Chapter 84 - Brand Wars (2/2)
Jiang Lu’s fans were getting more and more aggressive. Not only did they attack Wu Dai, but some of them even went to the official flagship store of Wu Dai’s endorsed brand, “Vitality”. They organized, gathered, and maliciously submitted orders on a large scale. Before the manufacturer was ready to ship the goods, they used, unreasonable refunds to cripple sales.
Such behavior caused the brand to complain endlessly. The official flagship store was almost at a standstill, and they could only suspend purchases.
In the evening, Vitality posted a statement with a red stamp on its official Weibo.
“Regarding the recent dispute between the brand spokesperson, Wu Dai, and Ms. Jiang Lu over their personal bet, the incident stems from Ms. Jiang Lu’s slander and attack on the ‘vitality’brand in the studio. In order to protect the brand, Mr. Wu Dai and Ms. Jiang Lu caused a dispute, which resulted in the current situation.
“Please watch your words and actions, Ms. Jiang Lu’s fans. The brand reserves the right to pursue the damages caused by malicious acts.”
This statement letter instantly caused heated discussion among the netizens.
The netizens checked one after another. Some even used their insider identities to re-enact the situation at the studio that day. Although there was no video or audio evidence, it also caused some fans to suspect that Jiang Lu was deliberately guiding her fans!
Seeing that public opinion was about to change sides, the opposing brand also released two lawyer letters and statements to protect the image of its spokesperson, supporting Jiang Lu.
The conflict between the fans had developed into a fight between the two brands. The incident had developed to the point that it had alarmed the government’s official media, and this was a special case where several comments were sent consecutively.
In Star Glory, Wu Dai had no access to a cell phone, so he followed the acting teacher and worked hard to improve his acting skills…
Xie Yun withdrew his gaze from his face and thought about how he could help his artist turn the situation around. He was worried about inviting the media teacher to dinner to lessen the impact, but Jiang Zhi, as Star Glory’s manager, made a public announcement.
“I didn’t bring up the bet. It was Ms. Jiang Lu who took the initiative to promise that if the sales volume of her brand in this quarter is not as good as that of Vitality brand, she would pay Mr. Wu Dai the full endorsement fee.
“This bet is a private matter of an artist, but it has affected far more than the lives of two individuals. I apologize again.
“But the bet still stands. I hope that Ms. Jiang Lu will not divert the attention of the public and face it bravely…”
Jiang Zhi’s original intention was to support Vitality and protect the partnership between the brand and Star Glory. However, she never expected a counterattack from Jiang Lu’s fans..
When Jiang Lu saw the text, she associated it with Jiang Zhi’s cold eyes and felt a strong sense of anger and humiliation. Her entire body was trembling as she turned her head and said hatefully to her assistant.
“Where are the photos you took earlier? Send them out!”