Chapter 802 (1/2)
The encounter between Versace store and Bryce Levison didn't make Irene Lauder realize the upsurge caused by Simon's sudden release of three singles.
Igritte portal officially launched three single MVs at 8:00 p.m. east coast time in the United States. Because they are the front page headlines and the traffic peak of the website in the evening, the cumulative number of plays of the three songs has exceeded 53 million in less than an hour. The topics of the three songs are quickly transmitted to the major network forums, social networks and other interactive platforms, directly making the three single music a success It is a popular label for all major platforms.
Then, the topic spread to the traditional media again.
Many radio stations, newspapers and TV stations began to prepare the relevant press releases overnight after they found the news. Therefore, the news of Simon westero's new song released in the early morning of Monday became the social news discussed by all media. Even the Washington Post, which has always been diligent, can't help feeling in a related article on the front page that ”Simon westero has the ability to create miracles at will.”.
Professional music media pay homage to the three singles.
Jane Weiner, the founder of Rolling Stone magazine, rarely wrote music reviews of three singles all night, and published them on her official website and personal blog for the first time. In addition to professional analysis and extreme praise, Jane Weiner also predicted that these three singles would not only form a trend, but also provide endless inspiration for many later creators.
From 8:00 p.m. on April 2 to 8:00 p.m. on April 3, it was released for 24 hours. Due to the rapid fermentation of heat, the cumulative number of plays of the three singles reached a record breaking 739 million.
In terms of the current total number of global Internet users, this means that on average every Internet user has listened to the three singles more than once.
The same is true.
A female astrophysics major at the University of California, Berkeley, who has more than 300000 fans on Facebook by sharing common sense of the universe, posted a blog that afternoon: ”hiding in the dormitory, circulating Simon's three new songs all day. I love them so much! Wake up to find that it's evening, like today is Monday, seems to miss something, but, well, go to his ”black hole physics.”
With the popularity of three singles, a simple post unexpectedly formed more than 50000 comments in the blog reply.
”For Simon's new song, go to higher mathematics!”
”For Simon's new song, go to his theory of electronic structure!”
”For Simon's new song, go to contemporary sculpture!”
”For Simon's new song, go to quantum mechanics!”
”For Simon's new song, go to his migration of architecture!”
“……”
Therefore, it can be seen that most of the audience have listened to the three singles more than once.
According to igritte's official statistics, of the more than 70 million users who visited igritte portal worldwide on that day, each person listened to each single more than three times on average.
Just because of these three songs, igritte has once again experienced a big technical test in data centers around the world.
On Monday night, when the 24-hour broadcast statistics were released, igritte also publicly said through his official Facebook account that he would apply for the Guinness Book of records for ”young and beautiful”, the highest 24-hour broadcast of the three singles.
Young and beautiful, the only song with lyrics in the three singles, has a 24-hour broadcast volume of 275 million. Blizard, whose name has been changed by Simon, ranks second with a broadcast volume of 241 million. Finally, Russian girl Yulia schulthina's solo dance Bach's last day also has a broadcast volume of 223 million.
There is no doubt that this is a sudden audio-visual entertainment carnival.
Simon didn't want to make money from these three songs at first, but just gave a general idea, and then let Denise records and the igritte team operate by themselves.
It seems that the three MVs released for free did not bring direct profits.
Indirect benefits are eye-catching.
After igritte gave up the binding of IE browser home page, the new IE browser officially provided two modes. The traditional mode of opening is ”home page” mode and the new ”blank” window mode. The latter is called ”blank”, which actually includes a default Google search engine box and six through train windows.
Whether it's the replaceable ”home page” or the six through train windows in the ”blank” mode, all of them have become the target of all major Internet enterprises.
After giving up the monopoly, because of the competition between other portal websites and other types of network platforms, igritte portal lost more than 80% of its absolute advantage, and its market share has dropped to 73% according to the recent statistics.
Although Simon's strategy is to throw out the portal website, a business model destined to be eliminated in the Internet 1.0 era, to distract competitors, even the quietly distributed search engine, social network and e-commerce have achieved or even exceeded the expected performance goals in the competition for new software home page and six through trains after igritte gave up the home page monopoly However, the rapid decline of the market share of the portal website still worries the senior management of igrit.Everyone is staring at the portal, continue to decline, is likely to affect the upcoming igritte IPO.
Now, it's just the popularity brought by the three songs released suddenly, which has largely consolidated the position of igritte portal in the hearts of Internet users. It is roughly estimated that more than 3 million users will set the homepage of IE browser as igritte portal in 24 hours from the release of the three songs on Sunday night, which is equivalent to setting igritte portal's market share The market share has increased by 2 percentage points again.
This is the main aspect.
The three singles also made other competitors see the importance of content again. Microsoft's MSN portal, AOL portal of AOL and other potential competitors held special meetings on Monday to discuss this issue.
On the other hand, because the MVS of ”blizzard” and ”young and beautiful” adopt the classic mixed cut scenes of ”DC movie Universe Movie” and ”Hollywood famous actress” respectively, the igritte portal directly adds links to the Amazon mall video sales page of all relevant movies below the two MVs.
Because ”suicide squad” is still on, there are seven ”DC movie universe movies” involved.
In addition, there are many more classic scenes of ”famous Hollywood actress”. A total of 39 films involving 27 Hollywood actresses from the golden age are mainly from the former global film library and MGM film library, as well as the popular films produced by Denise entertainment in recent years, including early Vivien Lee, Elizabeth Taylor, Greta Garbo and Mary From Lily Monroe, Sophia Rowland, Audrey Hepburn to Nicole Kidman, Julia Roberts, Sandra Bullock, Judy foster in recent years, we have everything.
Seven DC movies, Cosmos movies and 39 classic movies starred by famous Hollywood actresses are not only sold separately, but also have a special limited edition combination package. In addition, they also offer a very favorable limited time discount and postage reduction. As a result, Amazon online mall has obtained a total of 9.17 million videotape orders in just 24 hours a day, with sales reaching US $220 million.
Amazon's team originally predicted that the sales volume of DC movies might be higher, because they are all new movies in recent years, but they still ignored the inevitable nostalgia of everyone. Among the 9.17 million boxes of video tapes sold on the first day, the sales of old movies such as gone with the wind and songs in the rain accounted for more than 6 million boxes.
Of course, it is undeniable that there are also factors of high discount intensity of these old films.
Because DC movies are all new movies, except for seven sets, the price of a single movie is still $29.9, only the postage is exempted for a limited time.
The price of other classic films is only $19.9 after discount.
For the studio, it's not at all bad.
Many of the old movies that have been released for more than half a century are now sold to make a profit. Moreover, everyone knows that even if the price is $19.9, excluding the small cost of video production, the studio will make a huge profit.
Although igritte did not release a series of video sales data, the relevant information quickly spread.
The media just exclaimed, but other studios were sour.