Chapter 357： This summer has just begun (1/2)
The day after the full release of ”Kung Fu Panda”, the dB score was too high. The freshness of rotten tomatoes has become 92% /%, and the audience likes 87%. It has withstood the test of the public screening and is still a classic that has a good reputation.
Its former box office was not shocked, but it was by no means a failure. The average number of 3651 theaters was 6,561 each, totaling tens of thousands, and won an unsustainable Friday champion. The second ”Ghost Monster” was only 5.759 million. . Kung Fu Panda ’s opening day performance ranks first in the p-class movie so far this year. The box office is expected to exceed US $ 10,000 on the three-day weekend, which means that it can enter the inflation-adjusted history of the film ’s opening weekend in May. The top ten.
”The Kung Fu heat wave hit, Panda Abao became the new darling of the market.”-”Los Angeles Times”. ”Kung Fu Panda” has been screened in North America, and it has also appeared on the screens of Ukraine, Russia, Lithuania, Singapore, Malaysia, South Korea, and the Philippines. They all have a good performance. Within this, this Chinese style will blow into the global cinema, including China on May 27, Taiwan, Hong Kong on June 3, France on June 23, Japan on June 24 and so on.
Although ”Kung Fu Panda” has been well received and the content theme is inspiring, the resistance dispute in mainland China continues. As the veil of the story content is unveiled, new political metaphors, satire and insults and other reasons for resistance surfaced. It seems that the previous ”Chinese market” and ”making money” are no longer the main directions.
Flame Blue Sky spent three years producing more than US $ 100 million in production fees, risking innovative business risks, and heavily invested in a gorgeous voice lineup. On the one hand, it wanted to earn Chinese money; on the other hand, it was sinister. , Brainstorming metaphorical satire, greatly increasing the unnecessary risk of angering the Chinese and leading to a series of bad results, even unable to pass the censorship of the State Administration of Radio, Film and Television, and produced a large number of audiences all over the world who enjoyed it, and part of it was “wise. The Chinese viewers see through the sinister content of its sinister nature.
A film company has paid such a large risk, and made a ”gift” for a certain market, but this gift is a dilemma, just because the market is not pleasing to the eye! That's really too much for Hollywood, which is mainly commercial, and too much for yourself.
In fact, the box office evaluation of the three sides of China's two sides of the strait was not high at the time of the Flame Film Office. In addition to the current boycott reaction in the mainland, the sum of 10,000 US dollars can be received, which is very, very good.
Now Wang Yang feels that the Ministry of Commerce ’s assessment is a little optimistic. The 8-year DreamWorks version of ”Kung Fu Panda” only has a total box office of US $ 10,000 in the three places on both sides of China, 20,000 in the Mainland, 4.164 million in Hong Kong Mountain, and 3.851 million in Taiwan. ”Kung Fu Panda” set off a movie watching boom in the three places, but the market potential at that time was like this. DreamWorks gave it a production cost of 100 million US dollars.
It was 8 years, and now it is 5 years. The box office market growth in Mainland China is very amazing every year. It also shows that the time difference of three years is enough to make ”Kung Fu Panda” not reach 10,000 US dollars. It is similar to Hong Kong and Taiwan where the market is mature. .
In this way, the final box office of ”Kung Fu Panda” in the three places on both sides of the strait is likely to be only ten thousand. The share of flame and the mainland party China Film Group is%:%, while the share of the mainland cinema and merchants for Hollywood blockbuster is usually 57% : 43%, that is to say, 43% before tax and 340% after tax, is the one allocated to the flame movie, and madly earned an unwise audience of 3.44 million dollars from mainland China.
However, the net profit of later sales such as dVd in Mainland China is almost negligible; the surrounding toys seem to have some heads, but they are not high. If the flames and blue skies were made out of what a disgusting and disgusting production of ”Kung Fu Panda”, intentionally disgusting Chinese audience, why? However, although the mainland market does not provide much profit at present, Flame has indeed taken a fancy to the Chinese market and Asian pawns. You should know that the sales links in Hong Kong, Taiwan, South Korea, Japan and other places are mature.
In any case, ”Kung Fu Panda” is a sincere love letter, and it is also a rush to the beach 6, Wang Yang is not clear about DreamWorks' full intentions, but he is absolutely sure that the flame & p; Blue Sky will not make that kind of self-contradiction and form self-interest I have never thought about the stupid thing of conflict.
”The news is not good or bad, it is just news.” Master Turtle said. The reason why the news is good or bad is that the angle of the person who chooses to view the news is determined by the heart's heart. The person thinks that the thing is good or bad ... ”The child saw the lovely Abao, and the adult saw the image of a fat and greedy panda. China; children saw an encouraging story of pursuing their dreams and defeating bad guys, and adults saw an evil story full of political metaphors and delusions ...
Seeing a new round of resistance on the Chinese network, Wang Yang could not help but sigh, maybe ”Firefly” will also be misinterpreted as not knowing what, the intention he wants to express and the mood he pursues will be splashed with black water, but all this Isn't that what Firefly wanted to say?
The North American Week champion on May 13-19 can basically be determined to belong to ”Kung Fu Panda”. ”Star Wars Episode 3”, which is only released one day this week, should not be a lethal threat to it but on the side of Cannes, France ... ”15 The number has officially entered ”Star Wars Day”.
”Lucas! Lucas! Lucas!” At this time, the crowds in the Lumiere Hall of the Cinema Palace were crowded. Tens of thousands of Star Wars fans gathered here clapped their hands and shouted in unison. The idol's name, the voice was heated: ”Lucas! Lucas!
