Chapter 676 (1/2)
In the twinkling of an eye, it's Thursday, July 21.
Michael Eisner woke up early in the morning in the Plaza Hotel Suite in Manhattan, New York. He arrived on the east coast yesterday to persuade the current owner of the bass family, Sid bass, to give up the idea of selling Disney.
Although the bass family was born in Texas, many members of the family like to live in New York for a long time.
Michael Eisner got up to take care of himself and was about to leave the hotel suite when the doorbell rang.
Michael Eisner had a bad premonition because of the rapid doorbell.
Opening the door, outside the suite stood two middle-aged men, sandy littwatt, Disney's vice president and head of legal department, and bill michanik, President of home entertainment department.
This is after Jeffrey carsenberg's sudden departure and Michael owitz's wait-and-see attitude, Michael Eisner urgently selected two executives who intend to replace Disney's next president and studio president.
Michael Eisner is very clear that if he wants to persuade the bass family to reject Vivendi's acquisition, Disney must stabilize itself as soon as possible.
Although not invited to join owitz, but in front of the two candidates is not Michael Eisner randomly selected to make up.
The legal department has always been one of the core departments of Disney Company, which pays attention to copyright operation. Disney's ”copyright Troll” and ”California Pizza Hut” tease titles and the joke that drawing a Mickey Mouse on a deserted island can lead to Disney's special plane to save lives, which is the result of one lawsuit after another by the legal department of Disney.
Sandy littwatt, as the head of the legal department with the title of Disney vice president, has been reporting directly to Eisner himself.
Not only that, Frank wells, the current president, happens to be a lawyer. Over the years, he has cooperated with Eisner tacit understanding. Now sandy littwatt is allowed to take over the position of Frank wells, which is easily recognized by Disney's board of directors and major shareholders.
Another bill michanik can be said to be Michael Eisner's ”lineage”. At the beginning, bill michanik followed Eisner to move from paramount to Disney. He has been in charge of the family entertainment department of Disney for many years.
Just joined Disney, Eisner and other management of the Disney film library's overall valuation of only $200 million. However, under bill michanik's operation, Disney's classic animated films and videos on sale have been on sale for a long time. Among them, ”Cinderella” videos alone have sold 6 million boxes with a revenue of $180 million.
Disney's rapid recovery in the late 1980s contributed to the large amount of cash provided by video sales.
As a result, bill michanik also has enough qualifications to take over the post of president of carsenberg studios.
Seeing the two subordinates appear in front of him with dignified faces, Michael Eisner wants to let them into the room easily, but without waiting for him to speak, sandy littwatt has handed over a newspaper: ”Michael, you may need to see this.”
Michael Eisner raised his hand to take the newspaper.
Hollywood Reporter, one of the most popular professional film newspapers in the industry, is also on sale at the east coast film center in New York. Universal studios are not required to give special guidance to Lee Teuk. Michael Eisner has seen the headlines of black headlines in the newspaper: ”Dani Lise entertainment is about to start the Universal Studios program in Europe”.
Just after reading the title, Michael Eisner felt his heart tighten slightly.
Disneyland in Paris, which has been in operation for more than two years, is the biggest weakness of Disney.
Inspired by the success of Tokyo Disneyland, the initial $1 billion European Disneyland project snowballed to $5 billion. It also suffered from the loss that Tokyo Disneyland only took royalties and did not participate in the investment. Disney accounted for half of the equity share in the European Disneyland project, most of which came from loans.
Disney's current total debt is $5.3 billion, of which $2.5 billion is brought by Disneyland in Paris.
If Disney maintains the growth momentum of the late 1980s, this part of the debt may not be much. Now, Disney's film business is sluggish, and several major theme parks that lack fresh ip injection are also involved. Now, the interest generated by huge debts every year is a great burden for Disney.
Because of the shares of several Disneyland, the net assets of Disneyland company have reached 12.8 billion US dollars, but the current market value is only half of the net assets. To a large extent, it is also dragged down by the struggling Disneyland in Paris.
The operation of Disneyland in Paris is far from satisfactory. If there is another movie theme park from Hollywood in Europe, and it is also Denise entertainment group with rich IP resources of many classic blockbusters in recent years, it will inevitably divert the customers of Disneyland in Paris and make Disneyland worse.
Originally intended to let two subordinates into the room, because of his inner worry, Michael Eisner stood directly at the door and began to read the news on the Hollywood Reporter.The news release has a striking picture of Bruce peck, President of danielis theme park, leading the team to visit the Colosseum in Rome, Italy. The
vistlo system has many layout in Italy these years, which is closely related to all sectors of government and business. The location of Universal Studios in Europe is first considered in Italy.
news article begins with an introduction to Bruce Peck's recent trip to European City Universal Studios in various European cities.
not only that, but after reporting to Denis, the reporter of Hollywood reported that although the other side did not disclose much, she gave a positive answer in the Universal Studios project in Europe. Danireis entertainment really intends to build a movie theme park in Europe.
then, Hollywood reporter simply contacted several core executives of danireis entertainment, and obtained a brief interview with Mark Baer Ford, vice president of entertainment global operations, and briefly talked about some things about Universal Studios in Europe.
Mark Belford said that the overall film market in Europe is far larger than that in Japan. Considering brand marketing and other aspects, it is imperative for danilis entertainment group to build its own film theme park in Europe.
Of course, reporters won't forget to talk about Disneyland in nabali.
Instead of criticizing Disneyland, mark Belford said that the number of visitors to Disneyland has exceeded 10 million every year in the past two years, which is enough to prove that Europeans also like movie theme parks. The failure of Disneyland in Paris, to a large extent, is the failure of Disney in planning and management.
Mark Belford also said that the European Universal Studios, Danny rice, will avoid the mistakes of Paris's Disneyland as far as possible. For example, in the first place, this time it will definitely pick the Mediterranean coast, which is like spring, but not because of the climate. Paris can only open for half a year.
It's an exaggeration, of course, that it can only open for half a year.
However, Paris, with four distinct seasons, entered the off-season of the theme park in winter, and the passenger flow decreased greatly. This is indeed a big mistake in the original site selection process.
At the initial site selection stage, Disney actually considered this issue.
However, Disney did not conduct more detailed research, instead, it rigidly applied the successful experience of Tokyo Disney to Paris Disney.
Tokyo also has four distinct seasons. However, the Japanese are willing to queue up in the cold wind to visit Disneyland.
As a result, Disney's planning team took it for granted that Europeans would also like to continue to visit Disneyland in Paris in the cold winter.
Since its opening two years ago, the fact that the winter passenger flow of Bali Disneyland has been greatly reduced has proved that Disney's original idea is very wrong.