Chapter 837 (2/2)

Qi Yunna shook her head and said, ”it hasn't been settled yet, but I think Sulin is a little bit hung here. Mr. Li, should we go ahead?”

Li Dong felt his chin and considered it. It is reasonable to say that there is no need for Li Dong to intervene in the competition between the two appliance chain giants.

Don't forget, Li Dong and Su Lin have a bet agreement.

If Guomei wins Zhongda, it's hard to say whether the gambling agreement can be completed. After Guomei wins Zhongda, it will only have stronger market control over Beijing and Tianjin.

If he really loses the bet, Li Dong will be Su Lin's 100 stores now.

On the other hand, if Sulin wins Dazhong and Laohuang falls into a big trap in 2008, then it is not hopeless that Sulin will replace Guomei.

At first, Li Dongdong and Su Linding started to settle for three years. Later, Zhang Jindong took the initiative to postpone it to five years.

In other words, in 12 years, Su Lin failed to achieve his goal, and Li Dong lost.

Now almost a year has passed. Although Sulin has a large number of stores to open this time, it is still much worse than Guomei. The ownership of Dazhong Electric appliances will also affect the subsequent changes.

After knocking on the table, Li Dong nodded and said, ”help is still necessary, but how to help is a problem. Now the two sides are competing for control of the shares, the main factors are in two points.

First, the intention of Dazhong.

Second, is Sulin willing to continue with the premium.

Dazhong's intention is not difficult to guess. In fact, it is the one with higher price. Otherwise, they would not contact Sulin and Guomei respectively.

As for Sulin, do you know what their intention price is?

What about Guomei? ”

Qi Yunna nodded her head and said: ”generally, I know a little, but I don't know if it's a smoke bomb released by both sides.

Currently, Sulin's intention price is between 3.3 billion and 3.5 billion, while that of Guomei is higher, about 3.8 billion.

At present, there are about 200 stores in the capital market.

Su Lin has 55 stores in Beijing, 61 in Dazhong and 80 in Guomei.

In fact, the price of 3.5 billion yuan is already a lot of premium. This time, Surin plans to build 100 stores, and the total expenditure is no more than 3 billion yuan.

Of course, prices in Beijing have risen a lot this year, but in general, more than 3 billion yuan is still higher.

This is also the reason why Sulin hesitated. They couldn't bear the high price. ”

”So, once it is acquired by Guomei, the number of stores will be nearly three times that of Sulin?”

”Well.” Qi Yunna nodded: ”on the contrary, if Sulin acquired Dazhong, it would surpass Guomei in terms of quantity, and the gambling agreement we made at the beginning could be almost completed.”

Li Dong curled his mouth and said, ”Lao Zhang is too small. It's only a few hundred million yuan. This guy is worth tens of billions. What's wrong with spending hundreds of millions more.

It's more cost-effective to win Zhongda and oppose Guomei.

In this way, in less than five years, at most in two or three years, Sulin's market share will be able to achieve the goal, and also save me a worry.

Now it's too disappointing to withdraw for hundreds of millions of dollars. ”

conference room, everyone did not dare to make complaints about it, but in my heart, I was tucking out. My big boss, this is hundreds of millions, not millions.

If Sulin wants to surpass Guomei, she has to spend at least 3.4 billion yuan more. In addition, she has already purchased at a premium. In this way, they may have to spend about 700 million yuan more than the budget.

As a listed company, Sulin has more to consider.

It's ok if you win. If you lose, how can you explain to shareholders and shareholders.

However, Li Dong said so, the public did not dare to refute.

Because this is what Li Dong did. In his M & a era, he acquired Chang Ke Long and Yong'an at a premium. Even the premium was so large that no one dared to compete with him.

For Li Dong, as long as he can achieve his goal, it is worth spending hundreds of millions more.

Not everyone has a clear positioning for the future, and Su Lin will not choose to continue to pay a premium in order to complete Li Dong's gambling agreement.

After a few brief discussions, Li Dong finally said, ”don't worry about this matter. I'll communicate with Su Lin later. It's really not possible. We can give some concessions from afar to let Dazhong or Sulin enter the distant supermarket. In this way, Zhang Jindong should dare to go on fighting. ”

There are many similarities between supermarket chains and household appliances.

If you really want to let Sulin officially enter the supermarket from afar, Sulin will be willing to do so. Even it is not impossible to increase the price to merge with Dazhong.

Of course, there must be some losses in the distance.

After all, some supermarkets in the distance are also engaged in household appliances business, which let Sulin enter, and the home appliance market of distant supermarkets is controlled by Sulin.

However, Li Dong wants to be open, the distant originally is not specialized in the household electrical appliances business.

In fact, who enter the market are almost the same, otherwise there are so many chain stores in Beijing, in fact, they can't compete with each other in the distance.It is not certain that the cooperation between Sulin and some concessions can promote the business from afar.

Then they talked about it for a while. In conclusion, the retail market in Beijing is very chaotic.

This is not only the supermarket side, but also the home appliances side. Even other retail industries are in a mess. The next goal in the distance is stable development and waiting for the opportunity.

After talking about these things, Li Dong was a little tired.

Let Chen Ke stay to check some business problems, Li Dong asked Tan Yong to drive his branch car to Huaqing Jiayuan.

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