The long red carpet separated by railings is also very lively. This time, the propaganda of Star Wars Episode 3 includes not only Lucas, Natalie-Portman, Hayden Christensen, Samuel Jackson And several Hollywood stars who came to help; the clone army of the ”Galaxy Empire” also appeared. Under the command of the black warrior Das-Vida, the clone army lined up on both sides to stay in wait, living as a red carpet security team .
The stars were shining and the flashes were constant. The attending guests and photojournalists were busy with each other. The large screens on both sides of the movie palace captured these pictures, attracting the fans to burst, and the scene of the father and the black warrior waving hand side by side made them completely Falling into madness, clapping hands and shouting neatly.
”Firefly” is very low-key and mysterious in Cannes this year. In fact, it is not in the list of special exhibitions at all. It is just a tourist who rides the ride of ”Kung Fu Panda”. It is said that the security staff can put ”I am Come to join in the lively ”Wang Yang lifted up and threw it to the beach. Of course, the organizers did not do that, but they gladly arranged a news conference for ”Firefly” for them to be interviewed, and also posted some posters of ”Firefly”.
In contrast, ”Star Wars Episode 3” is too big. As early as the first day of the movie, the overwhelming posters have announced that Cannes belongs to Star Wars this year. Almost every store in the ntb street near the Promenade has a star War is related, buy a mobile phone and give a Star Wars color shell, buy a dress and give a Star Wars T-shirt, buy furniture and give a Star Wars model, buy jewelry and give a Star Wars player ... There are various kinds of water glasses, stationery, stickers, leather goods, etc. There are so many peripheral products. George-Lucas seems to have moved the Star Wars warehouse to Cannes.
The number of people watching the Red Carpet Show has always been a measure of the popularity of a film. ”Pre-Star Wars 3” has become the king of popularity this year. Every night, you can see the ”npt-Tkt-ntd ( ”Red carpet tickets)” fans of the brand, they walked in twos and threes among the tourists who shuttled between them; and today's ”Star Wars Episode 3” exhibition day is approaching, the crowd at the gate of the movie palace all became Star Wars fans in an instant.
Someone held a card early in the morning to try their luck. Some people wrote directly on the card ”I will sell the euro, who sells it?”, And some people changed the formal dress first, and waited for the ticket to go to the other side of Lumiere. Red carpet show in the hall.
Although they often frustrated and returned, the crowd was still endless, so that the organizers of the festival needed to ask the police inspection department to cooperate, and the police sent a number of personnel to maintain law and order for this grand screening. However, just after four o'clock in the afternoon, dozens of police cars lined up along the promenade quickly submerged in a crowd of thousands of kilometers. Any car can only move slowly like a snail. Walking from side to side was as difficult as Normandy 6.
In order to ensure that the guest convoy can arrive on time and let the screening start smoothly, the police had to impose temporary martial law on the promenade, and now there is a lively scene ... ”Lucas! Lucas!” The voice spread far.
”Huh! Why are you here?” The movie palace over there is a sea of boiling water, the beach scenery on the side is beautiful. Women's Tmall Taobao Mall Taobao.com Women's winter coat m, the afternoon is close to the evening. The sun is soft and warm The tourists on the sand either walk around or lie on the carpet, and the thin girls are very seductive. At this time of year, many beauties will come to Cannes to try their luck, and look forward to which scout or production director will bring them into the film industry. Wang Yang did not have a ticket to the ”Star Wars Episode 3” screening and came to the beach. Stroll around.
However, the enemy has a narrow road, and did not meet the future Catherine Hepburn, nor Audrey Hepburn. Instead, she appeared in Paris Hilton, and her new film ”Feng Yun Nu” also came to the Fenna Film Festival for promotion, although it was not even a competition. Some of them are not shortlisted, but because of her, they have received a lot of media attention. It is a comedy film with an unknown investment quota, produced by a global entertainment company.
If Wang Yang brought the fireflies together, the media reporters wanted to get more of it, but he did n’t give it; Paris Hilton also came to join the fun, she wanted to give many, many, to seduce the media reporters Eyeballs.
However, she made a joke at the publicity meeting of ”Fengyun Girl” on the 13th. At that time, Paris was expressing to the media that she had the intention to change the bold image of the style. She said: ”I already have a hotel of my own brand. Will strive to develop it into a new boutique, which can be a competitor to the Hilton Hotel. Now I am like a business woman, go to work and work every day, basically no nightlife, I really changed. Although I grew up beautiful, It ’s smart and rich, but it ’s not my fault. I hope you do n’t hate me for it. ”
As she continued to show her career ambitions, an Argentine journalist suddenly asked her questions about the videotape, suddenly leaving Paris with a blank expression, and she spoke more secretly, but unexpectedly came out of the microphone: ”Fuk!” So she simply To respond with a swear word, the speed of change is staggering. In addition, according to gossip media reports, on the evening of the 13th, Paris, who was determined to change during the day, was now partying with friends on the sailboat and drinking until 2 a.m.
On the soft beach, looking at Wang Yang, who was alone, Paris Hilton stopped for a group of people. Several women did not speak to the class. Looking at his smile, Paris felt congested and could n’t help but deep. Taking a breath, I don't know why, every time she meets Wang Yang, she hates her teeth, and the humiliation he brings to her will not be forgotten! This low-heeled man must be thinking about the video now, he must have seen it and he must have laughed ...