Chapter 1136 (1/2)
Li Dong and Qi Yunna are talking, when suddenly a shout comes from the door of the restaurant.
”Li Dong, Li Dong, is it here?”
Li Dong's face was bitter, and the crowd in the restaurant became quiet. Then many people whispered, ”Li Dong, is Li Dong far away?”
”I heard that Li Dong has come to Beijing and stayed in intercontinental hotel?”
“……”
Intercontinental is also five-star, except for a few tourists, most of them are business people or government officials.
Naturally, everyone knows Li Dong's name.
Hearing the cry, many people looked around.
After looking around, someone saw Li Dong and nodded to Li Dong without disturbing him.
Li Dong also nodded to respond one by one, regardless of knowing or not, then he got up and waved to Hu Xiaorui.
Hu Xiaorui saw Li Dong and trotted over.
Then he said, ”I called you and you didn't answer it. Bai Su said you went downstairs to have tea. I didn't see anyone, so I called for two words...”
She didn't really know that it would attract people's attention, but she had not seen Li Dong for a long time, and she couldn't wait to see him.
However, seeing that everyone in the restaurant was focused, Hu Xiaorui also knew that she was in trouble.
Li Dong said with a wry smile: ”it's nothing. It's not a secret. I didn't intend to hide it.
It's mainly you. Pay attention to your image. At least you are the boss of a big company.
With the acquisition of new film association, you are now a small half of the entertainment godmother, just like a child. ”
It is better to master the cinema than to master the entertainment company.
Last year, the new film association ranked second in China, losing to Shanghai United cinema.
But this year, the trend of the new film association is still good. There should be drama to beat the United cinema in Shanghai Stock Exchange. That is to say, this year, the new film association is likely to become the number one cinema in China.
East Star Entertainment won the new film association, that position in the entertainment industry is high.
Even if Dongxing entertainment has not been established for a long time, it is not the key point. For a movie, no matter how much investment you make, no matter how big the stars are, and how strong the acting skills are, the cinema does not arrange films for you, or the number of films arranged is small, and the time for showing is not good
At the end of the day, no matter how good your movie is, you have to go out on the street.
The box office of 2008 is not too high. According to the estimate, it is about 4 billion.
The box office of the new film association is estimated to reach 400 million this year. The single film company accounts for 10% of the domestic box office and 60% of the market share in the capital market.
If you want to make a name in the imperial capital and thus affect the whole country, the new film association is absolutely dominant.
After listening to Li Dong's words, Hu Xiaorui seemed a little embarrassed, but soon recovered. He sat down beside Li Dong and said with a smile: ”OK, OK, pay attention next time.
Besides, I didn't want to be an entertaining godmother.
I've been bored to death recently. The people there are so bored.
A lot of shareholders did not say that, but also the lion's mouth, the company's total assets seem to be high, reaching 1.2 billion.
But there are also a lot of liabilities, more than 50%.
As a result, these people even dare to talk about it, and they want a billion dollars
Hearing this, Li Dong could not help saying: ”it's really a bit high. The equipment of the new film association has been aging now. If you really want to take over, you must replace the equipment again.
600 million yuan is not a loss. It can be accepted at a slightly higher level. After all, it has a great influence in North China and is also a traditional cinema of old brands.
But a billion, that's a virtual high.
How are you talking now? ”
Hu Xiaorui said with a smile: ”of course, it's impossible to have a billion dollars. I've talked about it for so many days. I've calculated and want to take all of them. It's about 700 million yuan.
Now that more than half of the deal has been settled, the rest is to work hard.
With 700 million M & a funds, the transformation will cost at least 2.3 billion.
We have to prepare one billion yuan. I don't know if the reconstructed cinema can meet the expectation. ”
The profit margin of cinemas is not low. In general, the net profit of 10% is stable. If you make some small moves, 20% is possible.
Stealing box office is too common in this era.
has no unified electronic ticketing website. You has the final say in the box office.
Of course, too many small moves make a bad reputation.
In short, the profit margin of more than 10% is certain.
According to the current revenue of new film association, the annual net profit can reach 50 million, which is not low.
Moreover, after the transformation, the revenue will certainly increase, and the annual return on investment can reach more than 8%.
This is still under the general situation of the overall market. In a few years, the domestic film box office has soared, and the rate of return will naturally be higher.
Li Dong Wen Yan slightly pondered: ”spend this price, the merger and acquisition of new film association is not a loss, making money is the second, the key is Dongxing's reputation.
But in this case, the total investment is about 1 billion, which is a little higher than I expected. ”One billion, not a small amount.
Even if half of the money is spent, it will cost 500 million yuan. As far as Li Dong is concerned, every cent has a place to go. It is not easy to dig out so much money again.
Hu Xiaorui probably understood his meaning and said with a smile: ”don't worry, it's not a one-time arrival, it will take several years.
This year, about 400 million is more than enough.
If you don't have enough money, I'll make it up first. ”
Li Dong's mouth smoked, in the end I am the richest person or you are the richest person, 400 million in this girl's mouth, with 4 yuan almost.
Qi Yunna on one side can't help saying that Sun Zong's daughter is atmosphere.
Listen, 400 million talk about it. Rich people's children are different.
However, who let the Hu couple such a daughter, rich and willful, envy can not come.
Li Dong, of course, was embarrassed to ask her to pay. He said with a smile: ”no, I'm tight here. It's not a big problem to raise 200 million yuan.
If you take it down as soon as possible, some of the equipment of new film association is aging. If you don't update it for a long time, its reputation will be weak.
By then, the added value will be much lower. The earlier we take it, the more we will not lose.
Just recently, we have reached an agreement with Longhua that new film association will be able to develop in East China.
In addition, our distant city plan has also begun. In a few years, the cinema will be able to spread to the whole of China, rather than just in North China.
In three or five years, if we can occupy 30% of the national market share, we will wait to count the money. ”
China's film box office, the next few years explosive growth.
Nearly 30 billion yuan in 14 years and 40 billion yuan in 15 years, approaching 50 billion mark.
If you want to occupy 30% of the market share, it is not empty talk to sit and count money.
Of course, it is unlikely that Li Dong's goal is not high. To maintain the current trend and occupy more than 10% of the market, we can not lose the market.
Moreover, with the expansion of distant city and Longhua, the cinema will also expand accordingly, which should be higher.
Even if it occupies 15% of the market, the revenue is great, at least about 5 billion.
Li Dong now vaguely remembers that a few years later, the revenue of Wanda cinema line was less than 4 billion yuan, and the market value actually exceeded 100 billion yuan, which broke through the eye of the whole place.
Virtual high is a little high, but it also shows that the cinema is still very promising in the next few years.
These thoughts flashed away in his mind. As soon as Li Dong regained his mind, he heard Hu Xiaorui say: ”Li Dong, my mother will invite you to dinner in the evening. It will be in my house, or we will go later?”
”At night?”
Li Dong was stunned for a moment, and then he apologized, ”I can't do it at night. I've made an appointment with other people.”
Hu Xiaorui was a little disappointed and mumbled, ”I was very hard to convince my mother.”
Li An Dong had no way to go before he came.
Lao Du has something to say to him, and he has something to talk to him.
Compared with sun Yuehua, Du Anmin has a little more time. I'm afraid that he may not be able to spare time next because he broke his appointment today.
Besides, Li Dong didn't dare to break the appointment.
In China, few people dare to stand up for Lao Du. Even if sun Yuehua knows, he won't say anything.