Chapter 725 (1/2)
On October 28, the same day Simon returned to Los Angeles, the 1994 Halloween show officially opened.
”The morgue haunted event”, the second part of daenerys Entertainment's ”evocation movie universe” series, was released on this day. Relying on the good start of the summer file ”evocation”, the number of screens in the mortuary haunted event has reached 2361, and the production cost of the film is 15 million US dollars. Although it has accumulated considerable popularity with the gimmick of ”evocation movie universe”, the new world film distribution team has invested the same 15 million US dollars in the publicity budget.
Film publicity is as important as film quality. This is the deepest feeling of more and more film companies after the rise of full distribution mode in recent years.
Although it is less than the exaggeration ratio of the $15 million budget plus $25 million publicity for the summer season of ”evocation”, the equivalent capital investment for the production and publicity of ”the morgue haunted event” is still quite rare in Hollywood, where the publicity investment is only half of the production cost.
Moreover, as long as the box office of the film meets the expectation, the new world film team will continue to invest more in the future.
Simon's goal is to make the ”evocation universe” brand more popular as far as possible.
As long as this can be achieved, the publicity of the follow-up series of ”evocative movie universe” will get twice the result with half the effort, and the peripheral income of the series, such as video tapes and television broadcasting, will also increase significantly.
In the early internal audition, the reputation of ”the morgue haunted event” is about 7 points, which is obviously not as good as ”evocation”.
However, through the operation of the danilisi entertainment publicity team, on the first day of the large-scale opening of the film, the open comprehensive media score still reached 7.8, which was close to excellent. In addition, the film spared no effort to widely publicize, many audiences chose to buy tickets to watch the film at the first time.
As Hollywood's major studios pay more and more attention to the second-line schedule, ”the morgue haunted event” has more than 1000 screens in the same period, as well as Sony's ”Frankenstein”, Warner Brothers' ”the trap of silence” and Disney's ”the ultimate warrior”.
In the past two years, Sony no longer followed some of its original promises and began to gradually abandon the Columbia brand and use the Sony Pictures logo to produce and release films. Frankenstein, a film aimed at this year's Halloween schedule, cost 45 million US dollars, and invited three first-line movie stars, Robert DeNiro, Kenneth Branner and Helena birham Carter, to join in and start painting The number of screens also reached 2177.
However, after the large-scale production of Frankenstein, the media's comprehensive word-of-mouth score was only 3.9, which inevitably cast a layer of haze on the film's box office prospects.
Warner Bros.'s ”the trap of silence” tells the story of a down-to-earth psychologist who is accidentally investigated for a strange murder. The film is starred by Hollywood veteran Richard Dreyfus, terminator series actress Linda Hamilton and Hollywood new actress liv Taylor. The production cost is $30 million and the number of screens is 1251.
Compared with the 3.9 comprehensive media score of Frankenstein, the reputation of silent trap can only be described as collapse.
On the first day of the painting, the media almost gave one-sided poor comments, and the comprehensive media score was only 2.2.
In fact, despite its poor reputation, ”Frankenstein” still has a good chance to reap a wave of box office revenue by relying on its strong main creator lineup, and even has a chance to become a dark horse. Because horror movies are similar to vulgar spoof comedies, media evaluation is not the decisive factor, but the key is to see whether the audience likes them.
However, media word-of-mouth is of course not dispensable. Public opinion evaluation like ”the trap of silence” reaches the bottom directly, and it is almost impossible to become a dark horse.
Richard Dreyfus, an old male star who once starred in Spielberg and directed ”Jaws”, ”third kind of contact” and ”forever”, has passed out in recent years, and the box office appeal is not satisfactory. The two female stars Linda Hamilton and liv Taylor do not have the strength to carry the box office alone. Therefore, the box office prospect of the silent trap can be imagined.
Finally, Disney's ”the ultimate warrior”, which tells the story of an Indian's adventure, has a budget of $20 million and 1022 screens.
Compared with Frankenstein and the trap of silence, the media reputation of the ultimate warrior is also good, reaching a passing grade of 6. However, compared with the media popularity of ”the haunted morgue”, ”Frankenstein” and even ”silent cash”, there are not many people paying attention to this biographical film.
Disney's production of ”the ultimate warrior” is obviously to copy the success of ”dancing with the wolf” or ”the last Mohican”. Unfortunately, in recent years, many similar films have become cannon fodder, because such films are too far away from the mainstream.
Besides, Kevin Costner and Daniel Day Lewis take part in ”dancing with the wolf” and ”the last Mohican”, respectively. In Disney's ”the ultimate warrior”, Gus MacDonald and don Carmody are both unknown. The film's reputation has not exploded, and the ending can be imagined.In any case, four mainstream films with more than 1000 screens, plus some lucky films from other small studios, make the start of the Halloween season very lively.
Back in Los Angeles, Simon spent four days in a row with women and children at domay point estate.
It wasn't until November 2, after Halloween, that it was back to work.
During the four days of rest, I was not completely idle.
Inspired by the chat with grace, Simon personally conceived a new version of the general script of this man from the earth in his spare time. On the first day of work, he handed the script to Ella doechman, the director of gaomen film, and asked him to gather some university professors to discuss how to make up for the scientific loopholes. At the same time, he went directly into the program of project selection and other programs, intending to It will be completed in two months at the end of the year to attend the Sundance Film Festival early next year.
After careful consideration, Simon decided to write in person.
Such a story about immortality is bound to arouse some association. Simon has heard about ”psychics” and ”aliens”, and it's nothing to add the label of ”immortal”.
However, as a result of his own name, it was impossible for Simon to make the film at an ultra-low cost of $100000 at first.
In the budget that Ella doichman submitted two days later, Simon's play alone was valued at $250000, with a 10% share of the global box office net profit.
Simon westero's own script, not to mention $250000, plus a zero, won't lack buyers.
The main reason for such a low value is the positioning of the low-cost film ”this man comes from the earth”. If it is a commercial film, Simon's current value can be directly increased by zero, and his profit share will only be much higher.
Although Simon is the boss of danielis entertainment group, all the projects he participates in actually have all kinds of clear contracts, which are still managed by Jonathan Friedman.
It's like the DC movie universe.
Even though danielis entertainment is not involved in the single project of ”flash” and ”steel bone”, Simon can still get a huge share of the profits from the two films because of his producer status. At the beginning, the local box office of ”flash” reached 253 million US dollars. According to the contract, Simon, who directly took 10% of the local box office, had a personal share of 25.3 million US dollars. According to the business miracle of DC movie universe in recent years, no one thought Simon should not take so much.
Simon's personal wealth now amounts to hundreds of billions of dollars, and he certainly doesn't care about these gains.
However, rules are rules. If you work hard, you should get something. This is the rule of Hollywood. Simon is very willing to abide by the rules.