Chapter 616 (1/2)
At the end of the draft convention, Anthony Bennett became the focus of attention. As a strong swing man in position three or four, Cavaliers fans are desperate to see the man they pick be the next LeBron James.
Bennett has gained unprecedented attention. He has never been so popular in his life.
Interview, advertisement, endorsement... When Bennett was selected, his world seemed to change dramatically. For a moment, he felt wrapped up in the world.
After all, the champion of the draft is also No.1, and the lean camel is bigger than the horse. If the media don't hype Bennett, who will?
But just a day later, Anthony Bennett's fever was snatched away by another man. At that moment Bennett realized that he was just a little rookie. He's nothing compared to a real boss.
The night after the draft convention, when people were still commenting on Bennett's collection. Nike's official announcement surprised the world.
”Link continues to stay with the Nike team, and the first generation of signature shoes will soon be launched...
in a simple word, it seems nothing special. But all the knowledgeable fans know that Nike can't spend less than 285 million dollars if it wants to send out this sentence!
Generally speaking, shoe manufacturers will not take the initiative to announce the amount of contract signed with the spokesperson. This is not as transparent as the contracts between teams and players.
But journalists and experts from all walks of basketball circles can easily get the price of the contract. Therefore, although the amount of shoes contract is not disclosed, it is basically translucent.
After the official announcement of Nike, David Aldrich, a famous ESPN reporter, immediately disclosed that ”the amount of shoe contract reached between link and Nike is more than 300 million dollars!”
Shoe contract endorsement, 300 million! For the fans, it's an astronomical number!
A few years ago, Ross and Adidas signed a billion yuan contract, which is enough to shock people. It's hard to imagine that a player can get hundreds of millions of dollars for his endorsement fees alone.
And now, link and Nike contract renewal, is undoubtedly subverting everyone's imagination. After everyone thought that andrma's 285 million was already an unparalleled number, Nike directly raised the price to the beginning of the triple.
300 million US dollars in ten years, on average, we can get 30 million dollars a year, which is equivalent to a top salary!
For a moment, the whole basketball circle exploded. Anthony Bennett in the link and $300 million of this exaggerated figure, instantly turned into a small stone.
”300 million? Nike's crazy. Link is just a drop out
”His performance last season was perfect, but no one knows if he will be able to hold on to it in the next 10 years.”
Some people naturally question Nike's contract. Is link really worth so much money?
”Take my money, I want to buy link's signature shoes!”
”Link's signature shoes must be great, because he's a cool guy and he's sure to inject a lot of elements into his shoes!”
Some people only care about the shoes themselves, and they believe in link's commercial appeal.
”Link led the team to the championship just in the third grade. Throughout the history of NBA, the people who can do this have become superstars. Dwyane Wade, Tim Duncan, Larry Bird, Jabbar and even magician all won the championship in the first three years of their careers. So, Nike, this is definitely a no loss business. ”
”Link is the most potential player in the league right now and his future is immeasurable. It's true that $300 million is a lot, but link is well worth it. ”
Also, there are a lot of fans who think that everything that link has won is worthy of its name.
His performance this year is obvious to all. It's not one or two excellent performances, but he won the championship!
Take a look at the achievements of link last season. He scored 10 points in the half and 13 points in the whole match, breaking the NBA single game three point record. Led the team to 70 wins, breaking the best record in a single season since the 21st century. 50 points in the playoffs, three doubles in the finals, a burst of double games, fmvp...
these alone are worth US $300 million. Because these things can't be obtained by luck.
As long as there are no injuries, link will undoubtedly become the next phenomenal player.
Looking at the news about himself, link felt sorry. Just signing a shoe contract will take Bennett's enthusiasm away mercilessly.
But speaking of, about to have his own signature shoes, link or quite excited.