C282 (2/2)
Yao Tong bowed his head and gave a bitter smile. This model was the painstaking efforts of all the staff of their magazine office. They tried their best. They didn't know the orientation of the magazine, so it didn't work very well.
”The reason why I didn't tell you about the orientation of the magazine is to know what kind of magazine you want to be, and to see if you have any enthusiasm for this job.”
Hearing this, Yao Tong lowered his head lower.
The pursuit of sales, has long forgotten the original intention.
”Although the sample you made is not what I want, it is not difficult to see your intention and there are still many bright spots.” Yun Xi said, ”Yao editor in chief, why is the sales volume of exquisite woman the first in fashion magazines? Have you ever thought about it? ”
”In addition to the first-line star's blessing, the content is rich, so people will not feel too boring.” Yao Tong thought for a moment, ”but I think the content is too rich, which makes the magazine lose its accurate positioning.”
”You got to the point.” Yunxi took out the last issue of ”delicate women” from the drawer and said, ”I've been to the delicacies introduced above, but they are not so delicious. The clothes, jewelry and cosmetics introduced above are expensive, which can't be bought by ordinary white-collar workers. In addition, three of the ten issues are of the same brand. If the brand is excellent, it's OK, it's not special It's obvious that someone took the kickback. ”
Yao tong can't help but open his eyes, quietly looking at Yunxi.
She has been a magazine for so many years, and every door is clear.
”Delicate woman” used a lot of despicable means to get inside information from various magazines and publish it in advance, not to mention the kickbacks.
It's not that no one wants to report. It's just that the influence of ”delicate woman” is too great. Who would believe that an anonymous magazine would make such a wonderful thing and end up with nothing.
A large part of the reason why their magazine went bankrupt is because of hardcover women.
No good things, no attraction, how to increase sales?She is indeed the president's wife of Heishan group, but after reading the magazine, I can see many ways.
Yao Tong looks at Yunxi's eyes and becomes awe stricken.
”You're right. Magazines are so messy that they lose their original flavor.” Yunxi nodded, ”Queen's dress” is a magazine mainly with matching clothes
”Matching clothes?” Yao Tong looked at Yunxi in surprise and said, ”fashion magazines have almost opened this plate, and there are several magazines that specialize in matching clothes. How can Queen's wear stand out from these magazines?”
Yunxi also took out seven or eight magazines from the drawer, all of which were just mentioned by Yao Tonggang.
”I've read all these magazines. The so-called clothing matching is just a simple introduction to the clothes and accessories of a model. What kind of clothing collocation is this?”
Yao Tong's heart couldn't help but tremble, as if the other side opened a new century door for himself.
”What kind of magazine does Madame want?” Yao Tong couldn't help asking.
”A lot of fashion magazines are just flipped over after they are bought back. If you buy one that looks good, most of them will be left aside.” In addition to improving their eyesight and aesthetic taste, it is more important for women to know what kind of clothes to wear on various occasions
”Take the occasion as the main line, design a variety of different types of clothing collocation, collocation is divided into three levels, high and low, can meet different levels of customers at different stages.”
Yao Tong nods involuntarily.
It's true that no one has done it yet.
”What about the rest?”
”Each issue has an interview with a cover character. This cover character must be a controversial topic, which will make the cover of” Queen's dress ”above the upper class proud
”Magazine models can only use artists from Heishan film and television company. You can make up your mind about the rest.”
Yao Tong nodded, although the other side did not say clearly, but she understood the role of this magazine.
”Black Mountain entertainment gossip weekly” increases the exposure of black mountain artists, and ”Queen's dress” is to wash black mountain artists.
As long as there is an accurate positioning, her heart has already figured out how to do this magazine well.