Chapter 53 (1/2)
On October 2, the remote supermarket launched a membership card system.
With free handling, discount, accumulated points to exchange for gifts several elements, the distant supermarket launched a massive publicity work.
Newspapers, outdoor advertisements, leaflets, students carrying supermarket slogans walk through the streets
The multi pronged publicity method makes the distant supermarket become the talk point of Dongping people after dinner and tea, and the crowd on the opening day reappears in front of the supermarket.
On the 2nd day alone, more than 800 membership cards were handled, and the shopping cards launched were also very popular. More than 36000 yuan was sold on the first day.
On October 3rd, news spread that shopping cards could be bought back in cash at a 10% discount from the original price.
More people came to buy shopping cards that day.
And different from the first day housewives are the mainstream, there are many more men on this day, and their handwriting is much more than those housewives, and there are many tens of thousands of them.
Li Dong, who looked on coldly, could see the origin of these people at a glance. Most of them were local businessmen in Dongping and personnel from the Logistics Department of some government agencies.
That night, the supermarket took stock, handled nearly 1000 membership cards and sold more than 180000 yuan of shopping cards.
……
By the evening of October 6, more than 5700 membership cards had been handled in the distant supermarket, with a total value of nearly 800000.
5700 membership cards are equivalent to 5700 families who choose to go far away. As long as the service and price of the supermarket are in place, these people are the loyal customers in the distance.
As for the shopping card, excluding the 200000 that was sent out, all the million shopping coupons launched in the early stage have been sold out.
These shopping cards will not be circulating in supermarkets very quickly, or even become a kind of currency in disguise, and may never be used in supermarkets.
This is equivalent to Li Dong's more than 800000 working capital on hand, and this is just the beginning.
Li Dong believes that when the wave of gift giving at the end of the year is over, it will not be difficult to sell shopping cards.
With the introduction of membership cards and shopping cards, the additional effect is that the turnover of supermarkets will reach a new high.
During the six days of national day, the total sales of distant supermarkets exceeded 6 million, and the average daily sales volume exceeded one million!
……
On the evening of the 6th, Li Dong met Sun Tao, who was rushing back from the downtown area of Qingyang.
Sun Tao is darker and thinner than before.
Li Dong felt a little sad when he saw him. He always had feelings when he got along for a long time.
Sun Tao used to be a professional manager, but now Li Dong regards him as a real partner. Seeing this, he can't help but say: ”brother sun, there's no need to be hands-on. We've recruited so many people. We don't want them to have a free meal.”
Sun Tao smile, slightly tired way: ”Mr. Li, I am happy in it.”
On the one hand, it is the incentive of dividends, on the other hand, it is a sense of achievement, an unparalleled sense of achievement!
He Sun Tao is an indispensable part of the development of distant supermarkets!
Then, bypassing the topic, Sun Tao asked, ”are you leaving tomorrow?”
Seeing that Sun Tao didn't want to discuss this topic, Li Dong had to let it go and nodded: ”I'll leave tomorrow morning.”
The National Day holiday is coming to an end, and the shopping mall in Longhua has to be settled as soon as possible, so Li Dong has to leave.
Sun Tao was silent for a moment, but he wanted to say something.
After several times, Li Dong also saw that Sun Tao had something to say, and said, ”brother sun, what is it worth your embarrassment?”
Sun Tao frowned slightly. Instead of talking about the subject first, he asked, ”what's going on over there?”
Li Dong didn't force him to see the situation. If something really happened, Sun Tao would tell him.
Seeing that he mentioned Longsheng, Li Dong dismissively said: ”recently, their business has been reduced by more than half. It's just scabies. There's no need to pay too much attention to it.”
A series of actions in the distance completely knocked lungsheng. Previously, they were able to compete with the distance in price war. Now, once the membership card is issued, lungsheng has no power to fight back.
If Li Dong didn't want to drag Longsheng down, it would not be too difficult to completely defeat Longsheng as long as he had a few more promotions.
In fact, Sun Tao didn't see Long Sheng in his eyes, otherwise he would not even mention it to Li Dong.
After asking Long Sheng, Sun Tao is silent again.
Li Dong looks straight frown, discontented way: ”Sun elder brother, if you have something to say, procrastination is not like you.”
Sun Tao took a deep breath and said, ”Mr. Li, China Resources has already controlled Suguo!”
Li Dong raised his eyebrows and just wanted to say what it had to do with him. He suddenly remembered the memory of later generations and immediately attached importance to the way: ”does Suguo want to march into Jiangbei?”
”Yes
Sun Tao, with a heavy face, said, ”I don't worry about other supermarkets entering Jiangbei. What I'm afraid of is Suguo!”