280 Chapter 280 (2/2)
”We are tentatively scheduled to release it on March 16.”
In Paramount’s conference room, a group of executives from the distribution department gathered together. One of the middle-aged white men said there: “This is the time for the weekend after Valentine’s Day. Film competition, and other fixed-file works will not pose too much threat to us.”
”Then why not choose Valentine's Day?”
”Because of The Passion, it is too strong, we need to avoid it.”
Well, this work with religious borders relied on crazy publicity and received more than 33 million U.S. dollars in just one week after it was released. At the same time, it halted everything.
In other words, every Christian believer is willing to go into the theater and contribute a box office.
Moreover, this is the famous spring off-season, not summer vacation or Christmas. It is really amazing to have this result.
”Any other movies that need attention?”
”Not too much. Columbia's ”Fifty First Love” is a movie genre similar to ours. Warner's action movie ”Cops and Heroes” has little to do with our target audience, and Warner Animation's ”Scooke ”Compared to 2”, there is no competitive pressure, and there is still a Touchstone Films' ”The Horse of Madness”. Just listen to the name and you will know what it is.”
”So, if we are ranked on March 16, the only thing we need to pay attention to is ”Fifty First Loves”?” an executive asked.
”Yes, we deliberately avoided ”The Passion of the Christ”, which was ranked after Valentine's Day. Colombia also planned this way. As a result, we collided with us. The current situation is likely to evolve into the relationship between our two families. In the fight, the winner maximizes the box office, and the loser drinks the rest of the soup.”
”What about the theater?”
”We are in contact with major theaters to strive for the number of screens to be arranged and drawn as much as possible. Because of the popularity of ”The Passion of the Christ”, there are not many choices on the market at present, and we need to wait for its popularity to drop. Only by squeezing out its row of films can we have a large-scale screening.”
”The Passion of the Christ” premiered on February 25, and it has only been a little over a week ago. It was the time when the momentum was at its peak, and the theaters were certainly more optimistic about them.
”Then Columbia?”
”Don't worry, we will definitely not have fewer films than theirs.”
The competition among the Big Six in Hollywood has long maintained a good balance for the theater chain.
”Tomorrow a movie watching will be held, and representatives from the cinema will be invited to come over, and then the number of film arrangements and screen screenings will be determined.”
”Is there anything else?” Shirley Lansing, who was sitting in the first place, asked when the discussion was almost done.
Lyman had been sitting next to him and listening quietly.
He didn't have much contact with this issue, so he didn't have much say.
What's more, as a veteran film company in the industry, Paramount is very familiar with the whole process, and Lehman is no better than them, so there is no opinion.
”Then the meeting will be over.”
Shirley Lansing stood up and said to Lehman again: ”I have something to do, so I won't be with you. See you tomorrow.”
”See you tomorrow.” Lyman smiled politely, watching Shirley Lansing exit the door of the conference room.
He stopped staying any longer and went back to his company.