Chapter 628 (1/2)

In the week of April 4, Westeros launched three huge claims against Hurst group on Monday. On Wednesday, danilisi Entertainment Group formally submitted its IPO application. The heat of two major news events has not cooled down. On Friday, April 8, Westeros made another explosive news.

After a number of media exposure during this period, igritte officially announced that its most popular Internet infrastructure software, IE browser, is open to the public for free.

At a news conference Friday morning, igritte CEO Tim Berners Lee said the company's move was to further promote the openness of the world wide web platform.

For users, from now on, Internet Explorer users around the world will no longer have to update and use the latest version of browser software due to charging.

For enterprises, the latest technological achievements emerging in the Internet industry will be promoted to users in the first time relying on IE software platform.

In the media Q & a session after the press conference, in the face of some reporters' questions about whether the free IE browser is in response to the antitrust investigation that igritte may encounter, Tim Berners Lee did not hesitate to deny it, and once again listed igritte's various measures to continuously promote the openness of the world wide web platform in the past few years. Finally, he did not forget to blame the recent years It is expected that the improper litigation against a number of technology enterprises in the westero system is all maliciously fueled by some misguided media and sensationalist politicians.

Thinking of the conflict between the westrow system and the Hurst group during this period, the target of Tim Berners Lee's accusation is self-evident.

The reporters on the scene immediately realized that the westero system should also be suffering from ”litigation bombing” in the near future. However, the strength of the plaintiffs who filed lawsuits against the westero system technology enterprises is obviously poor, and what they can get behind the scenes is only some public opinion support, far less than Simon westero's direct smashing in the three lawsuits launched on Monday Tens of millions of dollars.

In the face of such a huge thing as the westero system, not to mention that the winning surface of the litigation itself is very small, even if some of them can barely win, it is difficult to cause substantial damage to the westero system.

In fact, at this stage, only the federal authorities have the strength to check and balance the continuous and rapid expansion of the westero system.

However, the White House, which is rumored to have an ambiguous relationship with the westero system, has no intention of making any moves so far.

There is no lack of appeals from both houses of Congress. Unfortunately, it is not easy for the two houses of Congress with numerous factions to reach an agreement. What's more, the majority of seats in both houses are controlled by the Democratic Party, and the Westeros system is known as the largest democratic party.

Igritte suddenly gave up hundreds of millions of dollars a year to declare ie free. The specific strategic intention is to promote the openness of the Internet, to benefit the enterprise itself, and to deal with the potential antitrust threat. Only a few of igritte's core executives know about it.

Of course, there must be a young man.

Igritte executives rarely communicate directly with the media, ending questions about free Internet Explorer, and reporters on the scene did not forget to mention the more popular ”happy farm” recently.

Although igritte portal did not release the number of players in the first week of happy farm online, the powerful media still got the relevant data.

After accumulating 6.97 million players in the first week, the number of players in happy farm reached a new high of 8.29 million in the second week. In two weeks, the total number of players in this phenomenal online social game has reached 15.26 million.

In terms of revenue, compared with the first week's revenue of $2.61 million, because the number of overseas players who have not yet launched perfect payment channels has increased significantly, the next week's revenue of happy farm is $4.37 million. The 67% revenue growth in a single week may not be as good as the 118% player growth in the same period, but the revenue of such a scale is still far beyond the initial expectation of the operation team.

In fact, some people in igritte company have proposed to postpone the launch of this game in overseas markets, so as to gain more profits after the further popularization of online payment tools in overseas markets in the future.

The proposal was rejected by Bezos before it reached Simon.

Simon also sent an email to igritte's management after learning about the dispute, expressing his support for Bezos's decision.

First of all, the development difficulty of ”happy farm” is very low, just like the Chinese Studio launched this game in 2008, and the American counterparts produced the same successful Shanzhai version the next year.

Delaying the overseas release of happy farm is likely to lead to the same situation.

What's more, if it's just a game, it's nothing. Once the overseas market is robbed of the opportunity, the result may be that other Internet companies rely on Similar Games to take advantage of the situation. This is the last thing Simon wants to see.

Igritte's goal in developing Facebook from the beginning is to create a huge social network connecting the world.

In the past, this kind of effort can only be achieved through celebrity effect.Now, the phenomenal ”happy farm” really makes thousands of players of different languages, nationalities and skin colors all over the world join together in a virtual social game.

Half a month after its launch, driven by the game, the total number of global Facebook users increased from 49 million to 53 million in the first week, and then from 53 million to 61 million in the second week. In two weeks, the total number of users soared by 12 million, of which about 5 million were from overseas. Before that, the total number of overseas users in Facebook's 49 million user base was only about 13 million .

Just relying on the strong stimulating effect of happy farm on the growth of Facebook's user base, even if the game does not earn a cent, it is completely worth it for igritte. Therefore, neither Simon nor igritte's core executives will give up the opportunity of Facebook's overseas expansion for the benefit of a game.

The industry can see that there are not many key peers and media. What these people pay more attention to is whether igrit will continue to open its own platform to other game manufacturers.

After Simon made the decision himself on Friday, igritte's management has been discussing the terms for the past week.

In the face of media questioning, Tim Berners Lee also formally gave a positive response to the press conference of IE free program.

Igritte will continue to maintain an open attitude towards external cooperation in the field of online games. Not only will it not close its own platform to external game manufacturers, but in order to focus on its core business, igritte will not even form a directly affiliated game development team. In the future, it will only introduce game content from external manufacturers.

Even if Tim Berners Lee later added that igritte's venture capital department would set up a special fund to invest in online game production with a total scale of about $100 million, many people were still overjoyed by this reply.

Igritte doesn't directly engage in game production, but completely purchases content from outside, which is tantamount to giving away most of the profits of the huge online game market.

Is this the manifestation of God or the coming of angels?

Free ie can benefit hundreds of millions of ordinary Internet users. The open game cooperation strategy will bring huge practical benefits to many game developers around the world.