Chapter 27 (2/2)

The VP stopped in his tracks.

“Check the viewership ratings of the same programs in previous years.”

“I’ve checked. It’s 2.3%, which is still within the normal range. I don’t know why there’s a sudden increase this time…”

The VP frowned and slowly relaxed.

With his many years of working experience in the news media, he could already tell that there must be a phenomenal piece of work at the Fall Cup this time.

“Quickly arrange for entertainment reporters from the main station to get there for an interview!”

..

The VP of ABC TV had a keen sense of viral news.

In this era of internet connectivity, as long as there was really good content, it would spread like wildfire.

At night.

Many readers had already finished reading all four books.

Discussions began on various social networking sites, such as Twitter and Facebook.

“Everyone, I’ve read an absolutely wonderful novel called ‘Candle in the Tomb’. I’ve made a summary of why everyone should read this and condensed it to a short 140-word post, but this isn’t even enough to describe one-thousandth of it. Please click on this link to read it! I guarantee it’ll be an unforgettable experience!”

“Although we’re only halfway through the year, ‘The Lost Tomb’ is undoubtedly my favorite of the year! I’ve never read such a story before and I’m looking forward to seeing this work as a movie so that it’ll reach out to more people!”

These books went viral.

The content spread quickly on social media because anyone who saw the posts could easily retweet them.

More people saw them, and every new reader who saw the posts were immediately attracted to the story. When they finished the book with satisfaction, they would retweet the post.

This happened over and over again, so much so that “Candle in the Tomb” and “The Lost Tomb” became trending hashtags on Twitter.

This is equivalent to being on Weibo’s trending list.

Two works with such similar worldviews and such obvious cultural characteristics appeared at the same time.

Inevitably, it caused some discussion.

Most importantly, there were two groups of readers.

Everyone felt that the book they read was the best.

Among fans of the same work, there was naturally a strong sense of identity because they all liked “Candle in the Tomb” and shunned the readers who liked “The Lost Tomb”.

Although these two books were about tomb-robbing, which was the better one?

Soon, fanatics of the two works created separate Facebook communities, or more accurately, fan clubs for the books.

The two groups brought their loyal fans together in their own fan clubs.