C327 (1/2)
The argument between Li Ying and Hua Qianlou became more and more intense. To Li Ying's surprise, Hua Qianlou was not only knowledgeable, but he also had a unique understanding of business matters. For example, they talked about Microsoft's Bill Gates and GM's CEO Jack. Welch.
Li Ying, a top student at Harvard Business School in the United States, has been at Li's side ever since she returned to the country, giving advice. There were many real estate sales miracles that Li Ying had planned out. When the two talked about world economic trends, Li Ying could always hear some unique insights from Hua Qianlou.
How could Li Ying know that Hua QianXun could be called a monster when it came to learning? Normally, he didn't have much practice, but every time she took the final exam, Hua QianXun's grades would always be high and mighty. This was also the reason why Cheng Mengyao liked him. It wouldn't be an exaggeration to call him a genius.
Ever since Hua Qianlou had taken over as Hua Rui's chairman, he had focused most of his attention on business. He had the genes of his parents' business in his bones, so he had already mapped out the economy of every region with a graph.
”You know Melinda Kay. Asher? ” The more Li Ying talked, the more interested she became.
”Of course I know. She's the strongest woman in the world!”
When the picture of Melinda Ash was presented to you, you would never believe that she was a ”grandmother” in her eighties — dazzling in color, graceful in demeanor, and a smile that would always be warm and firm, showing off her unparalleled elegance.
Thanks to her illustrious achievements in a male-dominated management world, Melinda Ash is considered the most successful female entrepreneur in the world today. The US magazine Forbes likens her to oil magnate Rockefeller, financial tycoon Morgan Morgan, car magnate Ford, Walt Disney founder Walt Disney, microprocessor king Grove, software emperor Bill Gates and others, calling them the world's 20 most famous and highly successful people in 200 years, of whom she is the only woman.
She used to be a bookseller with a good family, and in her first six months at work, she sold more than $25,000.
1938
But it didn't last long. She was divorced.
Grief and despair were not Melinda Kay's style. She simply switched jobs and worked for a national World Gift Company in the United States for 25 years, and was promoted to the position of training director with perfect results, known as the ”Queen of Sale”.
in the 1950s and 1960s
American society discriminates against women, and Melinda Kay was able to do it because she was too good. At that time, women and men were doing the same work, so their salary was often only half that of men. This made the tough Melinda very angry.
To her surprise, however hard she worked and performed, she was shut out of the male-dominated world.
1963
When she returned from a business trip and found that her male assistant had been promoted to a higher position than her, she resigned in anger.
13 September 1963
On this black Friday (both 13 and Friday are considered unlucky by Americans, perhaps because of her personality), with only the small savings of her first half — $5,000 and the support of her son, Richard Rogers — the 45-year-old established her own Melinda Cosmetics Company in a 500-square-foot Dallas storefront.
A wasp with wings spread high in the sky.
Someone once asked Melinda about the secret to her success, and after she turned her head sideways and thought about it, she said something thought-provoking: ”Air mechanics proves that a bumblebee cannot fly because its body is heavy and its wings are thin. But the Hornet's Nest doesn't know he can't fly, he just flapped his wings and flew away. ” This is undoubtedly telling us to work hard to realize our potential, not to think too much. As long as we move forward independently and do the right thing, there will be an unexpected result.
At the start of her dream company, there were only nine employees, including herself, and the situation was rather awkward. Remembering that she had once been a beauty artist, Melinda had shown her an exclusive recipe that worked very well, so she forced herself to buy it, changing the traditional way of selling it and calling her salesperson a ”beauty consultant.”
They formed a small group of five or six customers each time to participate in the product display, offering small free beauty classes and free product trials, learning the appropriate skin products, and using this method to sell the products to the customers. Each guest receives personal beauty advice from the beauty counselor.
In the beauty class, the customer has the best chance, according to her beauty consultant's professional recommendation - to try out the most suitable product for her. Each guest will learn the proper basic maintenance, how to choose the most appropriate makeup color line, as well as the most personal beauty skills.
Marilyn Kay, who has worked in sales for half her life, knows that a direct seller's bad debts can even cause a direct seller to go bankrupt. So she adopted the ”cash to delivery” policy, which was rarely adopted at the time, which made it unnecessary for the company to have a lot of start-up funds.