Chapter 826 (1/2)

As a capitalist country dominated by money, most of the policy trends of the United States are closely related to the economy. Even if war is launched, in the final analysis, it is for interests.

Similarly, when it comes to business cases such as mergers and acquisitions, whether they can pass the review of the U.S. Department of justice, policies and regulations are, on the one hand, the most important point, or the game among various stakeholders. Competitors in the same industry certainly do not want a strong competitor to appear, which leads to conflicts of interest.

The rise of daenerys entertainment in Hollywood is a relatively slow process. The merger of metropolitan ABC Group is a short-term big step expansion. Once successful, daenerys entertainment will have considerable industry advantages in a new field, and form a more powerful synergy after the merger.

The American market is so big that the expansion of danielis entertainment will only encroach on the interests of other competitors.

Even if the federal government has lifted the ban on media integration, if the whole industry, except the enterprises concerned, opposes the merger, the Ministry of justice will not be able to rashly approve it, which is tantamount to offending too many people.

That's what Simon needs to solve.

On June 19, after the news became public, in addition to CBS group, which was suddenly ”abandoned” and had the most intense reaction, general electric, NBC's parent company, another old rival of ABC, also made a quick response.

Simon, a Republican congressman in Pennsylvania, announced in the merger on June 20 that he deliberately gave NBC and CBS last year's two popular shows ”friends” and ”the story of the emergency room” respectively, instead of ABC, which has been chosen for a long time, in order to achieve penetration expansion similar to Hollywood, so as to continue to use NBC and CBS channels for Danielle after winning ABC Silk entertainment makes a profit, so as long as the other two don't go too far, Simon is happy to continue to put a series of TV programs on each other's platforms.

After the ”Today Show” on the morning of June 20, Simon quickly ordered Robert egger to contact NBC. If NBC has relevant concerns, the two sides can completely draw up a new long-term agreement. Danielis Entertainment's cooperation with other studios in Hollywood is also enough to prove that Simon will not maliciously break his contract to suppress competitors.

Simon, of course, has to be on guard against NBC and CBS's deliberate crackdown on these projects.

For example, deliberately reduce the publicity exposure of related programs in the future, and even shift the program to the unpopular period, eventually leading to a continuous decline in popularity.

Whether it's friends or the story of the emergency room, these phenomenal popular TV programs are still in the second place in terms of TV network broadcasting revenue. In fact, the biggest profit is the later income of syndicate. Just like friends, in the past, even after more than ten or twenty years, Netflix, a streaming media giant, had to spend $100 million a year to buy broadcasting rights It also depends on whether Time Warner, the owner of the copyright, is willing to.

While taking private measures to ease and appease these competitors, the westero system also took the initiative to release various news releases to guide public opinion.

Members supported by GE have just made their stand on the today show. Some politicians in Washington have made a tit for tat counterattack, criticizing each other's remarks is a big business bias. Under the background of the coming information age, the traditional media industry can survive better only by constantly integrating resources.

On the other hand, the political lobbying team of the Westeros family has been active again in Washington, keeping an eye on the possibility of someone blocking the acquisition.

All in all, the next few months will be a constant game.

As long as we can balance the forces of all parties as far as possible and avoid the overall rebound of the industry, the merger and acquisition can be successfully achieved.

Even in order to shift the industry's attention to this issue to the greatest extent, Simon has to take the initiative to ”give advice” to his competitors.

If only one merger is too conspicuous, then if other enterprises launch similar mergers and acquisitions, the case of Denise entertainment and metropolitan ABC will not attract too much attention.

In short, Simon intends to push for other similar acquisitions.

Public opinion comes first.

At the weekend of the announcement of the merger, on June 24, a news suddenly came out on the Internet platform that GE was in contact with Sony and planned to buy back Columbia Pictures in order to further improve its layout in the media field. Once the deal is concluded, Ge can not only reach into Hollywood, which has been recovering rapidly in recent years, but also make up for the short board in content production of media business.

This is actually a fake news concocted by Simon.

However, just as Larry Tisch released the news that danielis entertainment was about to acquire CBS group some time ago, the industry soon spread the relevant news.

And a lot of people believe it.

In recent years, Sony has been struggling to maintain its position in Hollywood at a loss. I don't know how many times it has heard that Sony intends to withdraw from Hollywood. Ge wants to buy a big Hollywood studio, inspired by the acquisition of danielis and Metro ABC, and it's quite natural.By buying a big studio, NBC's strength in content production will be greatly increased, so it is expected to reduce its dependence on content producers such as Denise entertainment. In the past, this can not be done, mainly due to the restrictions of the ban on media integration.

All in all, the two families just hit it off.

Then, in the new week, on June 26, some people released the so-called ”insider” news on the Internet forum, saying that Westinghouse, also an American industrial giant, is contacting CBS to try to buy the old public television network and carry out the media business like General Electric.

This rumor is true.

It's just out of date.

Once upon a time, the merger of Disney and ABC was spectacular, attracting people's attention.

Because it's a cross circle merger and acquisition, and because the volume of CBS is relatively small, Westinghouse bought this old TV network in the same year, which is not so noticeable, but it did happen.