Chapter 767 (1/2)

Once upon a time, communication operators on earth made money by selling mobile phones.

At that time, only the big boss could afford to use a mobile phone, which could be regarded as a symbol of identity, status and wealth.

But how much profit can you make from selling a mobile phone?

At that time, how many people would have thought that when the production capacity was greatly improved and entered the era of smart phones, mobile phones would be cheap enough for everyone? Even a beggar picking up garbage can have a mobile phone?

The rapid popularity of mobile phones is beyond everyone's expectation. A large number of mobile phone companies have sprung up. The improvement of technology and the rapid decline of prices have greatly reduced the profits of selling mobile phones. In this case, who is the happiest? Who makes the most money?

It's a communications operator.

After the number of mobile phones increased exponentially, who would have thought that under that huge base, the communication fee of 10 cents a minute would become such an enviable income?

And I earned it lying down.

Fiona is very smart. Although she doesn't understand the existence of communication fees, she has just guessed what Donne said. Donne must use a lot of means to kidnap those users!

As long as this thing is sold, are you afraid they won't use it? As long as they use it, they must be inseparable from the magic phone, and they will recharge it continuously

This is an endless gold mine!

After thinking about it, Fiona's eyes were almost shining.

This kind of commercial means is almost unheard of. We must write it down and dig out the mystery carefully!

Generally speaking, the business model of service industry is more complex than that of manufacturing and retail industry. For prandar, the business model here is still in the oldest and most basic business model, that is, the ”store model”. Specifically, it is to open stores and display their products or services in places with potential consumer groups.

Now, with the progress of the times, the business model has become more and more sophisticated.

The ”bait and hook” model - also known as the ”razor and blade” model, or the ”tie-in” model - appeared on earth in the early 1920s.

In this model, the selling price of basic products is very low and usually at a loss; The price of related consumables or services is very expensive. For example, razor (bait) and blade (hook), printer (bait) and ink cartridge (hook), camera (bait) and photo (hook), etc.

Mobile phone (bait) and call time (hook) are also typical examples.

However, this business case is more special. It also integrates the thinking of Internet user supremacy. If you have a user, you have everything. As long as you card the user's G-spot, you will take the initiative to send money to the door.

Magic phones sold at low prices will rapidly expand and occupy this blank market. The free talk time provided in advance will give people enough time to weave a huge network of contacts. Once people are used to using this network to contact others, the network will become more and more viscous and inseparable from it, In the end, they will become the captives of the big net and continuously contribute gold coins to the Datang chamber of Commerce.

This is a bottomless trap, and the most terrible thing is that people will jump in one after another when they know it is a trap.

Because its function and status are irreplaceable.

This is the most important factor to ensure the success of this business model.

”The pricing of magic phone will be decided in three days, but no matter how high the cost is, at present, my psychological pricing is no more than 20 gold coins, and it's best to reduce it to about 10 gold coins.”

On average, ten gold coins are almost one month's income of the Ilus empire. Using one month's income to buy an irreplaceable remote communicator is absolutely worth it. Moreover, this is only an average. In Ellington, the per capita monthly income has already exceeded 100 gold coins, and the bonus will even be higher, even if it is arlex, The monthly income of residents can also reach more than 30 gold coins, which is definitely not high.

Therefore, the price of magic phone is between 10 and 20 gold coins, which is the most suitable price for market promotion and can ensure the cost recovery.

Fiona sighed: ”but it's a pity that such epoch-making products are sold so cheap.”

”Who told you it must be cheap?”

Donne said with a sinister smile: ”don't forget, what rich people like most is to make special! It's differentiation!”

”Like magic air conditioner!”

Fiona clapped her hands and immediately realized that Donne was going to trap people again!

That's what he did before. Obviously, the functions are similar. As a result, he made so many versions. Originally, they distinguish user groups, but the results are quite popular. It can be seen that it is indeed a successful business template.

”Yes, you react quickly.”