Chapter 843 (2/2)
”Well.”
”Simon, you are so cold.”
”Well.”
”It'll be very unpleasant for girls.”
”Well.”
”I'll tell my classmates that Simon westero is an arrogant, aloof, and, uh, erotic jerk.”
”Well.”
”Don't think my mother likes you just because you are rich.”
”Well.”
”Simon, I have a crush on an Hermes bag. Will you buy it for me?”
”Well Don't buy it. ”
”That's mean.” The girl saw Simon finally no longer mm-hmm, turned her lips, still did not give up: ”you are my mother's lover, you can be regarded as my stepfather, you should buy it for me.”
”You still need your own father for this kind of thing.”
”My father is more stingy,” the girl said, and slightly opened her eyes: ”do you want me to call your father to sell it to me?””Yes.”
”Dad.”
”Buy it!”
The little girl tried her best to hide her joy and immediately said, ”Dad, can I borrow your private plane again? I want to take my friends to Miami on the weekend and learn to surf by the way. Cynthia always shows off her surfing in front of me. By the way, we also need a coach who is more handsome. Well, it's OK to be half as handsome as Dad. ”
“……”
”Dad ~ ~ dad ~ ~”
”stop, this needs your mom's approval.”
”Mom will certainly agree.”
As she said this, the little girl sprang up from the sofa with a grin on her face, crossed the coffee table with her bare feet, jumped into Simon's arms, gave him a kiss on the face, dropped a sentence to catch up and disappeared again.
That's very nice.
Girl, what about your integrity?
It's so obvious.
Simon leaned on the sofa and thought for a moment. He made up his mind that if his son dares to be so coquettish in the future, he would fight first.
My daughter.
Yeah.
We need to be rich.
But think about it, Seattle probably won't be so coquettish with itself. Little snow, who cultivates her children's style as a female assistant, is most likely to become a lady.
That's good.
Simon is still the only one at breakfast.
I left Jerry Hall's apartment just after seven in the morning.
Today is Wednesday.
Yesterday announced the merger passed the Federal Audit news, today's work schedule is still full.
I came to Denise TV Headquarters in Greenwich early.
Sitting in her office here, she didn't see the relevant data from the newspaper in the morning, so girl a sent more detailed ratings of the first issue of ”American Idol” last night.
After the launch of 34.7 million, the number of viewers of ”American Idol” did not fall, but continued to rise, reaching a high of 41.9 million at one time. After 86 minutes of two episodes broadcast, according to the final statistics, the average audience number reached 37.2 million, and the audience rating of 18-49 years old core audience most concerned by advertisers reached 20.7, directly sharing more than one-fifth of the market share.
Because of the rise of cable TV, the market share of public TV network has decreased from more than 90% in the peak period before the 1980s to about 60%, which is also the main reason why the old TV network has chosen to sell. Now, American Idol has taken a fifth of the market share directly from other public television networks and cable networks, so we can see how strong this reality show is.
As a key autumn project jointly created by Denise and metropolitan ABC, the advertisement of ”American Idol” is not packaged for sale, but adopts the strategy of bidding for each issue.
Because of the lack of evidence, the first two episodes sold only $300000 for 30 seconds.
It's the same as survivor, whose audience number exceeded 30 million in those years. However, it's not 1988 now. The entertainment industry's production cost has increased dramatically, and the advertising price has also gone up. The 30 second offer of 300000 is only equivalent to the 20 million audience standard.
Customers who bought last night's advertising session obviously took a big advantage.
Now, with an average audience of 37.2 million, the beginning means that from the next issue, the 30 second ads of American Idol will be able to sell to more than 500000. It is not impossible for the 30 second ads to reach $1 million at the eye-catching moment of the final or semi-final.
According to the statistics given by the television department, the average price of 30 second ads in the first quarter is about $600000, which means a total of $650 million.
And it's just advertising.
There are also programs like tincobail that are sponsored by the name.
All kinds of surroundings.
The tour income of the players after the end of the season.
It's not as good as the hit TV series, but it can't be underestimated.
And overseas copyright sales.
In my memory, fox spent $75 million to buy the TV rights of ”American Idol” from the British Copyright dealers. This time, it was sold from the United States to take out. If it was less than $75 million, it would not be a big problem. The United Kingdom, France, Germany, Japan, Italy, Spain, Australia and other countries sold it one by one, and the little makes the most of it.
All of these add up, not much less than the revenue of plug-in advertising.
Compared with many TV series whose production cost is still less than 50 million US dollars, American Idol, which has a budget of more than 100 million in the planning stage, no matter whether it is successful or not, undoubtedly makes Denise entertainment bear a great risk, so she has prepared an extra stop loss plan. Now, it's only estimated that 650 million dollars of plug-in ads will be paid, and no one will think that the investment of hundreds of millions of dollars in this project is throwing money at random.