Chapter 294 (2/2)

What's more, it can't be called ”black” to rely on a large-scale lawsuit to enhance its own popularity. Is it not much better than those who rely on ”self blackening”, or even deliberately use some vulgar and vulgar means to make people or products popular?

With the remarkable effect of Xianzi products, as long as the popularity goes up, even if only a small number of consumers try to buy a bottle for trial use with curiosity, they will become the loyal customers of fairies after feeling the powerful effect of fairies products, and even spontaneously use the products by others around Amway

This is difficult to change because of other factors.

Who let the market can not have a second brand of products can be compared with Xianzi's Yangyan pill and quscar liquid efficacy. There is no real competitor at all.

What fairies need to do is to constantly spread the products and circle the market into its own back garden.

Therefore, the practice of fairies will certainly offend a lot of media, but also doomed to lose more than gain. It will even pay a huge litigation investment.

However, on the positive side, as long as we guide the operation slightly, we may not be able to indirectly benefit from it.

At least, don't you have to invest in advertising?

Moreover, the integrity of the media Does the media have integrity?

Even if fairies can't fight with those media any more, as long as fairies has ”news” that can provide attention, improve traffic and bring benefits, then the media will never refuse to report news and news about fairies just because they are hostile to fairies.

Even if they are fighting a lawsuit with fairies, as long as the ”news” of fairies is valuable, they will report and publish it without hesitation

Although the media can be called the ”king without a crown”, it is also a group with the least integrity and lower limit.

Fairies and her hostility may be exposed to these media at some time. Wearing small shoes will have an impact on the overall image of the company. But if you don't care about this, the media will have no idea.

At the same time, fairies sent lawyer letters to dozens of media, large and small, which soon caused Xuanda Bo, at least in the entire media circle.

It seems that no one has ever sent a lawyer's letter to so many media with such a large amount of money!

Those media didn't expect that fairies would dare to do so. They were shocked and angry.

How ever has a self styled ”king without a crown” been in such a situation? Dozens of media, large and small, have been sent a lawyer's letter by a company at the same time Is it true that it wants to fight against such multimedia?

Does it have no scruples about the consequences of offending the vast majority of the media at the same time?

Many people have no idea why fairies did it. Obviously, most of the media have been soft, after all, they have deleted the negative news about fairies.

But she did. It seems to be completely regardless of the consequences.

In the face of fairy's lawyer's letter, many media began to be a little anxious. After all, seeing fairies means not going to let up.

Of course, there are some media who still don't care at all, and they just want to take a lawsuit. Anyway, this kind of thing is just a matter of wrangle. Maybe it can improve the popularity and traffic of their own media.

Therefore, some media are not in a hurry after receiving the lawyer's letter from fairies, or even look forward to it.

After all, fairies sued so many media at the same time, which itself is a big news!

And the follow-up reports will certainly attract the attention of many people, and bring a lot of traffic. Therefore, while communicating with their own legal department to deal with the lawsuit of fairies, many media also actively began to report this matter.

The party has all kinds of titles.

In short, it is still consistent. How to attract people's attention depends on how to do so.

Even a lawsuit can't delay ”news reports” and attract traffic to earn profits, isn't it?

Lawsuits can be filed slowly, but news reports can't stop

After a series of media reports on this matter, it has finally made the headlines of many media.

Today's fairies can not be regarded as a small company, especially the obvious development potential of Xianzi is huge. Moreover, after the last lawsuit with Manshi daily chemical, the popularity of fairies in China is still some.

In addition, fairies is suing dozens of media at the same time this time, which seems to include more than half of the well-known media in China. It is not too much to make headlines on such a big event

For fairies, being able to make headlines is something we can't hope for. This is a free advertisement, and many of them are ”advertisements” for fairies that are sued by fairies themselves.Is there anything that makes you feel better?

Even when Yin Xiu sat in his office and saw that most of the headlines in the media were about Xianzi's intention to sue dozens of domestic media, she couldn't help laughing.

Of course, this kind of thing is not any company can do, dare to do.

Unless you have enough strength and confidence to completely ignore the consequences of a thorough confrontation with those media, and you can not slander those media, otherwise, doing so is purely your own act of death.