v2 Chapter 585： Raid (1/2)

After thinking about it, Xia Yu acted immediately and arranged for people to collect relevant information about Xie Liyuan Gold Shop.

Soon, all the information of Xie Liyuan Jinpu was presented to Xia Yu.

Xie Liyuan Gold Shop is a company from Omen and belongs to Omen Xie's family.

In 1867, Xie Yutang, who was only 17 years old, founded the Xie Liyuan brand in Zaitou, Omenqiao, making silver jewelry for the neighborhood, and then entered the field of gold jewelry.

In 1944, Xie Liyuan Gold Shop was also the first gold shop to use the principle of electrolysis to purify gold and use carbon to melt platinum. Using this technology, Xie Liyuan Gold Shop refined a large amount of miscellaneous gold imported from all over the world. The ninety-nine gold bars produced amount to two thousand taels.

Because of the use of this technology to grab the top spot, Xie Liyuan gold shop expanded on a large scale, constantly opening branches, assets, strength and brand awareness inflated like a balloon, becoming a well-known gold shop.

In 1967, the 100th anniversary of the opening of Xie Liyuan Gold Shop, it has a history of 112 years, and it has also been passed down to the new hands of the third-generation head Xie Zhi, and the fourth-generation heir of the family is also being cultivated.

Unexpectedly, Xie Zhixin's management error in the business of gold bonds caused Xie Liyuan's gold shop to close down.

In order not to hinder the Xie Liyuan jewelry company, which belongs to the Xie family, the Xie family tried to find someone to take over the gold business. The strong man broke his wrist and got rid of this burden. After that, he wholeheartedly operated the Xie Liyuan jewelry company.

Xie Liyuan Gold Shop is a century-old shop after all, and it has a profound background since its operation.

Chow Tai Fook, the No. 1 brand in the Hong Kong jewellery industry, was founded in 1929, 62 years later than Xie Liyuan Gold Shop!

Because of the talent of the operator, the strength of Chow Tai Fook Jewellery & Gold Shop far exceeds that of Xie Liyuan Gold Shop.

But in Xia Yu's view, Xie Liyuan Gold Shop has an advantage that makes him very tempted, that is, there are a lot of goldsmiths who make gold and silver jewelry. All of these are talents. The three factories of Xie Liyuan Gold Shop add up to a total of 285. Although the technical proficiency of the famous goldsmiths is different, the comprehensive ability of these goldsmiths can be regarded as the top in Hong Kong and Macau.

If Xia Yu establishes a jewelry brand by himself, he can spend a lot of money and resources to promote it, but in the jewelry industry, design and quality are the fundamentals. This kind of heritage cannot be easily accumulated, and the talents are not so good. Recruited.

But now, as long as the Xie Liyuan gold shop is taken over, these goldsmiths can get it. With his strength, he can easily build a jewelry brand.

With the two existing magazines ”Fashion Yiren” and ”Mr. Fashion” of Jiuding Newspaper, as well as the fashion magazines that will gradually appear later, it is completely cheating to jointly promote a jewelry brand.

Seeing some of the information below, Xia Yu frowned.

Not only he is interested in Xie Liyuan Gold Shop, Xiangjiang's Chow Tai Fook, Chow Sang Sang, Saturday Fook, Xie Ruilin Jewelry and other companies are all interested in the assets of Xie Liyuan Gold Shop and want to annex and increase its own strength.

It's just that several companies are still competing, and the Xie family is waiting for the price.

”Time is urgent, it looks like a surprise attack.”

Xia Yu muttered to himself, and then made a call to Jiuding Securities Company and asked Wang Qi to come to his office.

Under his command, the best at acquiring business, except for Jiuding Securities Co., which is Jiuding Bank, in order to quickly and steadily win the Xie Liyuan Gold Shop, Wang Qi must be the one to come.

Soon, Wang Qi came to Xia Yu's office panting.

”Wang Qi, take a sip of tea first, and then take a look at this.”

”Thank you, Chairman!”

Wang Qi was not polite, took a sip of tea to straighten out his anger, then picked up the information from Xie Liyuan's gold shop and checked it carefully.

After a long time, he closed the information and asked: ”Chairman, are you planning to acquire Xie Liyuan Gold Shop?”

Xia Yu smiled and nodded: ”Yes, your task is to acquire Xie Liyuan Gold Shop. Pay attention to the factories and gold dealers, as well as the purchase channels and stores. You must keep the brand.

”Ok!”

”Chairman, are there any other requirements?”

Wang Qi nodded and asked again.

”No, you can take care of the others! If you need assistance from a company, just go find it and say I agree.”

Xia Yu shook his head slightly and said.

”Okay, then I will do it!”

After Wang Qi finished speaking, he drank the tea in his cup in one sip and left quickly.

In response, Xia Yu showed admiration.

After returning, Wang Qi immediately formed an acquisition team to collect more detailed information on Xie Liyuan's gold store. He made the acquisition plan overnight, and led the team directly to Omen the next day.