Chapter 415 (1/2)
Provincial capital, Tianhe animal husbandry!
On the LCD screen in the large conference room, the advertisement of ”Zhen long black horn chicken” is playing. The shooting is very beautiful. The film length is 18 minutes, but the advertisement on TV is only a few seconds. Now they are watching online documentary advertising.
When the advertisement was finished, Liu Miao pressed the pause button.
He turned his chair and looked at the people in the conference room: ”what do you think after reading it? Come and express your opinions!”
Most people in the conference room know about Zhen Long animal husbandry, because this year, Zhen Long animal husbandry company bought 500000 chicken seedlings of ”black clawed pheasant” from Tianhe animal husbandry.
But no one expected that Zhen Long's animal husbandry would ”play” so much that he even registered a brand for black clawed pheasant. Needless to say, he also put advertisements in the media.
A vice president of Tianhe animal husbandry frowned and said, ”can you make money like Zhenlong animal husbandry company?”
Even if a ”black clawed pheasant” sells for 200 yuan, how many do you have to sell in order to earn back the advertising cost according to the publicity efforts of Zhen Long animal husbandry company?
There's no money to make. What's Zhen Long animal husbandry doing?
”Out of the province, where else in the country do you know 'black clawed pheasant'?” Liu Miao asked.
Everyone looked at each other.
Liu Miao sighed and looked at the last logo of ”Zhen long black horn chicken” and Zhen Long animal husbandry on the screen. Silk envy flashed in his eyes.
”Although Zhenlong black horn chicken will not make money for Zhenlong animal husbandry, through 'Zhenlong black horn chicken', the whole country knows that there is a 'Zhenlong animal husbandry company' in Taoyuan County, which has the top food materials, black horn chicken, and the black horn chicken raised by Zhenlong animal husbandry company is the best in the country.”
”To put it bluntly, I still can't make money!” someone suddenly laughed.
Liu Miao looked up at each other: ”Yes, I can't make money this year, but after the brand starts, what about next year and the year after? Zhenlong animal husbandry is a farmers' joint breeding model, which can increase the output in large quantities in a short time. As long as the effect is good this year, the number of chickens will double or even ten times next year. At that time, no matter supermarkets or dealers, they will rush to buy.”
Brand is not only a kind of strength, but also an intangible asset.
The scale of Tianhe animal husbandry is 100 times larger than that of Zhenlong animal husbandry, but how many ordinary people know the existence of Tianhe animal husbandry?
But Zhen Long's animal husbandry was different. At once, he made the people all over the country remember Zhen Long's animal husbandry and 'Zhen long black horn chicken'!
But now it's too late to say anything. Zhen Long has taken the lead. Now it's also wise to imitate.
Zhoujia village.
”Brother, did you watch TV last night?” Erya asked.
Zhou Cang was stunned and shook his head: ”no, what's on TV?”
He borrowed 100000 yuan from Zhen Long animal husbandry company and raised tens of thousands of ”black horned pheasants”. He spent all day staring at the mountains for fear of something wrong. You know, these are his wife Ben. If you keep the chickens well, you will have eyebrows and eyes if you marry Erya. If you can't keep them well, let alone can't lift your head in front of Tang long, the Zhoujia village will have no face to stay in the future.
”Zhen Long's animal husbandry has advertised on TV!” Erya said happily. She also raised thousands of black horned pheasants. Although the scale is not as big as Zhou Cang, it's really good. It's not a small money by the end of the year.
”Advertising?”
Zhou Cang frowned and said in surprise, ”isn't Tang long the incubator? What are you doing advertising on TV?”
Erya smiled and said, ”it's not advertising for the breeding base, it's advertising for our 'black horned pheasant'. It's also available online. I've seen it and it's good.”
”Advertising for me?” Zhou Cang was stunned and said helplessly, ”I really have money to burn. I'm afraid I don't know my last name!”
Eryabai glanced at him and said in a charming voice, ”what do you know? It's called marketing. Without advertising, who knows how many chicken seedlings we have sown? Do you know how many chicken seedlings Zhenlong animal husbandry has sown to the surrounding villages? More than 300000. In addition, there are more than 100000 contracted mountains in the breeding base. Together, the number is more than 500000.
According to the calculation of seven yuan per kilogram of black horn chicken, a chicken costs hundreds of yuan, 500000, that's 50 million. ”
Zhou Cang stared: ”so much money?”
Erya nodded and said, ”well, it's still the purchase price from us. Now it's advertised on online TV. I don't know how much it will cost. Anyway, it's very expensive. I don't know how brother Tang long will get back their money.”
”Yutou village has money. It's not so bad.” Zhou Cang said with a smile.
Erya stared at him and said unhappily, ”brother Zhou Cang, how can you say that? People's fish head village has money, and it's also people's money. Brother Tang Long is kind enough to help us. It's not chilling to say such sarcastic words behind our backs?”
Zhou Cang laughed twice, scratched his head and whispered, ”I'm just saying it.”
Erya said with a straight face, ”that's not good. If people treat us well, we can't help but show our conscience. Especially you, we can only raise 1000 black horned chickens at most. You can raise 10000 and lend you to contract the mountain. What does brother Tang Long mean? Don't you understand?”
”Yes, I'm wrong.” Zhou Cang hurriedly smiled.
He is not without conscience. It's just easy to say that Yutou village does have money, which is also true. He's not the only one who says so.
Erya's face eased down and said solemnly, ”it's good to know. People have feelings and righteousness for us. How can we say that kind of unfriendly words? Didn't you speak most of righteousness before!”
”Yes!”
Zhou Cang nodded hard and said with a grin, ”Tang Long gave me an exciting method. I also know that his mouth is ugly. In fact, he wants to push me back and help me up so that we can live a good life. I know all this and Zhou Cang appreciates it.”
”Hee hee, you are still my good Cang brother!” Erya blushed and said with a smile.
Zhou Cang touched his nose: ”you said Tang Long advertised 'black horned chicken' on the Internet? Can you see it on your mobile phone?”
”Yes, I'll find it for you!”
Erya took out her mobile phone and pulled out the advertisement of Zhen long black horn chicken. They sat on the hillside and looked very happy.