Chapter 493: High-end atmosphere (1/2)
Everyone found a shade, sat on the ground, and tasted delicious lychees and cherries while listening to Xia Ruofei's deployment work.
Xia Ruofei said in an orderly manner: ”First of all, I am responsible for the sales of fruits. I will contact some of the previous partners. These fruits should be sold out without problems.”
Feng Wei said: ”The chairman, I have just estimated that we can produce about four hundred and five hundred kilograms per lychee tree. The total output is estimated to exceed 100,000 jins! The output of each cherry tree is estimated to be two hundred. About jin, the total output is at least 40,000 jins! So many fruits can really be sold at one time?”
This production is really amazing. It should be known that the average fruit tree will take at least three or four years to form a large-scale production. These fruit trees are only grown for about one year. Although Xia Ruofei was buying a relatively large seedling, it also grew. Far more than the average fruit tree.
So when the cherry and lychee trees were fruited in April and May, Cao Tieshu was also shocked.
These fruit trees not only grow super fast, but also grow fruit on a large scale in the second year of planting, which is far beyond the understanding of Cao Tieshu.
Cao Tieshu is an old peasant. His estimated output is similar to what Feng Wei had just estimated.
Even if it is a fruit tree of four or five years old, this production is considered to be high-yield.
Xia Ruofei said with a smile: ”Do not worry! I am afraid that the output is too small, not enough for them!”
The Hengfeng Group of Hong Kong Island Majia has already begun to diversify. They have been involved in the high-end fresh fruit industry. There are many chain stores in China, Hong Kong, Macao and Taiwan, and Southeast Asia, which specialize in high-quality fresh fruit.
If Ma Xiong knows that Xia Ruofei’s Taoyuan Farm has such high-quality lychees and cherries, he certainly can’t wait to pack it all. It’s best not to give it to others.
The winery has established a very close cooperative relationship with many large chain supermarkets in China, and because of the hot selling and production control of the drunken Eight Immortals, it is basically those large-scale super-businesses who are pleasing and even the Bajie winery.
Therefore, as long as Xia Ruofei moves his mouth, those super-businesses will definitely rush to leave the best fruit sales to Taoyuan.
In addition, long-term partners including Xijiang Monthly Club and Lingji Catering are also very welcome for this high-end fruit.
Therefore, the output seems to be very high. If it is given to these partners separately, it will even be stretched.
However, these fruit trees are still in the growth stage, and the output in the next few years should continue to rise.
Especially for lychee trees, the growth space is very large. There are many places in the south with giant lychee trees that are hundreds of years or even thousands of years. The yield of a tree can reach several thousand jins.
When Feng Xiao sees that Xia Ruofei is full of confidence, there is no more to say. She is still quite familiar with Xia Ruofei. She knows that this young chairman will basically not do anything unsure.
Xia Ruofei continued: ”General Feng, you are mainly responsible for the packaging design and production of fruits. As before, looking for a relatively high-end packaging for the company, our Taoyuan company's logo must be very eye-catching.”
Feng Wei nodded and said: ”Okay, no problem, give it to me!”
Xia Ruofei thought about it and said: ”The name is Taoyuan brand organic lychee and Taoyuan brand organic cherry!”
”Although it is a bit sloppy, but the problem is not big.” Feng Xiao said with a smile, ”I will ask the designer to design it!”
Xia Ruofei turned his attention to Cao Tieshu and said: ”Lao Cao, you are responsible for the harvesting work here. Once I contacted the sales, Feng always solved the packaging problem, and we are about to start harvesting the fruit. ”
Cao Tieshu grinned and said: ”Good boss!”
Xia Ruofei said: ”Now you can make some preparations in advance, including tools, personnel or something. The farm's existing staff may not be enough, you can temporarily hire some villagers to help.”
”I know! Don't worry about the boss!” said Cao Tieshu.
Feng Wei added: ”Lao Cao, these fruits are high-quality fine fruits, so we must pay attention to when harvesting, and must not cause damage. It is best to set a standard to come out and collect workers before harvesting. For simple training, be sure to emphasize everyone.”
Xia Ruofei said: ”Right right, this is also very important. Feng, I see you on the side of the Internet to learn about the process of collecting and packaging fine fruit, and assisting Cao to develop a set of standards.”
”Okay, chairman!” said Feng Wei.
Cao Tieshu was a big old man. When he first heard that he was going to set the standard, he suddenly felt a bit of scratching his head. Fortunately, Xia Ruofei immediately sent someone to help him. He immediately turned his worries into joy.
At this time, Lin Qiao spit out a cherry core and asked: ”If you fly, what do I do?”
Xia Ruofei smiled and smacked Lin Qiao's Qiong nose and said: ”You! It is responsible for eating! As long as you are not afraid of getting angry, the lychee is enough! Oh... cherry is enough!”
Lin Qiao sighed and said: ”If Feige looks down on others...”
Feng Xiao said with a smile: ”Lin Qiao sister, the chairman is not optimistic about you, I am optimistic about you! You have nothing to do with your summer vacation anyway, it is better to be responsible for the fruit packaging design with me? The right to contact the society in advance, Internship in advance.”
”Okay, good!” Lin Qiao said happily.
In high school, the school has heavy academics and basically has no time to contact other things. After the college entrance examination, Lin Qiao’s pressure has plummeted, and everything is full of freshness.
Xia Ruofei said: ”Feng Zong, Qiaoer has just finished the college entrance examination, and will immediately assess and fill in what he wants...”
Lin Qiao immediately said: ”I can estimate the answer after the two days have come out. It will not take long before this time. Filling in the volunteers is the next month. It does not affect my internship with Feng Xiaojie! ”
Feng Xiaoxiao said: ”The chairman, since Lin Qiao is so interested, let her be with me! I also have a free labor force!”
Lin Qiao said with a smile: ”That is, I don't collect money!”
Xia Ruofei can only help but smile, saying: ”Let's do it! You can't give Feng to the chaos! This time is very tight.”
”Know it! More than my mother!” Lin Qiao spit out his tongue and said.
Xia Ruofei looked at Lin Qiao with a spoiled look and shook his head and smiled.
Everyone got up and Xia Ruofei put the lychee and cherries in a bag and prepared to bring it back to the tiger mother.
Then he ordered Cao Tieshu to pick more fruits and let the company's employees and workers taste the fresh taste. This is the first batch of self-produced fruits on the farm. The right is employee welfare.
Cao Tieshu immediately followed the instructions of Xia Ruofei and took the tools to pick the fruits. Xia Ruofei, Feng Wei and Lin Qiao began to go down the mountain.
On the way, Feng Wei suddenly asked: ”Yes, the chairman, how are you going to price these fruits?”
Xia Ruofei thought about it and said: ”Since we are taking the boutique route, the price must not be too close to the people, and we must get the grade!”
This is also the established strategy of Xia Ruofei. In the future, Taoyuan's products, in addition to Yangxin Soup, are high-end boutique routes, and the price is definitely much higher than similar products on the market.
On the one hand, the quality of the product is there, and it is very reasonable to sell it. On the other hand, this can also give the audience an established impression, that is, if the Taoyuan company produces it, it must be a high-end boutique.
As long as this impression is formed, the purpose of Xia Ruofei will be reached.