Chapter 521: Thoughts on acquisition (2/2)
If you want to acquire the sensitive Rolls-Royce Company at this juncture, and the buyer is Xia Yu, a British colony, or a person of the yellow race, there will be great resistance. Xia Yu must rely on politics and personal connections.
Of course, if Rolls-Royce is really unable to acquire it, Bentley will be spun off if it doesn't help.
Bentley is the only brand of Rolls-Royce Motor Company besides the Rolls-Royce brand.
Walter Irving Bentley founded the Bentley Motor Company in 1919. Because of his pursuit of speed, Bentley embarked on the professional design of high-end sports cars and racing cars.
”To build a fast car, a good car, the most outstanding car in its class.” The former founder Walter Owen Bentley initially pursued the ultimate and excellent car-making concept.
The period from 1919 to 1929 was the most glorious period of Walter Owen Bentley, and it was also a period of Bentley's reputation. He almost won every famous Le Mans 24-hour endurance race.
Even Bentley still has the image of a ”royal athlete” in the car world because of its luxury and speed.
Unfortunately, in 1931, the poorly managed Bentley Motor Company was subordinated to Rolls-Royce at a price of 125,000 pounds. The car production line and engine research and development center were moved to Crewe, England, and they completely lost themselves and became Rolls. Rice's rebranded products and market supplement.
However, Bentley has been under Rolls-Royce for so many years, and Rolls-Royce has indeed tried its best. After decades of shaping, Bentley's concept of luxury cars has been deeply rooted in the hearts of the people.
A deeply rooted concept is the most difficult to shape. It requires years of accumulation, which is the foundation.
How many auto giants in the future generations of China Mainland want to build China's luxury cars with huge sums of money, but unfortunately they have not succeeded. This shows that the difficulty is that the brand is the most difficult to build, and money is not enough, and it takes time to settle.
So even if Rolls-Royce cannot be acquired, Bentley will acquire it.
Decades ago, Rolls-Royce could acquire the mismanagement and troubled Bentley Motors.
Decades later, Rolls-Royce Motor Company, which is in a poor management and sinking into a trough, can also sell Bentley Motor Company to save itself.
Everything is possible!
”If you want to acquire, you must first establish an investment company in the UK. It is best to go through a layer of disguise to reduce the resistance to acquisitions.”
”For the time being, let's make this decision first, first find an entry point.”
Xia Yu muttered to himself~ Yu, what's wrong? what are you thinking about? ”
Li Qian, who was leaning against Xia Yu's arms, heard Xia Yu's mumbling, raised her head, and asked softly with Shui Lingling's big eyes.
Xia Yu smiled slightly, stroked Li Qian's pretty face, and shook his head slightly and said, ”It's nothing. If you think of something, you will know later.”
”Hmm!”
Li Qian lightly tapped her head and said with a sweet smile.
All black Rolls Royce silver shadows lined up on the street, attracting the attention of many British people.
The driver behind the car was arranged by the Rolls-Royce dealer to help Xia Yu drive the car to the designated place.
Soon, the car heard that under the location of the Galaxy Fund, Xia Yu left three cars for Liu Xiao and the others, and at the same time kept two of his original cars for them.
Later, Xia Yu and others drove three new cars and set off again to the Huashang Bank.