v3 Chapter 1169： Fooling consumers will eventually be overthrown (1/2)

Soon, Ray Casal called a meeting of all directors and executives.

There were dozens of people sitting in the conference room, but no one spoke, and the entire conference room was enveloped in a heavy atmosphere.

Ray Casal cleaned up his emotions, cheered up, and said loudly, ”Now for a meeting!”

”Everyone has seen that thousands of consumers are protesting downstairs, and the surrounding media are already on the scene, and it is certain that there is a steady stream of media coming from other places.”

”Just now the marketing department has feedback that not only Los Angeles, but also other parts of the United States have also broken out protests, but the scale is relatively small.”

”The quality of ”ET Alien” has detonated consumers' dissatisfaction. As the president of the company, I have an unshirkable responsibility for this matter. I will report to the parent company later.”

”But the most important thing now is to quell the bad effects as much as possible. Please suggest any good solutions as soon as possible...”

”President, I am in charge of the R&D department, and I have an unshirkable responsibility for this matter. I apologize to everyone. Because of the R&D department, the company has fallen into a crisis. I am sorry!”

”For this crisis, I think the only way is to allow consumers and distributors to return the ”ET Alien” game cassette, but other game cassettes and game consoles cannot be returned.”

The vice president in charge of the R&D department got up first, apologized to everyone with a sincere expression, and then immediately expressed his attitude.

Willy Rex came out for the second time and said: ”Almost all major distributors are complaining to us now. We have no choice but to return the goods or suspend the cooperation and invest in the arms of Tiangong Electronics Group.”

”Without these distributors, we will lose the future. I also suggest agreeing to return the ”ET Alien” game cassette.”

”But game consoles cannot be returned. There are still more than 8 million game consoles in our warehouse. The pressure is already great.”

”I suggest that the company immediately apply for assistance from the parent company. The parent company controls huge media resources. We cannot let the reputation continue to deteriorate...”

”I also agree with distributors and consumers to return products, but we must also minimize losses as much as possible, mobilize distributors as much as possible, and guide consumers to change the return of products to exchanges, and exchange for our other cassettes or consoles...”

...

Individual executives and directors expressed their attitudes.

Forty minutes later, the meeting came to an end, and the decision of the meeting came out.

First, agree with consumers and distributors to return the goods and quell the protests in the United States.

Second, the R&D department mobilizes all R&D forces to fully develop a high-quality game that will be introduced to the market as soon as possible to save consumers and distributors.

Third, public relations as soon as possible, apply for media assistance from the parent company, and minimize the influence of public opinion as much as possible.

When the meeting was about to adjourn, in order to boost the confidence of the company’s executives, Ray Casal said with a calm face, “The failure of a game is only temporary. It can be taken from the game of Pac-Man. It can be seen that consumers are very forgetful. We are a leader in the game industry. There are thousands of games on the Atari 2600 platform. Players cannot do without our game platform and will continue to buy our games. We Have confidence!”

After the meeting, Atari held a press conference at the door of the company. The attitude was very sincere. One was to apologize, the other was willing to let consumers return or exchange the goods, and the third was to stand.

Until noon, the protests were finally quelled, and thousands of protesters returned to their homes.

All the senior executives of Atari were relieved.

However, Huo Jianning, the instigator of the arrangement behind the scenes, will not let Atari wish, and he will not let this excellent opportunity pass before his eyes.

He immediately used the authority granted by the chairman to contact Peter Lynch of Polaris Capital Company and Yan Wenhan of Jiuding Newspaper Company to apply to mobilize all media resources to attack Atari.

Therefore, that evening, major evening papers, major local TV stations, and CNN News Network carried out negative reports on the demonstrations against Atari companies that broke out across the United States.

The next morning, hundreds of national or local daily newspapers controlled by the Jiuding Consortium also reported, without exception, all of them were negative reports on Atari on the basis of facts.