Chapter 1665 (1/2)
Delivery point.
Although the delivery point here is very cold, many reporters have been frozen a little bit at night.
But at this time, no one felt cold, some of Li Dong's words, let them fancy.
This is also the first time Li Dong said bluntly that he should guide the industry from afar.
In addition, although Li Dong's words are simple, they can be passed on and cause great disturbance.
Eliminating middlemen and agents and reducing the costs and expenses in the middle, Li Dong said a few words, but these words were heard, which will make many enterprises worried.
Reporters wanted to ask questions, but Li Dong looked at the time and said: ”originally, there are still a lot of things I want to say, but it's too late today. Let's talk about it later.
I have to continue to deliver tomorrow and take a break.
However, the double 11 is not a purely e-commerce dispute, and many things will be known next.
If you can hold on, you might as well stay in Bincheng for a few more days. ”
As soon as the words came out, the reporters' eyes lit up!
Something else is going to happen!
Sure enough, with brother Pao, there will be big news. What's next?
Big business owners?
Buy out treasure?
Or something else?
At this time, the reporters were not sleepy or tired. They all felt as if the cat had scratched them. They wanted to ask immediately what was going to happen?
But they were not sleepy, but Li Dong was really sleepy.
What's more, he doesn't want to say now. Let them guess.
……
On the morning of the 11th, Li Dong was still sleeping.
But on the Internet, everywhere is talking about distant news.
As of 8:00 a.m., the total transaction volume of the distant mall exceeded 42 billion!
And several other platforms, small platforms did not publish data, including Jingdong.
But the data was released.
As of 8:00 a.m., the total transaction volume of Diao Bao reached 700 million.
In the case of grabbing so much market share from afar, it's absolutely not bad that you can still make 700 million out of treasure.
Can be compared with the distance, but the other party's fraction is less than.
For a while, the discussion about the decline of digging treasure has become the focus of discussion.
And Li Dong's words in an interview last night were also reported by the media.
One of them, although Li Dong didn't say it directly, was still pointed out by the media.
In the early stage of e-commerce development, Ali has contributed to the development of e-commerce in Huaxia, which can not be denied.
But now, Su Lin accused the distance is a cancer, Li Dong is saying that dig treasure is the existence of cancer in the field of C2C.
Because of the laissez faire and ineffective supervision, this field has been questioned by the public, and its credibility has declined, and the overall environment of the industry has been damaged.
In the face of these accusations, as well as the fact that the performance of Taobao has been reversed, and the whole C2C has been countered by B2C, many people feel that tuobao is to bear the responsibility.
If we change to small and medium-sized platforms, we will not talk about it.
Can dig treasure is a leader in the industry, from 2005 to 2008, has been!
In recent years, it is also a period when online shopping market has officially entered the public's attention. At this time, as a leader, he enjoys more and has to bear more responsibilities.
The environment has been damaged, and C2C platform has been questioned, and Taobao can not shirk these responsibilities.
……
Facing the accusation on the network, many people in Ali are indignant.
Lin'an.
Ali headquarters.
Early in the morning, there was a war of denunciation in the conference room.
A senior executive of Ali denounced: ”Li Dong is nonsense!
In the early stage of industry development, who can be perfect?
Online shopping appeared in China for a short time. There are many problems in the initial stage, but is this the responsibility of an enterprise?
We are also feeling the stones across the river, there are some problems in the development process, very normal phenomenon!
Moreover, Ali has been changing. Has he not seen the efforts we have made for it?
It's bad manners to chase a little hard and fight hard!
Chairman, this matter must not give up. Once a storm of public opinion is formed, it will be more difficult to dig out treasure!
Li Dong talks nonsense in front of the media. Since he said that he should bear the responsibility, he should also bear the responsibility of slandering Ali and digging out treasure!
We can bear the loss of fair competition.
But slander us out of thin air and let us bear the responsibility we should not bear, which I can't accept! ”
”Yes, chairman, it's not about business competition.
Li Dong blames Ali for the problems in the C2C field, which is unfair!
After the decline of eBay, taking out treasure to hold the ear, but pioneer also means blind people feeling elephant, we can only step forward, out of a road that no one else has gone.Ali's contribution in the field of e-commerce can be denied by Li Dong alone
Ma Yun light way: ”he did not deny these.”
”Yes, he did not deny it, but he weakened the contribution and magnified the defect, which is a fact!”
Ma Yun gently rubbed his temple, and after a while he said, ”does it make any sense to say that now?
What about the investigation?
In the past two years, C2C platform has indeed had a lot of drawbacks. We have to say that we also have a responsibility.
In the later stage, in order to expand the group of merchants, there are many problems in the audit.
Any merchant can settle in and dig out treasure, including some famous brand products.
In fact, we can still do supervision.
Can't we find out the brand products, the agents and the direct selling shops?
You can find it!
But did we check it out?
No!
Lax supervision of the platform has led to a large number of fake and shoddy products flowing into the market. Can we shirk this responsibility
Ma Yun said, and then said: ”in recent years, the major brand manufacturers are very dissatisfied with us.
It's OK to have a big family. We have no choice.
When the distance appears, you have another choice. Don't you see it yourself?
Because of the laissez faire of these problems in the early stage, a large number of brand manufacturers prefer to give profits to distant places and cooperate with them rather than cooperate with us.
Some brand companies even publicly claim that all their brands on Taobao are fake products, but there are still a large number of these brands on Taobao. Can you accuse the other party of not cooperating with us and abandoning us?
If there is a cause, there must be a result. Since we have done something, there is no need to hide our ears and steal the bell. ”
Today's Ma Yun is very calm and not afraid to speak directly.
It is precisely because they do not deal with these problems and do not do supervision, which leads to greater and greater distance.
But at that time, it was very difficult to stop it.
In 2005, in order to defeat eBay, Taobao had to do it.
In 2007, in order to go public, in order to achieve results, we had to do it.
In 2008, when people were thinking about making things bigger, they were almost forced to continue to expand their scale and appease the merchants. There was no time and no way to do this.
It's the same now!
Now, if we dig out the treasure to reform and do it, it will be no different from that in the distance.
Why do merchants and consumers choose to buy treasure?
Compared with the credibility of the two families, at least in the distance, the various systems are also more perfect. Naturally, it is the best choice to choose from afar.
At this time, it's not the same as taking out treasure, but simply unable to change.
If there is no distance at this time, the treasure can be changed slowly, but it can't be changed now.
Ma Yun said so. The others were a little quiet.
After a while, someone said helplessly, ”what should I do now?
This time, the result is not as good as the result of 7.18.
In addition, there are many follow-up actions in the distant shopping mall. If it goes on like this, the market share of the treasure will definitely be seized by the distant place.
Now, if we want to continue to fight, we have to lay down the cost, willing to spend money, vigorously transform and dig out treasure.
Including our after-sales service, credit system establishment, logistics laying
These, we have to do, in order not to be far away from the distance.
Otherwise, the distance will get bigger and bigger. ”
Ma Yun looked at him and said, ”we all know all these, but how much investment is the key?”
No one said anything.
Cai Chongxin, who did not speak much, took a look at Lu Zhaoxi, who said softly: ”if you want to keep up with the pace of the distance, the investment of 3 billion is the starting point, and more than 5 billion will be competitive.
If you want to surpass, you need to invest more.
Moreover, it is very difficult to surpass simply by digging out treasure and transformation. It also needs to increase investment in cooperation with other fields... ”
”Five billion!”