Chapter 1112 (1/2)
With the end of the spring new product launch of 1997, from the afternoon of the same day, the Internet, television, paper media and other platforms had a lot of discussions on a series of new products of tincobail.
Especially the network platform.
Relying on the strong advantages of westero system in the field of new technology, within a few hours of the end of the launch, a large number of new product launch contents about tingcobail appeared on igritte portal, Facebook social network, instagram image sharing, youtube video website and other platforms.
Among them, the professional or non professional evaluation videos about the new generation of ICAM, iPlayer, IREC and IWorld sharing terminals and the most popular IMAC personal computer on YouTube platform, within five hours after the press conference, the roughly estimated total broadcast volume exceeded 600 million.
On the Facebook platform, topics related to the spring new product launch of tincobail, such as the big price reduction of ICAM and iPlayer, the full range of standard environment-friendly lithium batteries of tincobail, and the trial of iMac, have all been on the hot list.
Not to mention the special news pushed by igritte portal.
As of February 1997, the number of overseas Internet users has reached 530 million in the latest statistics. It can be said that more than 500 million Internet users all over the world, as long as they have access to the Internet in the near future, can not escape the information storm bombing of Tinkerbell's 1997 spring new product launch.
That night, the official Facebook account of the New York Times couldn't help joking about it, saying that this media frenzy had saved at least $1 billion in advertising expenses for Tinkerbell.
Most ordinary people can't resist the impact of the high-intensity advertising campaign. Therefore, at 8:00 p.m. east coast time in the United States, with the opening of new product pre-sale at the same time of tingcobaier's official website and the official flagship store of the Amazon online mall owned by igritte, the new generation of iPlayer and ICAM will pay in just one minute, although it is only limited to North America for the time being At the same time, the number of orders exceeded 1 million.
What surprised everyone most was the controversial IMAC.
The industry generally prefers that users will be very cautious about this expensive new operating system personal computer. After the press conference, a large number of user evaluation videos have been opened on the YouTube platform to evaluate all aspects of imac-10, so that many hesitant consumers do not need to go to the physical store to try or wait as before Feedback from people around you, but after synthesizing some evaluation videos, you can make a decision directly.
As a result, even the official tingkobayer did not expect that the imac-10 had been open for pre-sale for less than half an hour, and the statistical results of the two major platforms showed that the number of bookings for this PC had exceeded 100000.
Then, as of 12 a.m. west coast time, which is equivalent to seven hours of pre-sale, the total number of imac-10 pre-sale has reached 390000.
Since most of the subscribers chose the price configuration of about $1500 instead of the standard basic model of $1299, the IMAC PC generated nearly $600 million in sales in seven hours.
Seven hours, 390000 units in advance, 600 million dollars in sales. What's the level?
According to industry statistics, it is estimated that in 1997, the global PC shipment will be about 170 million units, of which North America still accounts for about 35% of the market share, reaching 60 million units.
It is equivalent to the average sales volume of 1.15 million units per week in North America.
In the week before tincobail's launch, the sales volume of 1.17 million pcs in North America was basically in line with the industry forecast.
Now? Even considering the taste psychology of users caused by the launch of new products? Imac-10's pre-sale of 390000 units in just seven hours is equivalent to directly seizing more than 30% of the North American PC market share in a single week. This kind of calculation is unscientific, but it shows one thing very intuitively: tincobail's IMAC is absolutely not without threat to the windows operating system, which has almost monopolized the PC market.
Microsoft can no longer calm down about the imac-10 news that quickly appeared in the major media the next Sunday.
Facing the pressure of public opinion, Damen chose to accept the reporter's interview in his mansion on the Bank of Lake Mercer in Seattle. On the one hand, I chose to be interviewed in a private mansion because I had a rest on Sunday. On the other hand, I obviously had a big door. My classmates wanted to show a steady attitude.
It's just a pity? In the face of all kinds of sharp questions from reporters? The students who are not really good at their actual personality finally failed to resist? They launched a massive attack on IMAC? They said that the development of the operating system is not a building block for children, and can not be completed in a short time. At the same time, they stressed that micro software has 19000 employees, and the research and development team of IMAC is less than 1000.
Finally, Damen took several media reporters to a living room of his mansion to show you a Windows computer with a red case that was obviously prepared in advance. He sarcastically said that he could make a beautiful computer by himself? But this is not an innovation.Relevant interviews were launched on various platforms in the afternoon of the same day.
And then? Quickly go awry.
The reason is that a video on YouTube was obviously edited in a spoof style. Although it only lasted for more than two minutes, some pictures of Damen's criticism of IMAC were repeatedly spliced and replayed through some repeated scenes, which magically achieved a rather strange comic effect.
Although the simple people of this era do not know what ”ghost animal” is, some emotions are always interlinked.
As a result, the video on YouTube quickly became popular and attracted one-sided ridicule.
The most popular comment at the bottom of the related video undoubtedly reflects the voice of most people: he looks like an anxious monkey!
Although Damen's classmates called Simon angrily that night, and the video was deleted by YouTube after the boss spoke in person, in just a few hours, the cumulative broadcast volume of more than 20 million still made the influence spread quickly. Many people uploaded the original video again after YouTube deleted it, and all kinds of Related videos also spread quickly Spread. Anxious monkey, has been destined to become the gate students can not shake off the black history.
In the excitement, the weekend in late March finally passed.
It's March 24.
It's a new week.
The day of the 69th Academy Awards.
New York.
In the bustling Manhattan, many people start a new day as usual.
However, it is destined to be an extraordinary day.
The opening of the new week's stock market is still exciting at first. It is conceivable that the enthusiastic response caused by dinkobayer's previous press conference on Saturday will inevitably be transmitted to the stock market.
In the morning when the stock market opened, along with the sharp rise of tincobail's share price, the NASDAQ index also successfully broke through the high of 7000 points. Half an hour after the opening, the NASDAQ index has reached 7045 points.
At the same time, westero concept stocks have set new highs.
It's open for half an hour.
Tincobail's share price rose 4.7% and its market value reached 417.9 billion US dollars.
As a leader, igrit also rose by 1.6%, reaching a market value of 923.3 billion US dollars, with a trillion market value in sight.
And then.
Cisco, up 0.9%, has a market value of $653.5 billion.
AOL, up 2.1%, has a market value of $386.7 billion.
Denise entertainment, next door to the New York Stock Exchange, rose 0.6%, with a market value of $569.1 billion.
Nokia, up 1.7%, has a market value of $218.6 billion.
Verizon, up 1.3%, has a market value of $171.9 billion.
In addition, the inevitable impact of Microsoft, as a heavy holding company in the westero system, opened half an hour later, its share price fell 3.9%, and its market value was still as high as $282.1 billion.