Chapter 47: A Small Sum (1/2)
At the beginning of the year, everyone was still relatively new to the Internet. When the pop-up advertisement in the Internet cafes first appeared, many people clicked on them in curiosity. In an era that lacked discourse, people only thought that this kind of advertisement made by someone who lived thousands of miles away was novel and interesting.
Some people tentatively made a phone call, and after inquiring, they discovered that there really is such a factory, and the steel-reinforced construction materials were also real.
It was only three days later that the effect of the advertising really started.
After answering more than a dozen phone calls, the boss of Xinfeng Steel Bar Factory realized that he had sold out of all stock.
This batch of steel bar materials have been stockpiled in the warehouse since last year, but because they needed a new batch of steel plates, they didn’t have much room in their warehouse to put them in, and they were desperate to make more room with this advertisement. They didn’t make much money with this batch of steel materials, and the owner wasn’t willing to put their advertisement on TV. He only posted a few small block-sized advertisements in the local newspapers, or on a wall, which costs him hundreds of yuan.
In the city where they are located, there are too many small factories, and there were no calls from the local newspaper.
Until his nephew who was in college recommended him to use the Internet, he gritted his teeth and took a thousand yuan with the idea of treating a dead horse.
He didn't expect to earn more than a thousand yuan!
But in three days, all the steel bars in his warehouse were sold!
Not only did he sold out, but he still got calls from people asking if he had any more stocks. If he had known that an advertisement was so useful, he would have done this a year earlier!
The owner of Xinfeng Steel Bar Factory sat down happily and poured himself a cup of tea. He slapped his thigh halfway through his drink, he remembered that there are still some factories around, and their warehouses are full of inventory. He just needs to buy it from there, it would be enough to make more money!
The boss hurriedly called the people who had come to inquire before. After he got in touch, he went to call his nephew, and asked him earnestly: ”Where did you find the online advertisement that you bought for me?”
”Uncle, what's the matter, did it affect you too badly? I found a few other offers online, and they had some very good deals…”
Xinfeng’s boss hurriedly said: “No, it worked very effectively, are there any more offer openings? You hurry to buy me another week, no, two months worth of advertisement!”
…
Advertising on the Internet spread around widely.
Whenever people saw the pop-up advertisement in the Internet cafes, they simply closed it. While some people earnestly clicked on these pop up from time to time. In this era where salesmen had to run around to promote themselves, this first-hand consultation was really important.
Some people may not be interested in doing business, but the people that were interested, always had to form relationships with others. Whenever they talk with friends or family, they would talk about this. Not only were advertising effects good, but the Loulan forum had become the second most popular place for manufacturers and businessmen, right after the Yishang forum.
The E-commerce Forum was well known for doing big business, and they had stores that they owned, with strong connections, but because of this it discourages a lot of people from advertising cars and buildings.
On the contrary, the Loulan Forum was different. Most of the people who came here, were either small or medium-sized businesses. The amount of pop-up advertisements were limited, and since each region had different time zones. The bidding prices in each region was different, and for how long the advertisement would be put on would not be affected, but the only the number of pop-ups people purchased is limited—The staff of Loulan explained that this is because they only automatically pop up an advertisement once when the computer is turned on in the Internet cafe. Unless the user goes offline, it would no longer pop-up. They did this to ensure the user experience of the Internet cafe software-overall. The number of pop-ups that appear in one day is about a hundred, and the price is not expensive. Everyone is willing to take a shot and try to promote themselves, and the overall effect is pretty good.
After receiving the money, the owner of Xinfeng Steel Bar Factory felt completely at ease. He also posted a special post on Loulan, which attracted many people’s attention, and had considerably added even more popularity to this forum.
He sighed at the end of the post: It turns out that there are real good business opportunities online!
Song Yi also became excited.
Because the pop-up ads were really profitable!
Song Yi was a cautious person, and because of his caution, he is more conservative than a man compared to Xia Ye.