Chapter 12 (1/2)
In the office rented by Senhai building, Meng Lang received representatives of toy manufacturers from all over the country.
There is no doubt that the purpose of this group of people is to play Yo Yo, which has become popular in the toy market!
The negotiation of authorization has entered the rhythm of Meng Lang's control from the beginning.
30% sales share! Based on the standard retail price, if the approved shipment exceeds 1 million, it can be reduced by one percentage point. If the annual shipment exceeds 10 million, it can become the strategic partner of Pengda film and television, enjoying 25% share privilege!
Not surprisingly, the harsh terms were quickly rejected by toy manufacturers.
”30% is too high! Even 25% is not a price we can afford
A toy manufacturer from ice city said with tears and laughter: ”Mr. Meng, your father is also a toy maker, and he should have a certain understanding of the current situation of our industry. As you know, we can't agree to this kind of condition... ”
Hitaro dolls 20% sales draw, has let the copyright owner party Youqu animation earn more than Pengda toy factory.
30%! If you really dare to promise, I'm afraid that they, the toy manufacturers, will have to do nothing for Pengda. All the money was taken away by Pengda film and television. They worked hard to get a license, but they couldn't even drink the soup.
Of course, this has always been the case in negotiations.
First ask the sky high price, then slowly decline.
Meng Lang's bottom line is 25%. It would be great if we could talk higher. But unless the management on the other side is collectively stupid, the proportion of 25% is almost at the top.
After all, the profit space of Yo Yo is about ten or twenty yuan! This refers to the net profit margin excluding costs, taxes and other miscellaneous items.
If you draw 30% of the sales, take the ordinary version of thermal silver power, which costs 50 yuan, as an example, Pengda film and television does nothing, and each yo yo gets 15 yuan.
And the price of 50 yuan of the ordinary version of thermal silver power, the net profit space is between 18-20 yuan!
As for why IP owners want to share sales rather than net profits, it involves ”false accounts” and ”bad debts”.
In short, as the copyright owners, if they don't want to be trapped, the distribution of authorization is basically based on the sales volume, and few people are afraid to talk about the profit sharing.
The negotiation lasted all afternoon, and it was only in the evening that Meng Lang let go of the talk and reduce the initial proportion from 30% to 27%!
Of course, this ratio still does not satisfy toy manufacturers.
Therefore, the two sides agreed to continue the negotiation tomorrow and to call it a day.
After seeing off the toy manufacturer's delegation, Meng Lang collapsed on the cane chair he had just bought from the market and kept rubbing his sore eyes.
”It's short of people.” He muttered.
The president of the film and television company has no soldiers! Even this kind of small matter of authorization negotiation, he has to let him do it in person!
No way!
We have to recruit people to enrich the company!
Although ”Pengda film and television” is a start-up enterprise, it has a successful work to lay the foundation. In addition, he, the wise president of the ”unknown prophet”, has unlimited future prospects.
Such an enterprise, not to mention attracting top bulls to invest thousands of miles, at least used to deceive a few employees who work as cattle and horses is no problem.
The idea of recruitment just sprouted, Meng Lang can't wait to call Meng Minghui, chairman of the ”parent company” and strategic investor of Pengda film and television.
”Dad! Do we have a house that nobody lives in? ”
Opposite the phone, came Meng Minghui's panting voice.
”You think I'm a tenant? If there is no one living in the house, there is only the one we live in now! ”
”Forget it...”
There is no room to sell, so we have to find a way to pay money in disguise through Pengda toy factory.