Chapter 368 - Chapter 368: Chapter 355: Found a Treasure (1/2)
Chapter 368: Chapter 355: Found a Treasure
“An auspicious date has been selected, the twelfth of August,” Cheng Ruize smiled, “At that time, it’s not just this shop we’ll be opening, but also the small stalls that sell century eggs that Manager Zhuang and I mentioned will also be
in operation.”
“I plan to get the staff in the shop to go out on the streets more on the first days, and also ask around a lot.”
“Ask around?” Zhuang Yutian looked at Cheng Ruize with a puzzled look on his face.
Cheng’s shop assistants have been in the county town for many years, and although they can’t claim to know every street and alley in the county like the back of their hand, they know most of them, so they generally don’t need to ask
for directions.”
Why would Cheng Ruize want the shop assistants to ask for directions, and what paths are they asking for?”
“Probably asking if they know where the shop that sells century eggs is? how to get there, and so forth.” Zhuang Qingning chuckled.
“Indeed, Manager Zhuang is very insightful.” Cheng Ruize gave Zhuang Qingning a thumbs up, “Our new shop will open offering taste-testing, but only those who pass by will know about this, and only after trying will they appreciate the taste of the century eggs.”
“Although our century eggs are indeed delicious, we can guarantee that the majority of those who have tasted them will become returning customers and will spread the word to their friends and relatives, but this is a process that may take a long time.”
“It would be better to let everyone have an impression and curiosity about century eggs before the opening so that they can take the initiative to try and pass the word on themselves. This way, the time for them to become returning customers and bring in more returning customers will be much shortened.”
“Very well.” Zhuang Qingning nodded gently.
Cheng Ruize’s action is a kind of modern advertising method. Using living people as the medium to spread the word, and the method can indeed arouse human curiosity.”
in modern times, this kind of publicity is not surprising. However, in this era where shop signs and customer invitations at the door are the usual advertising methods, it’s rare to find someone who can come up with such an idea.
Zhuang Qingning could understand why Zhuang Yutian regarded Cheng Ruize as an adept businessman. She knew what these praises were based on.
This partner who had sought her out was truly excellent.
She was incredibly lucky, it was like finding a hidden treasure!
The thought of no longer having to worry about marketing in the future and focusing on producing high-quality products made Zhuang Qingning’s mood even brighter. A bigger smile appeared on her face, and a look of appreciation appeared in her eyes when she looked at Cheng Ruize, “Manager Cheng’s move is indeed excellent, and I have high hopes for our business together.”
She could finally step away from her mother-in-law’s label and become a wealthy lotus!
“Manager Zhuang, you’re too kind to me.” Cheng Ruize smiled at Zhuang Qingning’s praise, picked up the tea cup from his table, “Let’s toast a bit early to the future of our new shop, and to an enjoyable cooperation with Manager
Zhuang.”
“To the prosperity of our business, and a pleasant partnership.’ Zhuang Qingning and Zhuang Yutian also raised their tea cups.”
Then the three of them discussed a few more details.
In modern terms, the final consensus was that Zhuang Qingning and the workshop would be responsible for the supply, and Cheng Ruize would handle transportation, storage, sales, and customer retention. The payment would be settled every half month.
In addition to the shop in the town and the tofu, tofu sheets, and bean sprouts previously agreed to be supplied to the four restaurants in the county town, Cheng Ruize was granted the exclusive sales rights to all other items, including century eggs. Cheng Ruize proposed to give Zhuang Qingning ten percent of the profit based on the original payment, to be settled every three months.
The premise was that if Zhuang Qingning opens up a new workshop in the future or comes up with new products, Cheng’s will have the first exclusive sales rights.