Chapter 1454 (1/2)
Li Donggang stayed in the capital for a day. In the early morning of the 20th, Teng Xun updated the latest version of the 3G version of QQ.
Li Dong, who thought he would be free for a few days, had to go to Jiangbei on the afternoon of the 20th.
Teng Xun is his next target. Since the other side has made a move, no matter what, he has to go back to the town in person.
……
The next day.
March 21st.
Far away building.
It has been 34 hours since Teng Xun launched the 3G version of QQ.
Zhao Ting, President of the communications company, was slightly dignified and continued to report: ”in the early morning of the 20th, Teng Xun launched 3G versions, including iPhone, Android and Symbian.
New version, added red envelope function.
Some old bugs are optimized. Compared with the previous WAP version, the interface is clearer and the interaction is easier.
At present, there are nearly 30 million 3G users. However, not every smart phone user will open the 3G function.
3G is extremely loss of traffic, even if the standby state, background program running, also extremely loss of traffic.
Therefore, it is not the cost of buying a mobile phone that restricts users' use of 3G functions.
Compared with traditional mobile phones, the current smart phones are not too much in price, which is not an absolute factor.
The key is the loss of traffic! ”
Speaking of this, Zhao Ting couldn't help saying: ”before the 3G license was issued, several operators, at the highest time, the out of package traffic was as high as 100 yuan M.
2G era of traffic charges, high to astonishing!
Of course, at that time, there was not much mobile phone software and less traffic consumption.
When 3G began to be popularized, several major operators began to significantly reduce their prices. At present, the average price outside the package is in the area of 10 yuan M.
Although the drop is as high as 10 times, it is still unbearable.
There is not much traffic in each family's traffic package, and some people don't have the habit of opening traffic package at all.
Sometimes send a few pictures, often is a few tens of yuan of telephone fee increase!
Therefore, what really hinders the promotion of various apps in the 3G era is actually the major operators themselves.
In order to recover the investment in 3G infrastructure network, the traffic cost is still high, which is the main reason why we are unable to launch various mobile apps at present.
Such a shopping platform as the remote mall, even if the mobile phone can support, there is no problem with the hardware. If you open it without WiFi, users will be overwhelmed by all kinds of pictures. ”
Zhao Ting sighed for a while. Liu Hong glanced at him and interrupted directly: ”Mr. Zhao, there's no need to sigh about these things. Let's talk about the operators later. Let's talk about the key points first!”
Zhao Ting was a little embarrassed, so he had to return to the theme and said: ”I said so much because Teng Xun and China Telecom and China Unicom have reached a cooperation agreement this time, and they have launched the traffic free mode for these two users.
As for the specific content of the agreement, it is not known for the time being.
3G version of QQ use is free of traffic, which will attract a large number of users to join.
In contrast, our pp3g version, although a step ahead of the update, but in fact, users are far less than each other.
Mr. Li, although you said that wechat will be the main mobile terminal, you can... ”
In fact, he wants to say, how do you know that wechat is really suitable for mobile customers?
Like Teng Xun in his previous life, there is competition in the distance.
Communication companies have been improving the functions of PP, and have been researching and improving the 3G version of PP, hoping to transition to the mobile terminal.
As a result, Li Dong didn't pay too much attention to it. Instead, he attached great importance to wechat, which was not yet online.
This makes a lot of people have some dissatisfaction!
Wechat with 0 users has not been launched yet, and has not been tested by the market. How can you be sure that it will be better than PP?
In Zhao Ting's opinion, it is better to continue to increase investment in the inherent PP rather than pinning his hope on the unknown future. In this way, it may be difficult to defeat QQ quickly, but at least the camp is still there, and there is still a chance for counterattack.
Is it really cost-effective to invest and promote wechat?
Can wechat really become the straw to overcome QQ?
Zhao Ting has doubts about this.
Don't mention him. In fact, even Zhang Xiaolong, the developer, is not so confident. It's no wonder that Zhao Ting has some dissatisfaction in his heart.
After Zhao Ting finished, Li Dong, who was sitting at the top of the table, said with a light smile: ”Ma Huateng has begun to fight back. It seems that this guy has a strong sense of crisis.
No flow, it's really a big killing move.
But it's just now, after a while, when the traffic costs come down, these moves are all empty. ”
”Lower traffic costs?”
Liu Hong couldn't help but say, ”Mr. Li, this has just dropped, and it will fall again?””What do you think? 10 yuan m, how about stealing money! ”
Li Dong rolled a white eye, 2G era will not say, 3G era also make so expensive traffic charges, how to promote 3G?
Several major operators are not stupid. They just think that there are too few 3G users in advance. In order to recover the cost earlier, they are not willing to continue to reduce the traffic cost.
As long as there are more users, they will fall sooner or later.
Hearing this, Liu Hong frowned slightly and said, ”general manager Li, do you have any definite information?”
”No, I said it casually.”
”Cough, cough...”
Everyone was speechless, and Liu Hong said helplessly: ”Mr. Li, we can't lag behind in this respect.
As for the overall decline in traffic costs, I don't know when it happened. ”
Li Dong looked around and looked at the people: ”no way!
What's his Ma Huateng online? I'm going to go online with him?
A few years ago, we were imitation, now we don't need it!
Now, it is he who follows me and is led by my nose!
If we don't reduce the traffic cost, we can make it lower! ”
people watched him say nothing, you are the Lord, you has the final say.
The three major operators are all your grandsons. If you let them lower them, they will lower them. This is the head office!
Li Dong hummed, got up and said: ”3G is the general trend, 3G users will surpass 2G users sooner or later, this is beyond doubt!
In the world, in developed countries, in Asia, as long as 3G is used in countries, 3G is developing rapidly.
Let's say that Japan, the world's first country to promote 3G services, had more than 90 million 3G users by the end of last year!
How many people are there in their country?
The number of users in Huaxia is 10 times that of them, so the future is expected.
The three major operators are not willing to reduce the tariff, but to recover the cost early and make a beautiful financial report at the end of the year.
Do you think they don't want to promote 3G services?
Do you think they don't know that 3G users will grow substantially in the future?
The key is that they don't think the time is right. There are not many users and the demand is not so large.
But as long as we can meet their conditions and give them some steps, they will be willing to reduce the cost.
If I have to do it, I will do it. The whole industry has to thank me Li Dong, and all users have to thank me Li Dong! ”
People seem to understand, Liu Hong hesitated: ”you mean...”
”I have taken time to read the annual financial reports of several major operators these days. In 2008, like China Mobile, the total revenue was as high as 410 billion.
But how much is the WAP traffic cost of mobile Internet access?
12 billion! ”
Li Dong said with a smile: ”insignificant!
At least relatively speaking, for several major operators, their main income source is voice call and other value-added services.
The revenue of traffic is not their main body, let alone not be the main body. Even the income of RBT is higher than the traffic cost.
So a few users are not too concerned about this aspect, even now they think so.
Therefore, the traffic costs remain high, because they think that the income of high and low is almost the same, and it doesn't matter.
However, I now tell them that if the traffic cost is greatly reduced, this income will increase more than five times in the whole year?
Three years later, even more than their pillar industry voice call?
In 2009, the number of 3G users exceeded 100 million?
……”
He continued, while others looked at each other.