Chapter 575 (1/2)

In October, the end of the year is approaching, and many films have begun the final stage of publicity.

Since Halloween, Denise entertainment has four major projects at the end of the year, namely, seven sins, lion king, mission impossible and Schindler's list. In addition, there is a DC movie ”steel bone”, Simon is only the producer, and the project is completely run by Warner Bros.

A special parent-child activity was arranged in the afternoon.

Take Janet and the little guy to see the lion king film in Daniels studios. This is Simon's first time to Daniels studios after his vacation.

It's a pity that Melbourne, who is only two months away from the age of two, is obviously not interested in animation. The little guy only stayed in the screening hall for less than 10 minutes and was carried out by girl a.

Simon watched the film with Janet and Denise entertainment executives.

The other films are not enough. As one of the most important projects at the end of this year, Simon can't ignore them completely.

Compared with the 2D version in his memory, the details of the 3D version of the lion king are perfect in Simon's opinion. The production budget of the film alone has reached US $60 million, far exceeding the US $35 million production cost of Pixar studio's first toy story, most of which is spent on improving various 3D technologies needed for film production.

Despite the huge expenses, the entire danilisi entertainment management believes that this investment is worth the money.

The excellent box office and huge peripheral revenue of toy story have proved the broad market prospects of 3D animated films. Even if the box office of Lion King is not satisfactory, the various technologies accumulated through this film can also be applied to other animated films, unlike live action films, which are usually only one-time investment.

Out of confidence in the lion king, the scale of the film's publicity also reached $30 million.

With a total investment of US $90 million in production and publicity, except for Simon, Denise entertainment basically doesn't expect the film to recover its cost through North American distribution. What we pay more attention to is the peripheral output of ”Lion King” and the promotion of Denise entertainment in the whole industry chain of records, games, theme parks and so on.

Because of the importance of this project, the schedule of the film is carefully adjusted.

November 19.

This is the first week of the Thanksgiving season, and it will span the whole year-end schedule, which can give the film market the most space.

In order to make way for ”the lion king”, Warner Bros. originally intended to file Thanksgiving's ”steel bone” by Denise entertainment to use energy to switch to December 24. Mission impossible, which will be released a week after the lion king, will not cause too serious conflict because of the type difference between the two films.

It's not that Simon didn't think about bringing mission impossible to Christmas. It's just that it's too obvious and unnecessary.

In a word, the news of the project ”Lion King” has spread in Hollywood for a long time, because it's a gift from Simon to Janet. Other Hollywood studios don't have to guess how much Denise entertainment is interested in this project. Therefore, the animated films or family comedies that may compete with ”Lion King” actively avoid this Thanksgiving.

Now we just need to wait for whether the 3D version of the lion king will be as popular as the original time and space.

At the end of the show, Janet kisses Simon on the face and leaves the studio first.

Simon continued to listen to several senior executives' introduction of the publicity progress and peripheral product promotion strategy of the lion king, and then left the screening room.

This projection room is located in the loft of Pixar studio on the second floor of the studio.

After watching the film and meeting, others left to do their own business. Simon went to another office in Pixar working area. John lassett personally introduced to Simon the story version of another 3D animated film just completed.

Beauty and the beast.

As a French fairy tale created in the 18th century, there is no copyright problem in beauty and the beast. When it was confirmed that Disney had abandoned the project, Simon let Pixar quietly set up the project.

Now that ”the lion king” has been completed, the team in charge of ”the lion king” will directly start making ”beauty and the beast”.

Of course, it's the same 3D version.

In addition, ”Toy Story 2” production progress has also been completed, the preliminary plan will be set by the end of next year.

Finally, Simon finds Janet and her son playing in the rest area, and finds Veronica here, patiently building blocks with Melbourne.

Today is October 1st, Friday.

Veronica is here at about the same time. Simon is leaving for San Francisco to spend the weekend with her assistant.

After saying hello, we continued to play here for a while, and then we returned to domay point manor together.

”AOL doesn't have a big financial problem, but it seems that the company is too radical. Comprehensive technical audit and monthly price reduction in disguised form will definitely lead to continuous loss of the company. If it continues to expand to other regions of the United States, the loss next year may reach $1 billion.”Veronica is introducing her work to Simon at domay point.

In the past half a year, AOL not only started to upgrade its ADSL network, but also officially launched a monthly package with a minimum of $29, which completely changed the previous time charge mode. In fact, it was a large-scale price reduction in disguise.

Although several large operators in AOL's business area were limited to enter the ISP field through exclusive agreements, in recent years, many small Internet service providers have emerged in AOL's sphere of influence because of the development prospect of the Internet industry.

ADSL network upgrade and monthly package plan make AOL gain decisive market competitive advantage at one stroke, which is a devastating blow to other competitors.

Reasonably speaking, with these two sets of killers, AOL should completely consolidate its existing sphere of influence before expanding. This seems more secure. However, neither ADSL nor monthly payment can be imitated, especially the latter.

Therefore, AOL must quickly break into each other's territory before other regional operators react.

In fact, there is only one way to achieve this goal: to burn money.

Different from AOL, which used to rent the network of other operators to provide Internet access services in the original time and space, AOL now attaches great importance to the laying of its own network lines under Simon's mandatory development strategy.

Up to now, AOL has two main optical fibers running through the East and west coasts of the federal government in the United States, and the total length of optical fiber cables independently owned in the whole North America has exceeded 150000 km, which means huge capital investment. In the history of

, many operators were bankrupt because of excessive investment after the Internet bubble burst.

However, it is not wrong to invest heavily in infrastructure. After the

Internet bubble burst, many companies went bankrupt, mostly due to complete blind investment and financial fraud such as Enron.