Chapter 53 (2/2)

”Their target market overlaps with the distant ones. Ma Jialiang's” wolf strategy ”has a good market. What they like most is to open stores in the regional market intensively, make the business circle thorough, and let the competitors have no way to go...”Sun Tao said a lot about Su Guo, some of which were heard by Li Dong in his previous life, and some were only hearsay in the industry.

The focus is not on China Resources holding Suguo, nor is Suguo's march into Jiangbei.

What really makes Sun Tao sad is that Suguo's strategic goals are the same as those in the distance, both of which focus on small and medium-sized cities and even rural areas.

Originally, the county-level cities in Jiangbei were almost blank areas for large-scale supermarkets. The reason why they can develop in the distance is that there are no competitors in Dongping.

Whether Wal mart or Carrefour, their target market is high-end people, large cities.

Suguo is a civilian supermarket, which is specially developed in towns, communities and counties. It is a common means of Suguo to launch cheap stores, convenience stores and community stores.

In this way, there will be the biggest competition in Jiangbei from afar, because this is the way we are going now.

Li Dong was not in a hurry before, because other large stores in Jiangbei couldn't see the town and county. He had time for development.

But now the wolf is here!

Su Guo is rich and powerful, and can not whisper with the distance. Once the distance and Suguo compete, there is almost no advantage to speak of.

”No, where did you hear about Suguo's march into Jiangbei?”

Li Dong thought about it, but he still felt that something was wrong. The coverage of Suguo in previous generations was Su Yu Lu area, and Jiangbei was not their target area.

What's more, he remembered that the first Suguo supermarket in Jiangbei was opened in 2008. At this time, Huarun just acquired Suguo, which seemed not suitable for such a big move.

Sun Tao listened to Li Dong's saying, but he was also a bit at a loss. He said, ”it's all about the industry.”

He used to be vice president of Carrefour. He has a wide range of contacts and more information than Li Dong.

”Can it be a smoke bomb?” Li Dong doubts way.

Sun Tao pondered for a moment and thought, ”it's really possible, otherwise the news won't spread so fast. At least Qingyang hasn't heard of Suguo's store opening.”

Hearing that there was no Suguo store opening in Qingyang, Li Dong decided that the news should be a smoke bomb based on his previous life's memory, but he didn't know whether it was Suguo himself or someone else's guess.

But even the smoke bomb, Li Dong also had to pay attention to it.

Sugo is not coming now, but sooner or later she will come.

Far away, the only store that really operates is Dongping. Compared with Suguo, the giant, it's really weak.

If you want to occupy a market in the retail industry of Jiangbei, you will have to compete with those large supermarkets in the distance sooner or later.

Time, the key is time.

Originally took Longhua shopping mall, Li Dong also felt that the pace was too big, preparation slowly.

Now it seems that the pace is still not big enough. Suguo will open hundreds of stores in Jiangbei within one year. If it develops at this speed in the distance, it will not be able to compete with others in 100 years.

”Brother sun, I'm going to decorate the Longhua square right away, and it will open before the end of the year.” Li Dong's eyes are firm. He has made up his mind.

Sun Tao saw it out and pondered for a moment: ”are you ready to use the funds on the shopping card side?”

”Yes

”What if there is a shopping card run?” Sun Tao warned.

Shopping card runs are not without, some small supermarkets because of the shopping card runs lead to the rupture of the capital chain, and finally closed down.

Li Dong did not care: ”decoration 35 million is enough, as long as a few branches began to profit, soon can make up the deficit.”

Sun Tao shook his head and disapproved: ”I'm not afraid of ten thousand, just in case. If the branch is not well managed, it can't achieve the ideal...”

”Mr. Sun!”

This was the first time Li Dong was called sun taosun when no one was around. He saw Li Dong's upright way: ”if you are afraid of wolves before and tigers after, you can't do anything! What we want from afar is not conservative. If we want to be bigger and become the leader of Jiangbei retail industry, we can't succeed without taking risks! ”

Sun Tao's sad face gradually faded and his eyes became more and more bright.

Become the leader of Jiangbei retail industry!

This is the first time that Li Dong said his goal and the direction of the future!

Yes, how can you succeed without taking risks, and how can you defeat those big stores with abundant capital.

If you want to accumulate and thin, you have missed the best opportunity. The market is changing with each passing day. When the accumulation is finished, there will be no living space in the market.

”Let's do what Mr. Li said.”

Sun Tao spoke sonorously and forcefully. He was no longer tired before, and his spirit flourished again.

Although the distance is small and weak, their creators have ambitions, and their dreams will come true one day!

, the fastest update of the webnovel!