, last modified June 14, 2011, nytimescom/2011/06/15/business/media/15adcohtio Zy As We Know It (New York: HarperColllins, 1999)

2 ”Dele, googlecom/adwords/professionals/individualht Factors,” SEO-factors (accessed July 9, 2011)

4 ”100 Aweso Stats, Charts, & Graphs [Data],” HubSpot, last /tabid/6307/bid/14416/100-Aweso-Stats-Charts-Graphs-Dataaspx

5 Danielle Leitch, ”Impact of Social Media on Website Traffic,” Social Media Today, last modified April 18, 2011, socialmediatodaycom/dleitchmorevisibilitycom/287238/impact-social-ement Correlates with Financial Performance,” Altiroupcoementdbhtml

7 ”Social Fans More Likely to Buy,” eMarketer, last modified March 6, 2010, emarketercom/Articleaspx?R=1007568

8 Rick Burnes, ”Study Shows S Get 55 More Website Visitors,” HubSpot, last /tabid/6307/bid/5014/Study-Shows-S-Get-55-More-Website-Visitorsaspx

9 ”100 Aweso Stats, Charts, & Graphs [Data],” HubSpot, last /tabid/6307/bid/14416/100-Aweso-Stats-Charts-Graphs-Dataaspx

10 Aaron Wheeler and Rand Fishkin, ”How Google's Panda Update Changed sobst Practices Forever-Whiteboard Friday,” last les-panda-update-changed-sobst-practices-forever-whiteboard-friday

11 Rohit Bhargava, ”Manifesto for the Content Curator,” Influential Marketing Blog, last avatypepadco/2009/09/-social-media-job-of-the-future-html

12 John Medina, Brain Rules: 12 Principles for Surviving and Thriving at Work, Home, and School (Seattle, WA: Pear Press, 2009)

13 Jonathan B Spira and Joshua BFeintuch, ”The Cost of Not Paying Attention: How Interruptions Ie Worker Productivity,” Basex, September, 2005

14 Jason Fried and David H Hansson, Rework (New York: Crown, 2010)

15 ”Get Slecom/analytics/educationhtml (accessed July 9, 2011)

Chapter 9 Embrace Failure

1 Alok Jha, ”We Must Learn to Love Uncertainty and Failure, Say Leading Thinkers,” The Guardian, January 15, 2011, guardiancouk/science/2011/jan/15/uncertainty-failure-edge-question

2 David A Vise, The Google Story: Inside the Hottest Business, Media and Technology Success of Our Time (New York: Bantam Dell, 2005)

3 Tim Ferris, The 4-Hour Workweek: Escape 9-5, Live Anywhere and Join the New Rich (New York: Crown, 2007), 278

4 Sarah Lacy, ”Airbnb Has Arrived: Raising Mega-Round at a 1 Billion+ Valuation,” TechCrunch, May 30, 2011, techcrunchcoa-round-at-a-1-billion-valuation/

Chapter 10 Pursue Purpose

1 Tony Hsieh, Delivering Happiness: A Path to Profits, Passion, and Purpose (New York: Business Plus, 2010)

2 ”Triumph of the Nerds: The Transcripts, Part III,” PBS, topbsorg/leLIeI

3 ”Our Philosophy,” Google, googlecoshtml (accessed July 9, 2011)

4 ”Facebook Principles,” Facebook, facebookcom/principlesphp (accessed July 9, 2011)

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