Chapter 1598 - Some Are Happy While Some Are Gloomy (1/2)

Night was falling. Jose sat in the office all alone, looking out at the red sky, feeling all heavy-hearted.

He could still remember previously when the headquarters decided on the strategy to invade and occupy China’s health supplements market, he had told them confidently, “I only need a year to conquer China’s health supplements market.”

Now that a year had passed, not only did T-K Corporation fail to conquer China’s health supplements market, but they had also gotten stuck in the thick mud of the acquisition battle. He didn’t complete the mission handed to him by the headquarters and instead, caused the China branch set up by the T-K Corporation to suffer huge losses, take a huge hit to its capability, and even implicated the capital chain of the headquarters.

He had let the headquarters’ trust in him down.

His confidence in the past, after taking huge hits time and again, had been covered with a thick layer of fear.

“Jose, why haven’t you knocked off?” Jose’s assistant came over to the T-K Corporation’s main office to retrieve a document and came over for a look after seeing that Jose’s office was still lit.

The loss of the battle of the hearts of the people not only made Jose feel defeated, but the entire T-K Corporation seemed to be overcome with a layer of haze. Everyone seemed unable to take being dealt a strong blow by an unlisted small company which was unheard of.

Jose looked at the assistant before him, holding a document and looking concerned, and suddenly felt the urge to confide in her. “Just now, the headquarters at America called and told me solemnly that they’re giving me five more months to conquer China’s health supplements market. Otherwise, I’ll acknowledge my mistake and resign due to the corporate mistake of misjudgment.”

Three months had passed from the time T-K Corporation started its combined attack on China’s health supplements market and imported all of its products into China. During these three months, T-K Corporation was embroiled in tough battles with Lanxin Company and NBJ, who had eventually won the battle of the hearts of the people, causing them to lose the advantage in this war.

The headquarters were being rather lenient by giving him five months’ time.

However, the financial support rendered by headquarters wasn’t sufficient.

Without sufficient financial support, under current circumstances, T-K Corporation was stuck.

Of course, he wouldn’t tell Chu Jingnan this.

Regarding this outcome, his assistant wasn’t surprised. “What are your plans?”

The headquarters of the T-K Corporation in America which hadn’t really been through this war wouldn’t be able to understand all sorts of acclimatization difficulties that they faced in China’s health supplements market. And the other party precisely used the T-K Corporation’s acclimatization difficulties and the lack of compassion of the Chinese towards them to attack the T-K Corporation.

To be honest, Jose was a rather decisive leader. Although slightly presumptuous, he really didn’t commit any mistakes in his decisions in this acquisition battle. It was just too bad that he had met Lanxin Company, a scheming party which specialized in plotting—not only could they manipulate the businesses, they could also manipulate people’s hearts.

Jose said helplessly, ” T-K Corporation has already lost the hearts of the people in this war and has already long lost the chance to compete in the market. The only opportunity to turn the tables around is the product battle—if we can defeat Lanxin Company in terms of our products, their victory in the battle of the hearts of the people will be voided.”

It was the only path that the T-K Corporation could take.

He had thought through it—there were only three reasons that caused the Chinese to resist the T-K Corporation!

Firstly, Lanxin Company had held the people’s hearts right from the start.

Secondly, T-K Corporation’s reputation and the image of its products were tarnished!

Thirdly, the extremely ridiculous patriotism!

As long as T-K Corporation’s products were superior to that of Lanxin Company, their people would also be demoralized, T-K Corporation’s reputation and its products’ image would improve, and the damned patriotism would have no grounds anymore.

Indeed, it coincided with his thoughts!

…

At the same time, Wen Xinya reserved a room at Ninth-Heaven to celebrate the total success of the battle of the hearts of the people.

Yan Shaoqing, Zheng Yifan, Ouyang Feng, Li Mengjie, Gao Enyang, Chen Xinchen, and the rest of the people directly related to Wen Xinya were all present.

Wen Xinya raised her wine glass and got up slowly from her seat. “This first toast is for the victory of the first battle in Lanxin Company’s retaliation.”

Saying which, she leaned back and downed the glass of red wine in one gulp.

“Yes—”

“Well done—”

“Awesome—”