Chapter 303 (1/2)
Watching Matsushita Yukiko leave, baozixuan returned to his exhibition hall. The booth area of heiyun has reached 600 square meters, which is the largest among the exhibitors. It can be said that the main Committee of the exhibition really takes special care of heiyun.
With the rise of exhibitions in other regions, Berlin electric began to strengthen its publicity at the consumer goods exhibition. Many people come to Berlin every time, especially the special geographical location enables NATO and Warsaw Pact countries to come. Many enterprises from Warsaw Pact countries participated in the exhibition, attracting the arrival of Warsaw Pact buyers. Berlin can now say that almost everything can be traded except for special items. Even the spy exchange between the United States and the Soviet Union is carried out here, which shows the openness of the market.
Today, Siemens, as the most powerful enterprise in Germany, is the first to introduce its products. They have absolute advantages in the field of household appliances, especially in power saving.
However, what they introduced today is not traditional household electrical appliances. The expansion of the German Pavilion has enriched a lot of participating products. What Siemens brought this time was a modern production line in the field of home appliance manufacturing technology and industrial control, which puzzled many people. However, baozixuan knows that Siemens is fishing. They know that they have no obvious advantage in selling only household appliances. Although the product quality in Germany is good, the price is unaffordable by ordinary people.
Rather than compete with other enterprises, it's better to sell production lines. Although we can lose part of the market, as long as we control the sales target, we can achieve the purpose of indirectly controlling the market.
Siemens just wants to sell the castrated version of the production line to some developing country enterprises, so that even if their products can't make money, they can definitely make a lot of money through the sales of equipment and production line, and they still need to find them when the production line is upgraded.
The second player is American RCA company. Their LCD screen still has many advantages in technology, including black cloud, but the distance is narrowing.
In the morning, the two giants in the United States and Germany introduced their products, but there was nothing amazing except that some buyers from developing countries were interested in Siemens' production line.
After lunch, everyone began to gather in the hall and listen to other manufacturers introduce their products. In the afternoon, Sony was the first to appear. This time, they brought a product jointly developed by themselves and Nintendo - the second generation home game console. At the last exhibition in Los Angeles, I felt that the sales of home game consoles were good, especially in Rb area, which was not much worse than that of black cloud, so they were full of confidence in the second generation home game consoles. In addition, Yamanaka was willing to bear the cost, and Sony agreed to do so.
Looking at the introduction of this game console, baozixuan knew that Sony and Nintendo began to make efforts. It is worthy of being the first and second game companies in the world. The performance of the products jointly developed by the two companies is no less than that of similar products of black cloud. It is estimated that what can win now is the cost advantage and the number of games. It seems that we should increase investment in game console R & D, otherwise it is likely to be surpassed.
Looking at the surprised expression of the people below, Akio Morita and Yamauchi know that the sales of this game console should not be bad. Especially seeing the expression of baozixuan made them more confident.
Then it's the turn of a French enterprise to make an overall power solution. It is also because of the opening of the exhibition that more large equipment production companies can enter the site. However, the strength of these large enterprises can not be underestimated, and even some enterprises have state support behind them. To develop in the future, heiyun must compete with these giants, especially when baozixuan still has a big industrial dream.
At the end of the day's exhibition, everyone was talking about the sales of their products and competitive products. Black cloud's opening is not very good this time. Many people are watching. After all, there are too many enterprises coming to the exhibition this time, and many people have been dazzled.
Back to the hotel, the atmosphere in baozixuan's room is not as light as yesterday, but a little dignified. After all, now black cloud is facing great pressure, and many manufacturers are staring at him to sell and develop products. The market competition is very fierce. If heiyun doesn't change its strategy, the exhibition will not be very effective.