Chapter 231 (2/2)
In front of us, for the sake of these stores and the land in Washington, the distance is almost hollowed out, and the bank loans are almost spent. This year, all the profits from afar have been invested.
There are too many problems and troubles in opening so many stores at one time.
Manpower, capital, source of goods
This series of problems is a big problem. If we can't do it well, it will be counterproductive. Instead, we can't suppress other supermarkets, but we will bring ourselves down in the distance.
According to Sun Tao's idea, we should open three or two stores at a time in a gradual and orderly manner. By the end of the year, all the 18 stores will be open.
The rest of the stores will have to wait for the beginning of next year to open again. At that time, it is good to recruit people. After two or three months of adaptation, the front employees are mature. This is the right opportunity.
Another point is the supply of goods.
With so many stores opened at one time, the former suppliers were not enough, and they were not money banks, so they didn't have so much money to spend from afar.
At this time, we need to redevelop the supply channel, which will take time.
But now it's early November, approaching the middle of the month, and it's only 20 days before next month. Li Dong's request is too unreliable.
Li Dong's brow frowned even more, and he naturally knew that it was very difficult.
But now the night is long, those people have already started to fight back. If we drag on, maybe something will happen.
According to Li Dong's idea, now 18 stores are opening together with a strong momentum, and then they will make a thunderbolt, and it is better to defeat each other in one fell swoop.
Of course, Li Dong knows that this possibility is not very good, so he can know it without trying.
After pondering for a moment, Li Dong said: ”Eighteen stores can't do it. Then these ten stores should be able to hold up.”
Sun Tao followed Li Dong's map and looked at it for a while. He thought, ”if you want to spend some time on it, you should be able to.”
”But why do you choose them?”
Today, there are six supermarkets in Pingchuan, including Carrefour, Tesco, lotus, RT mart, Yonghui and Century Lianhua.
The ten stores selected by Li Dong are Carrefour, Tesco and lotus.
At the beginning of the Yi Dynasty, lotus flower was not famous, but Sun Tao didn't feel much.
However, Carrefour and Tesco are both powerful groups. It's not easy to fight with them?
Li Dong light way: ”because these are exclusive stores!”
Sun Tao understood Li Dong's words.
At this time, Carrefour and Tesco had not expanded. In Jiangbei, these three stores also had a store in Pingchuan.
The stores in Pingchuan should be regarded as the bridgehead of the three supermarkets. If they can't stand their ground, they may not continue to invest in Jiangbei, or they may shrink back.
The other several, in Jiangbei can be regarded as an old supermarket enterprise, and almost all cities have branches.
They have established a firm foothold in Jiangbei. At this time, they will not withdraw easily. Moreover, they have a better background than those in the distance. It is uncertain who will die if they want to fight together.
The more Sun Tao wanted to go down, the more feasible he felt.
However, Sun Tao didn't think it was reliable. Li Dong was too big.
Nowadays, other supermarkets that want to force cannot survive. Under the same conditions, the final fight is price war.
One time and so many supermarkets bloody war, that need money is not general much, too much, lose both sides are light, do not make good distance will have a big loss.
If you can force away the other party is OK, if the stalemate goes on, it will really be the loss of grandma's house.
The main reason is that there is not enough confidence in the distance at this time, and there is not too much capital flow. At the end of the fight, there will be no follow-up. If the other three take advantage of the fire, it will play a big role in the distance.
Sun Tao advised: ”Mr. Li, you'd better talk to them, do business, and make money with kindness...”
Li Dong glanced at him and said, ”do you believe that?”
Sun Tao was slightly embarrassed, but still said, ”but we really have no money!”
The expansion in 2005 was too fierce. The original planned 30 stores have more than doubled in the end. Now they are nearly 70 stores.
And there are two other investments, more than 70 million from Baidu and 80 million from Washington.
Before and after calculation, the expenditure in 2005 has exceeded 300 million yuan, nearly 400 million yuan.
In fact, the revenue of the distance is at most 100 million, except for the bank's 60 million, that is to say, the distance overdrafts the loan of 200 million bonus!
Fortunately, it is not a listed enterprise in the distance. Otherwise, the account will be disclosed, and the stock will fall green.
Now Li Dong still wants to come to the price war. He really can't hold on from afar.
The loan has been overdrawn to the limit, and now Li Dong is simply walking a tightrope. If it were not for Baidu stock to Sun Tao, he would have wanted to die.”You have to do it without money! It's not that I want to fight with them, it's that they don't give us a way to live. If we don't work hard at this time, all the work ahead will be wasted. Pingchuan store full coverage plan, but you put forward, at this time you shrink, do you respect me? ”
Sun Tao has a wry smile on his face. Don't say anything.
Although Li Dong's words are ugly, it is true.
At the beginning, it proposed to implement full coverage of stores in Pingchuan, which has already drawn the distance and other supermarkets to the opposite side.
It doesn't matter if you are better than others. We still have money to earn.
But you are much better than others, others have no money to earn, naturally will not give you a living.
At this time, even if they don't work hard, those people won't look at the distance and nibble at their market.
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