Chapter 1015 (1/2)

July 26.

Southern Jiangsu, Jinling.

Xinjiekou business district is the largest department store in Jinling.

Accompanied by Zhou Haidong, Minister of supervision, Zhang mingduo, President of East China, Zhao Honggang, President of Sunan branch, Li Dong inspected the top three department stores in southern Jiangsu.

It happened to be a Saturday and there were a lot of customers coming and going in the mall.

The manager of Xinjiekou Department Store led people to the third floor.

Walking up the escalator, the manager of the shopping mall said with emotion: ”in Jinling, or in southern Jiangsu, and even in the whole country, the competition for department stores in Xinjiekou business district is the most fierce.

There are central shopping malls which have been established for more than 70 years, and friendship Hualian Commercial Building with sales of more than 900 million in the 1990s.

In addition, Xinbai, once known as the first department store in China, had a single store sales of over 1.3 billion in 2000.

With Xinbai holding Oriental mall, the business is also very good.

Then there was the expansion of local and foreign departments, such as Sulin, Dayang department store, Golden Eagle mall, and Deji square, which opened in 2006.

In Xinjiekou, we can only say the middle of the road.

This has something to do with our positioning. The main thing is the middle and low-end department stores, and the other is that the place is not big.

And our main business is not a department store type, there is a certain gap in management.

Overall, our competitiveness here is still too weak. ”

Hearing this, Li Dong nodded slightly. The Department Store dispute in Xinjiekou is not only famous in southern Jiangsu, but also famous in the national retail circle.

Wal Mart, Gome and Sulin, a series of large retail groups, want to share the share.

However, there are too many old-fashioned shopping malls here, and they are mainly operated by department stores, so it is difficult to survive in a single store.

Several large retail groups are not well-known here. The biggest ones are the department stores.

In fact, it is normal that there is no breakthrough development in this area.

Seeing that the chairman of the board was not unhappy, the store manager was slightly relieved and continued: ”in the first half of the year, our distant shopping malls were actually quite good, with sales exceeding 300 million.”

In half a year, the sales volume has exceeded 300 million yuan, and it can reach at least 700 million yuan in the whole year, which is very good.

At least in the distant department store system, Xinjiekou shopping mall can enter the top three.

But Li Dong still asked, ”what about the others?”

”That...” The store manager wiped the sweat on his forehead and said, ”we can't compare the sales with other companies alone...”

”I know.”

Li Dong interrupted with a wave: ”they all belong to the complex series. They are different from us. Do you think I will investigate the responsibility?”

The manager of the shopping mall sneered and was afraid of this.

In fact, many people are afraid of their chairman.

In fact, the central department store is different from the remote system, so we can't compare the sales only.

But this kind of thing li Dong didn't do, he and Diao Bao are comparing this.

According to the law, tuobao, a C2C based e-mall, should not be compared with the distance, but Li Dong wants to do this, who can say what.

Despite the fact that the sales volume of the department store in the distance exceeded 300 million in the first half of the year, it is nothing in Xinjiekou.

Since Li Dong said that he would not be held responsible, the manager was not so worried. He continued: ”at the central shopping mall, the first half of the financial report was announced. As of June 30, the revenue was 2.2 billion.

Jinying shopping center is 1.6 billion yuan, Xinbai there has a revenue of 900 million yuan in the first half of the year... ”

Even in the first half of the year, the revenue of the department stores reached the worst of 100 million.

I have money to visit Deji, but I have no money to go to the ocean.

From this point of view, Dayang is only the representative of the middle and low end. Even the ocean has 500 million yuan, which shows how hot the business in Xinjiekou is.

Far away in Xinjiekou shopping mall, the investment is not low, the rent is astronomical for ordinary people.

Half a year, 300 million, looks good. In fact, compared with other shopping malls, that's it.

After hearing what the manager said, Li Dong touched his chin and said, ”well, we are in Xinjiekou, but we can't even enter the top five.”

The manager smiles bitterly, sure.

Don't mention the top five, the top ten are all hanging, but they should be about the same.

In short, he is still under great pressure when he is a manager in Xinjiekou.

Now he was afraid that Li Dong didn't understand the market and felt that his performance was poor, so he took the opportunity to deal with him.

So he explained from the beginning that there was fierce competition here, and he first talked about his own turnover, which made Li Dong have a preconceived idea.

Otherwise, first report other people's income, and then report their own. This kind of sense of difference will definitely make Li Dong dissatisfied.

This is also a magic weapon in shopping malls, even psychology.

Seeing his expression, Li Dong knew that he was right and said, ”how about the profit?”Speaking of profits, the manager was relieved and said, ”we are different from others. We are mainly self-employed and do not attract much investment.

In terms of net profit, it can reach about 10%.

In the first half of the year, our net profit exceeded 30 million, and it will not be lower than that in the second half of the year. ”

”Not bad.”

Li Dong boasted that the average profit of distant supermarkets is about 8%. The profits of department stores are actually lower, mainly labor and rent.

Can reach 10%, in the same type of shopping malls, is very high.

Next, Li Dong did not ask these questions, but began to inspect the shop.

As for the specific revenue, profit and so on, there will be a special person to check these two days. Li Dong mainly understands the general situation.

In fact, before he came, he had read the report, but only his own. The shopping mall would not be free to report other people's performance. It was not a slap in the face.

After a tour of the distant shopping mall, Li Dong and others went downstairs.

The distant shopping mall is not far away from the central shopping mall. The two sides are separated by a street, and the ocean department store is also very close.

When Li Dong went downstairs, a group of people came out of the gate of the central mall just opposite.

Although it was a little far away, Li Dong's eyesight was not bad, and he recognized who was facing him at a glance.

Good luck!

I didn't expect to meet him today. Li Dong laughed and nodded to the opposite side.

Zhu Yicai on the opposite side responded dryly. Long before Li Dong saw him, he saw Li Dong.

Li Dong is going to inspect in southern Jiangsu, and he has also received the news.

I didn't expect that it would be today, and just in the inspection of Xinjiekou stores.

The reason why Zhu Yicai appeared here is similar to that of Li Dong.

The central shopping mall is actually the shopping mall controlled by Zhu Yicai. For the central shopping mall, Zhu Yicai is even more important than Yurun.

A large department store with an annual sales of more than 4 billion yuan has a stable source of funds and a fast payback. It is also an old shopping mall. Zhu Yicai spent a lot of time to complete its holding.

I thought that after withdrawing from Jiangbei, I had no intersection with Li Dong.

I didn't expect that this guy was against himself and opened a mall opposite him.