Chapter 866 (1/2)
The TV version of the fourth Weimi show was broadcast on November 16. Of course, it is still ABC TV network.
Due to the high popularity of the topic at the national level, although it is the fourth time, the popularity of Weimi show has no sign of declining, but has become more and more popular.
The biggest difference this year is that Simon did not provide BGM himself. However, due to several successive successes, just as the Super Bowl midfield show has become more and more popular with pop stars after Michael Jackson, many musicians will also provide music for the Vimy show as an excellent publicity opportunity.
Therefore, the background music of the six themes this year are all the first songs customized by famous singer groups such as backstreet boys, gun roses, etc.
Top singers and supermodels.
Strong alliance.
As a result, the average audience of the show reached 38.3 million, and the highest audience exceeded 46.1 million.
Both numbers surpass last year's third.
Because last year's ratings rose against the trend of the previous two sessions, many advertisers are also very optimistic about the fourth session. This year's Weimi show's advertising price hit a new high, reaching 1.65 million every 30 seconds on average.
The production budget of the fourth Weimi show is the same as that of last year, both of which are US $30 million, and the publicity cost also maintains the scale of US $20 million.
Last year's $51 million in advertising revenue was almost equal to just offsetting the production and distribution budget. This time, the same budget investment, 56 million dollars of advertising revenue, is to achieve 6 million dollars of revenue.
Of course, the big end is the follow-up video sales.
Last year, because Simon himself provided several songs, the sales volume of videotapes on the third show was about 16 million boxes a year. Not surprisingly, the sales volume of videotapes on the fourth show will basically maintain the corresponding level. After all, many fans of the show have made it a habit to collect videotapes.
Occasionally seeing these data, Simon himself inevitably has the idea that the Internet age will not come. After all, the open Internet will inevitably make it easier for the public to get the video of the show for free. In fact, there are already pirated resources on the Internet, but it has not yet formed a scale that threatens the legitimate edition.
Simon also understands why Warren Buffett openly missed the era when there were only three major public television networks in the United States.
At this stage, although the market share of public television network in the TV field has dropped to 60%, it is still very strong relatively. This is why the audience rating of the Vermeer show is comparable to that of the Oscars. Think about 20 years later, because the public television network has declined and the information explosion has also allowed the public to obtain the video resources of Weimi show through multiple channels. At the peak of Weimi show popularity, the viewing scale was only about 10 million.
If Simon is coming from the era of monopolizing the market by public television network, he will become a stubborn and complacent person.
Just like now, looking at the amazing sales of the video of the Weimi show, and thinking about the bleak home entertainment market in the next decade or two, Simon can't wait for the time to stop.
Of course, time cannot stop.
So we can only move forward.
Conform to the times.
The fourth Weimi show was broadcast on November 16, and the next day, November 17, the end of Thanksgiving in North America officially opened.
This year's Thanksgiving is November 23.
November 17 to November 23 is a full box office week.
Before that, evocation 2, which was released in the North American film market on Halloween, had been released for three weeks.
In the same period, without any strong competitors, after the first week's $46.13 million, the box office decline of the next week was maintained at 31%, with another $31.83 million. Just in the past November 10 to November 16, the third week of release, the decline of ”evocation 2” expanded to 47%, with a revenue of $16.77 million.
In three weeks, the total box office of this soul stirring movie universe movie, with an investment of only $25 million, reached $94.77 million.
More than 100 million yuan is around the corner.
Even if we can't escape the impact of many new movies in Thanksgiving, it's still not a problem to recover another $30 million at the box office. The final domestic box office of ”evocation 2” is expected to be as expected after the first week's data, which is equivalent to the total domestic box office of the first ”evocation” of 129 million US dollars, about 130 million US dollars.
During the Thanksgiving festival on November 17, a total of three major new films were launched in the North American film market. They are Pixar's 3-D animated film beauty and the beast, Paramount's cut throat island and Sony's White House adventure.
As Pixar's fourth 3D animated film, ”beauty and the beast” costs $70 million, 10 million more than the $60 million budget of ”Lion King”, but less than the $80 million budget of ”Toy Story 2”.
The cost of publicity and development of the project is US $30 million, with 2651 screens.Similar to the lion king, beauty and the beast is also a 3D animated movie imitating the style of Disney's song and dance movies. Through the early internal audition, daenerys entertainment is full of confidence in this project, so it opened the audition of film critics ahead of time. On the day of the painting on Friday, the media word-of-mouth was lifted directly.
According to preliminary statistics, the comprehensive media score of the film reached 9.3.
The absolute classic level is no less than the 2D animation version which has won the Oscar nomination for best picture.
Hollywood's authoritative variety magazine praised beauty and the beast as ”a fantastic love fairy tale with unparalleled 3D animation technology”, which has become the keynote of most other media. In fact, it is also the core of Pixar's creation, with both technology and story.
Once upon a time in history, 3D animation technology just attracted strong attention this year with a toy story.
This time, Simon bought Pixar studio seven years in advance, and spared no effort to invest in it. Now Pixar's technical level has at least reached the level of 2000 in the original time and space. In order to ensure the fluency of human characters to the greatest extent, this film beauty and the beast has also introduced motion capture technology in advance, and many animated characters All of them come from real people.
Finally created a 3D version of ”beauty and the beast” can be called amazing visual effect.
The plot of the film is also based on Simon's memory of the first animated film to win the best picture Oscar.
The combination of many, so the birth of the classic.
In recent years, although Pixar's early rise has also led other Hollywood studios to pay attention to animated films, but with the quiet promotion of danielis entertainment, the Oscar has not set up the ”best feature animation” award, which also makes ”the lion king” two years ago win the best picture nomination for the first time with the theme of animated films.
This year's Oscars still don't have the ”best feature animation” project.
With the popularity of beauty and the beast, the film is very likely to become the second animated film after the lion king to win the Oscar nomination for best picture. Of course, the best picture is no longer expected. After all, the brave heart and Apollo 13 are ahead.
The production cost of ”cut throat island” discovered by Paramount is 100 million US dollars. Paramount's publicity budget for this project is also 30 million US dollars.
This already shows some anomalies.
According to the original agreement signed by kaloc and paramount, the opening screen size of the film reached 2505.