737 The Monopoly on Future (1/2)
The Apple Spaceship headquarters is located in Cupertino, California. This 2.8 million-square-foot building is like a castle that signified the Apple Empire. In the words of Steve Jobs, this new building is like a ”spacecraft that landed,” and the UA media likened it to ”a giant glass donut.”
At this moment, 48 hours has passed since the Future Technology product launch. Apple CEO Tim Cook sat in his office and leaned back against the office chair. After Steve Jobs' death, he was worried about the company's prospects for the first time.
By the way, in the two days' time, Apple's market value evaporated by 20 billion US Dollar. Wall Street analysts believed that Future Technology's announcement to enter the mobile phone manufacturing industry would change Apple's dominant position in the high-end smartphone market.
Against Future, Cook pessimistically discovered that the Apple 8 did not have any advantage beyond price.
For the Apple 8 positioned in the high-end market, it was undoubtedly very ironic.
Looking at the Future in his hand, Tim Cook sighed.
Even as a competitor, he had to admit that the design of the Future was perfect, especially the function of the holographic screen; it was addictive to play with. If it were not for the fact that he was concerned about the media taking advantage of this opportunity, the thought of changing his own phone came into mind.
There was a knock on the door.
Putting the Future aside, Cook said listlessly.
”Please come in.”
The door was pushed open, and his assistant Bernard Bermen came in. As soon as he stepped in, the assistant said.
”Two news, one good and one bad, which one do you want to hear first?”
”Too old of a saying, what do you think makes me feel better?” Cook waved his hand.
Berman's expression was a little embarrassed, he hesitated for a moment and said.
”The product development department reverse engineered the Future phone. Combining the documents we obtained from the UA Intellectual Property Office, we have already deciphered their technology.”
”Oh?” Cook said with his eyes lighting up. He sat up and crossed his fingers on the table. ”How long will it take to apply it to our iPhone 9... No, it can't be called iPhone 9. The ground-breaking product line must be renamed. Call it iPhone-N1...”
”Sir...” Berman awkwardly whispered and shattered Cook's illusion.
”What's the matter? Is there still a bad news?” Cook said. ”It doesn't matter how much they're going to charge for patents. If prices are too high, we can sue them.”
”It's not a question of royalties.” Berman gritted his teeth, and finally decided to be truthful, ”Although we have analyzed the technology, but in regards to how to mass produce their parts ... none of our OEMs can do it.”
Cook took a minute to process the information and then leaned back in his chair while revealing a wry smile.
”I knew it.”
Why did Future Heavy Industrial start to invest in the electronics industry and make big acquisitions from the screen design to the camera and a series of electronic equipment manufacturing companies at the start of the year? The graphene technology was integrated and a complete production line was built from scratch. From the very beginning, their plans were not small.
It was not just a move to dominate the smart phone industry, they were trying to monopolize the entire graphene industry from the source.
Future? Together to welcome the future?
It's better to say something more appropriate.