Chapter 1587 - Let Him Jump First! (1/2)

In response to T-K Group’s press conference, Wen Xinya implemented the price reduction measures which once again gave T-K Group a heavy blow. Lanxin Company and NBJ also further gained the hearts of consumers.

At this point, Wen Xinya’s peripheral warfare ended perfectly!

However, T-K Group was a world-renowned large enterprise. After many years, they were experienced and strong. It was naturally impossible for it to be defeated by Wen Xinya’s external warfare.

On the contrary, the stronger the enemy, the more intense the T-K Group’s response.

Therefore, T-K Group changed its advertising policy and strategy and launched the first phase of T-K Group’s publicity. The content of the promotion included T-K Group’s corporate image and product introduction.

T-K Group’s advertisements were very well done, quite shocking and good at storytelling. All who saw their advertisements could not help but look at them again.

This was something a domestic enterprise and a domestic advertising company could not do.

Wen Xinya had to admit that the response plan of the T-K Group was quite clever.

She was almost certain that waiting for T-K Group’s second and third publicity would definitely kill her peripheral warfare and further disrupt the consumer mentality of her customers.

Wen Xinya realized how powerful the enemy was!

“Miss Wen, as far as I know, the second part of T-K Group’s promotional video will be fully launched in a week. T-K Group is very determined this time to give us a lesson, how should we respond?”

Luo Desen was quite worried about this.

Creative planning, advertising production, no matter how much Country Z compared with foreign countries, these were the shortcomings of Country Z. Allowing foreign companies to purchase companies in Country Z as their advertising campaigns had always been unfavorable.

After T-K Group’s publicity advertisements were fully launched, they would not be able to manage the external wars, and they would be pulled back by T-K Group.

Wen Xinya said, “I guessed a long time ago that TK Group will use advertising campaigns to fight against us and impact the health supplements market in Country Z. Instead of preventing them from doing this, let them jump first. I will let them fall into hell instantly when they feel the proudest.”

T-K Group was rich, thus they dared not face them head-on.

However, the people of Z Country had their brains and knew the frontal assault was not enough. They turned to flanking, peripheral, guerrilla warfare, and beating them by surprise.

During the beginning of the civil war, the great leaders set a gradual peripheral strategy to surround the city from the countryside.

When their army suffered a lethal blow from the National Army, the leader set a long march, a great decision to rush out of the enemy’s siege circle from the flank and smoothly implement the strategic deployment of surrounding them.

Luo Desen listened to the coldness in the girl’s voice. “What are you going to do?”

In the market battle with T-K Group, Lanxin Company had already dominated everything. NBJ seemed to face the T-K Group directly, but the real match was NBJ.

This young girl, smart and magnificent, had plenty of tactics, and her strategizing was amazing.

Wen Xinya smiled. “Old Mr. Luo, just watch, I will personally cut off all of T-K Group’s propaganda advertisements and let them lose their money.”

Advertising had always been the most costly. TK Group wanted to break out of the siege of its external warfare, which meant that they had to spend more finance, material, and energy on advertising, rebuilding the reputation of their business and building a brand image.