Chapter 1022: Money without flowers (1/2)
Xia Ruofei sees you all, look at me, I look at you, no one speaks first, can't help but laugh, and said: ”At this time, I am still humbly letting it go? Then I can name it! Director Dong, you first say! ”
Dong Wei heard the words, and did not deny it. After he sank, he said: ”The chairman, after our headquarters moved to the urban area, the employees faced the problem of accommodation. Now some employees go to the city to rent a house. You see the company. Can you provide some rental subsidies?”
Xia Ruofei said without hesitation: ”No problem! Is the company not fully implemented in the hierarchy? As long as the house is actually rented out, the rent subsidy will be paid according to different levels. Director Dong and Director Pang will discuss it together and come up with one as soon as possible. The plan is coming! We will announce it before the relocation, so that everyone is happy!”
”Okay!” Dong Wei simply responded. .
Xia Ruofei thought about it and said: ”In addition to rent subsidies, if you are willing to live on the farm side, the company can get a staff shuttle bus! There are not a few dollars to buy two buses. Ludao does not have a Jinlong company. Is it special to say that the bus is produced? Contact us to purchase two cars as soon as possible, and then hire two more drivers. This is also the responsibility of Director Dong!”
”No problem!” Dong Yan said while recording in his notebook.
After Dong Wei said, Xiao Qiang looked at everyone and said: ”Chairman, I have something to ask for here. Our company's production is very good in all major channels and e-commerce. I am selling very well. Consider... Are we also starting to lay out our own physical channels?”
Xia Ruofei stunned and asked: ”Now our production has always been in short supply. Is it necessary to get self-employed channels?”
Xiao Qiang said: ”I personally think it is quite necessary. If you have always relied on the super-business channel, it is always subject to people, including e-commerce. After all, it is the industry of others, which is equal to the life of the door. In the hands of others. And ... the development of self-operated channels can also maximize profits without having to exploit the channel.”
Xiao Qiang said that the second point is very understandable. After all, whether it is a supermarket or an e-commerce channel, they also want to make money, which dilutes the profits of Taoyuan Company.
For the first reason, Xia Ruofei believes that there is little chance that all channels will have problems at the same time, but there is nothing to refute. After all, there is no absolute thing.
At this time, Feng Wei added: ”I agree with the chairman of the board of directors, Director Xiao. I think that developing self-operated channels is not only a matter of profit, but more importantly, it is to increase the number of cards. Intangible value.”
Speaking of this, Feng Wei paused a bit and continued: ”I said that the self-operated channel should be similar to the offline experience store, focusing on the various series of our company's production, but also can adopt the membership system, and even introduce The points system, from time to time to hold member activities, to increase your loyalty to the card ...”
Xia Ruofei heard this, it was a real heartbeat. He smiled and said: ”I understand, you want to be the model of Xiaomi's home!”
Xiaomi is a brand that has been criticized by many people and believes that marketing is more than substance. And as more and more enterprises become the so-called ecological chain companies of Xiaomi, Xiaomi Mall is more and more like a grocery store, but everyone still has to admit After the marketing is done to the extreme, the effect is really great.
Moreover, the cohesiveness of Xiaomi fans is still very high. Some people will buy them as soon as they are new, and the whole house is the production of Xiaomi and its ecological chain enterprises, which is very similar to those of the iron fruit powder.
“Yes!” Feng Wei said. “We can also get a Taoyuan home!”
Xia Ruofei thought for a while and said: ”Since you have proposed this proposal, there must be a specific plan, Director Xiao said!”
When Xiao Qiang saw that Xia Ruofei was tempted, he could not help but secretly happy. He said quickly: ”The chairman, we initially hope to open two self-operated stores in Sanshan City in the first half of the year, and strive to cover all prefecture-level cities in the Southeast Province during the year.”
”Well, this plan is not radical.” Xia Ruofei said, ”What about the vision?”
”Considering the coverage of the company's production, we hope to deploy the self-operated stores to the entire East China region within two years. Similarly, we will set up stores in prefecture-level cities and cities, and the provincial and sub-provincial cities will open one or two more.” Xiao Qiang said, ”In the future, we naturally hope to open the Taoyuan home all over the country. If we can really do this, I think we will no longer rely on these existing channels!”
Xia Ruofei nodded and asked: ”This one, the cost is not small?”
“The one-time investment is mainly the decoration fund of the store.” Xiao Qiang said, “The continuous expenditure is the store rent and the salary of the employees. We have initially calculated that the budget for each store is about 3 million. Of course, different. The city has different expenses.”
Xia Ruofei thought about it and said: ”This way! First make a 10 million budget, try the water at the two Taoyuan homes in Sanshan. If the effect is good, we will continue to grow bigger!”
Xiao Qiang over-excited and said: ”Okay, the chairman, I will come up with a specific plan and budget as soon as possible!”
Xia Ruofei nodded and said: ”Don't forget the purpose of our Taoyuan company, we must take the fine route, and the self-operated stores are also the same. If you want to do the best, don't save money in this regard! Otherwise It’s better not to do it! Of course, this is not to say that we are going to be a big head, the store is renting and decorating, and there are a lot of stuff here! It’s best to find someone who knows how to help!”
”I know, the chairman!” Xiao Qiang respectfully responded.
Xia Ruofei nodded and said: ”Don't be afraid to spend money. If the money is spent, you can earn it again! Let's say that our company's ability to absorb gold is very strong. In the future, I will develop more profitable projects, even projects that are not worse than Yuji cream. As long as everyone is working together, and going all the way, the company will never be ill-treated in the future!”
Xia Ruofei’s words made the high-ranking officials in the conference room full of blood.
Xue Jinshan, the director of the pharmaceutical factory, saw everyone talking freely. He couldn't sit still anymore. When Xia Ruofei just finished, he quickly said: ”The chairman, the pharmaceutical factory has something to report to you!”
Xia Ruofei said with a smile: ”Oh? Let's listen!”
Xue Jinshan said: ”The two projects of the chairman, Yuji cream and Yangxintang are undoubtedly gold projects, just limited to the capacity of our pharmaceutical plants. The potential of these two projects is far from being the best! Chairman I think that expanding production capacity is already an urgent matter! Every day I look at the channel vendors who are wielding checks and quotas. I feel like I see the white flowers in front of me, but I can’t get up, don’t mention how uncomfortable! ”