Chapter 3006 (1/2)
Chapter 1127 - Sweeping
Korean market big sell, j.a.panese market big sell!
The Russian market was also selling like this!
The Tengfei electrical appliance's 3D television set was like a hurricane as it swept across half of Asia, seemingly unstoppable!
That shocking sales not only made the other home appliances companies in the country glance at it, but even the world's largest home appliances companies couldn't help but be shocked!
The charm of a 3D TV set was simply unstoppable. Other than those high-tech and attractive electronic products, there had never been a product like the 3D TV set that was so popular with consumers!
When Ji Feng received the call from Xiao Yu Xuan, he couldn't help but laugh.
Back then, Han Zhong insisted on setting up a direct store in Asian countries, selling it at the same time as stores and electrical appliances vendors. Now, he had already seen the results, especially from the Tengfei Electric Shop in Korea and j.a.pan. Although the investment was huge, the results were quite good.
According to the statistics, the sales volume in the direct line shop alone accounted for a large portion of the total sales volume!
When Xiao Yu Xuan went home to talk about this, she couldn't help but sigh with emotion, ”Han Zhong has good eyes. When he set up the store, some of the company's executives thought that there was no need to set up a store, because at that time, televisions hadn't even been officially released and were already publicly available. However, large household appliances like televisions aren't suitable for direct business.”
Ji Feng asked, ”Oh? ”Why?”
Xiao Yuxuan said: ”Because the investment required to build a direct store is huge, compared to the benefits a direct store can provide, the profits aren't high. ”Because televisions are different from other electronic products, even though it's not slow, consumers will not change their televisions too often, so a direct line store can very easily become an experience store!”
Television was actually a special product. Unlike smartphones, which only had a short lifespan of a few years, it was not an essential item in people's lives. Especially with the increasing popularity of Internet terminals, the number of televisions sold was increasing by the year.
There was a saying in China: All phones were now used as computers, computers as televisions, and televisions as furnis.h.i.+ngs!
While this statement is somewhat biased, it also shows to some extent the shrinking of the current television market.
Even some of the most famous television programs could sometimes make pract.i.tioners sigh that it was getting harder and harder to get jobs on television these days.
”But, Han Zhong insisted with all his might. At that time, I considered that right now it was only the creation stage, and although the direct line store invested a lot, it was still beneficial for building up a brand image. This could also be considered a type of advertis.e.m.e.nt, so I chose to support Han Zhong.”
Xiao Yu Xuan said, ”But I didn't expect that this time's sale would have such a huge impact! It can be seen that Han Zhong's judgement was extremely correct! ”
Ji Feng shook his head and said, ”Han Zhong is very open-minded, which is directly related to him coming into contact with business management since he was young. But, the more this happens, the easier it is to make mistakes, the key depends on his a.n.a.lytical ability.
Han Zhong's ability was confirmed once again during this marketing session.
”However, a direct store in South Korea is far less effective than a direct store in j.a.pan.” Xiao Yu Xuan said.
”Why?” Ji Feng asked.
”The Koreans are too united!” Xiao Yuxuan said, ”According to the feedback from the survey, even though many Koreans were reluctant to leave in front of our 3D TV, in the end, they still chose the four-star or other Korean brands! Furthermore, the person in charge of the investigation asked a few consumers. They knew that most of the televisions were made in factories in China, but they still chose to support their own country's brands! ”
Ji Feng could not help but fall into silence. After a moment, he said, ”The Koreans are indeed very united. This virtue of theirs is truly worth learning from many countries!”
Korean patriotism, most directly reflected in their solidarity and support for their own goods, is well-known throughout the world.
As a result, Korea's patriotism burst forth, and almost every household queued up to donate to the country. Women took out their own gold and silver jewelry and donated, while men did their best to save as much money as they could for their country. In the end, Korea managed to survive the economic crisis!
For example, on the Korean streets, the cars they saw were the most common ones. There were even many celebrities who called for the public to support their domestic products. Even when they went abroad, they did not forget to promote their own pickled vegetables!
The patriotism of the Koreans was evident!
That's why, when Glencore, the undisputed leader of the camera industry, made its way into the Korean market, even though everyone knew that this brand's camera quality and photo effect was indeed better and more professional than other brands, many Koreans still chose the domestic brand.
Even now, the camera industry's boss' market in Korea was still suppressed by his own country's brands. He just could not handle Korean goods!
This was not because the quality was poor, but because of the crazy support the Koreans were giving to Chinese goods!