Chapter 748 (1/2)

To everyone's surprise, as a VR game, the seaside mansion, after adding a new playing method of ”warm and warm changing”, has even driven the real clothing brand.

On the official website of ”warm Wardrobe”, many popular clothes have been out of stock completely, and even some seemingly mediocre clothes are on the verge of being out of stock.

Many traditional clothing brands, including the sellers of various clothing products on the Internet, are shocked. Why?

In fact, a careful study of the ”warm Wardrobe” can fire up, relying on the linkage with the game. If there is no such a perfect ”online fitting room”, how many people will buy a clothing brand that has never been heard of before?

Many domestic clothing brands, including some large-scale shopping websites, are urgently studying countermeasures, hoping to develop their own VR game deck online fitting room.

Obviously, ”warm Wardrobe” has brought a storm, in the future, the network fitting room is likely to become a revolution against the traditional online shopping.

Just like the impact of online shopping on the real industry, ”online fitting room” mode will also have a serious impact on the traditional online shopping mode, and even represents the future development direction of online shopping. If there is any clothing brand or shopping website that knows about this, it is likely to be eliminated.

Those physical stores that didn't pay attention to online shopping several years ago have not cooled their bodies yet.

However, many manufacturers found that the threshold of this seemingly uncomplicated ”online fitting room” is actually very high!

These manufacturers certainly do not understand the game design, so they can only contact some domestic game companies. But after asking, I found out that if I want to make a game of the same level as ”seaside mansion”, I will invest a lot!

In terms of the cost of previous VR games, the production cost of first-line 3A masterpieces will be $100 million at will. If it's an open world game, the price will be increased and not capped.

Thanks to the progress of artificial intelligence technology, designers at home and abroad have used a new physical engine. The cost of game research and development has declined slightly, but not much.

What's more, the seaside mansion is made from the leftover materials of the mysterious sea area. Its artistic expression is superior. Other game companies want to do it. This threshold is really not low.

Chen Mo can do it, because ”the seaside mansion” was born in ”the mysterious sea area”, and Chen Mo knows that ”the mysterious sea area” is definitely going to make money, so he has no cost to launch ”the seaside mansion”, and the subsequent expansibility is very strong.

But other game companies want to copy ”seaside mansion” from scratch, and also do the same level of art That needs a lot of investment, and also needs a group of top domestic art talents.

Therefore, some small game companies and small clothing brands do not have the qualification to participate in the competition at all.

Some domestic well-known clothing brands also consider cooperating with such big companies as emperor Chao and Chan Yi to develop a ”online fitting room”, but the development also needs a lot of investment and some time. In the process of research and development, ”warm Wardrobe” has gradually become a climate, expanding every day.

What's more, ”warm Wardrobe” also has a virtual idol as the spokesperson, and also has multiple linkage with the game ”seaside mansion”, which is an advantage that other clothing brands do not have at all.

A lot of people have lamented that the appearance of ”warm Wardrobe” is totally unexpected. Serent is really more and more able to play.

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