Chapter 937 (1/2)
Want to know how profitable China's auto industry is in this era?
Santana is the most typical case.
China's new Santana 2000, which just started mass production last year, has a standard price of 180000 yuan, not including tax, not to mention the price increase in the channels accompanied by hot sales. In a word, there is no 200000 yuan, so you don't want to pick up the car at all.
Santana is based on German Volkswagen's Passat model modification.
Santana 2000 is refitted from Passat B3 platform. In domestic mass production, the overseas B3 platform has actually been eliminated. In 1996, Volkswagen's Passat B series has developed to B5 platform. So, what's the price of the latest Passat B5 model?
3000 to 5000 dollars!
At the current exchange rate of around 8.31 RMB to us dollar, even if the overseas market is calculated according to the high configuration of US $5000, the price of this car is just over 40000 RMB.
Overseas 40000, domestic 180000, the price difference is a full 4.5 times.
Because Santana 2000 is a joint venture brand, only some parts that need to be imported are subject to higher tariffs. According to public information, the self production rate of Santana series parts of Shanghai Volkswagen has reached more than 60%. With the low domestic manufacturing cost, even including the tariff of imported parts, the cost of domestic Santana 2000 is absolutely lower than that of overseas similar models It won't be much different.
However, the price difference can be 4.5 times.
You can imagine the huge profits!
Obviously, no one can take part in such huge profits. At the present stage, the automobile industry is basically monopolized by large-scale state-owned enterprises, as in the fields of telecommunications and oil.
Since we have begun to encourage the market economy, it is not impossible for private enterprises to build cars, but there is a threshold.
Very clear threshold.
1.5 billion.
If you can give us $1.5 billion, I can consider giving you a car production license.
Tut!
At the present stage, China has squeezed most of the enterprises, and they can't squeeze out 1.5 billion.
Therefore, until the policy was gradually relaxed after 2000, many domestic automobile brands, whether state-owned enterprises or private enterprises, were actually black cars without ”registered permanent residence”. They quietly survived in the gray area of local protection and policy. After all, the huge profits of the domestic automobile industry were too greedy.
Of course, less than one out of ten survived.
Geely is one of them.
Although Lin Su was entrusted by her hometown to invest, Chen Qing obviously did a lot of work.
After Simon vetoed it, Lin Su said nothing more because of the man's words. Chen Qing still wanted to fight for it: ”boss, we have investigated carefully. Li of Geely is a very capable person. Didn't you say that the most important thing to invest in China at this stage is to pawn people? Now that the whole plan doesn't work, or we can invest less. ”
Simon asked with a smile, ”how much do you think is appropriate?”
Chen Qing said: ”Geely's family is about 100 million yuan. We should be able to get about 40% of the shares if we invest 10 million US dollars. Boss, it's a very cost-effective business.”
Simon's smile remains unchanged: ”then, whether it is active or passive, westero system will be bound with this company, and China will also decide that I intend to set foot in the automobile industry. Plus you're so restless, it's hard to predict the outcome. ”
Chen Qing was upset by her boss. She was hurt and said pitifully, ”boss, I listen to you very much.”
”Now is not a good time for both sides to get involved in the auto industry. Two conditions: wait for China's accession to the WTO, wait for the next downturn cycle of the auto industry, and then we will take action. ” Simon ignored Chen Qing, pretended to be pitiful, shook his head again, and then changed the topic directly. He also changed from French to Chinese: ”let's talk about another thing. How's your computer company going?”
Chen Qing found that there was no need to discuss, and she was not entangled. She changed her Chinese and said, ”the first computer has started to warm up and promote. In addition, the running score software mentioned by the boss has been developed by the team I hired in Silicon Valley and is undergoing internal testing. By the way, boss, do you want to give this software a name?”
The goblin apparently caught one of Simon's little favorites.
Name it.
Simon didn't refuse either. After a moment's thinking, he noticed a lolly eating across the table and said, ”Miu Miu.”
The little girl immediately looked up and said, ”hmm?”
Simon motioned to the little girl and said to Chen Qing, ”it's Miu Miu. Miu Miu runs.”
Liu heard Simon want to take his daughter's new name to name a software, subconsciously dissuade: ”Simon, this is not good?”
But Chen Qing immediately said: ”it's Miu Miu. It's also a woman's name. Enterprises named after women in the westero system, such as danielis, melisandro, igritte, etc., are all very powerful. They can be regarded as a good color.”When Simon heard Chen Qing say this, he realized that he had accidentally ”created” another woman. He laughed and said, ”I suggest you release this software in North America first, and then move to China. Of course, the main target is China. Don't be mistaken. ”
Chen Qing nodded and bent her mouth like a fox: ”boss, I was going to do this.”
In the current domestic atmosphere, even more than ten or twenty years later, we are very superstitious about imported goods. Since it is an American software, it must be very authoritative.
Who is against it?
After breakfast, Simon and his party took a helicopter to Manhattan, stayed for another morning, and left for Europe at two o'clock in the afternoon.
It's mainly about Ukraine.
In order to ensure the layout of the vistro system in Ukraine, Simon recently launched another ”weeding” operation there. In addition, it is expected that during the week's journey, we will continue to go to Finland, Russia, Italy and other countries, and return next week.
New York.
After Simon left, the girls of Guofeng art group, who arrived last Friday, quickly got on the right track from the new week. With the help of the Westeros family team, they began to prepare for the public performance in half a year.
And there are basically two programs.
Simon himself took out the ”pick Wei”, and on Saturday, Wei's solo performance ”Jianjia”.
Except for Li Youhu.
When I met Ang Lee on Monday morning, Li Youhu lived up to Simon's expectations and was successfully picked up by the director.
in Ang Lee as like as two peas, the girl's arrogance and arrogance are exactly the same as Yu Jiaolong in his imagination. Moreover, although I haven't received much professional performance training, I'm a dancer after all. I have a good foundation and I'm full of talent for performance.
Through the performance training in the next few months, Ang Lee also believes that there is no problem for Li Youhu to reach the standard before shooting.
Meanwhile, the North American summer program continues.
May 24 to May 30.
Another box office week soon passed.