Chapter 1595 - Darling, I love you! (1/2)
The charity banquet jointly held by the Zhishan Club and Lanxin Company was Wen Xinya’s one-man show. She had painstakingly described the pros and cons of external acquisitions of local businesses, helplessly admitted the current situation of the local brands losing out to foreign brands, and also expressed her determination in resisting external acquisitions.
It shook most of the people present and also everyone who was following this charity banquet. A sense of patriotic pride started brewing in the hearts of everyone.
The next day, the papers, magazines, and websites all reported Wen Xinya’s impassioned speech at the charity banquet.
An online group was formed to resist external investors which harmed local brands and invaded the health supplements market. These people furiously forwarded Wen Xinya’s impassioned speech and listed all of the tragedies of Chinese companies being viciously acquired by foreign investors over these years.
Some members of the public also gathered passionately patriotic people to raise banners and stage protests at the entrance of the three companies under the T-K Corporation—Nanshan, XX, and Mei Shan.
“Resist the vicious acquisitions of external businesses!”
“Defend the safety of local brands!”
“Drive the overbearing external investors out of China!”
T-K Corporation came forward to appease them. However, they were mostly too agitated and totally unwilling to accept any consolation. T-K Corporation couldn’t take more aggressive measures and daren’t report to the police, because once the matter was blown up, its reputation would be done for and they would realize their image as an overbearing invader.
There were even some victors of external businesses who gathered crowds to cheer in front of the three companies under the T-K Corporation:
“To defend the pride of local brands!”
“To the rise of local brands!”
“To the future of local brands!”
The acquisition battle between Lanxin Company and T-K Corporation had completely turned into a battle to defend local brands.
For this battle, Wen Xinya had four steps.
The first step was to play the victim and give the consumers a hint that T-K Corporation was an overbearing invader.
The second step was a peripheral attack to crush the reputation of T-K Corporation and its products, inviting the enemy to the battle!
The third step was an imitation flank attack, thoroughly nullifying T-K Corporation’s marketing strategy and obtaining the upper hand in this battle.
The fourth step was a head-on attack, using the reputation of the Zhishan Club to gather the patriotic masses to resist external acquisitions, embroiling the T-K Corporation in a whirlwind.
The four-step strategy by Wen Xinya all targeted at the hearts of the masses with only one goal—to bring everyone to her side.
By losing the hearts of the masses, T-K Corporation would lose its competitiveness in the market.
Si Yiyan hugged Wen Xinya as they watched the news. “I thought that you’d ask me for help this time around.”
T-K Corporation was aggressive and the local health supplements brands lost one after another. Based on the situation of the health supplements market, Lanxin Company would face an arduous battle.
Thus, he had also done some preparations to attack T-K Corporation.
However, unexpectedly, this young woman single-handedly turned the tables for the local health supplements companies and for Lanxin Company, gaining the upper hand in this battle.
Wen Xinya ate a strawberry as she stared at him. “Stop looking down on people. Even without depending on you, I can defeat T-K Corporation, drive them out of China’s health supplements market, and give them a painful lesson so that they know who’s boss.”
Previously, she had indeed thought about asking Si Yiyan for help regarding the T-K Corporation’s intention to monopolize China’s health supplements market. However, she eventually gave up this thought. She wanted to see if she could win this battle without depending on Si Yiyan and if Lanxin Company could withstand this tough test.