Chapter 562 (1/2)
With the end of the Independence Day holiday and the opening of a new box office week on July 9, North American Theaters are still three new films.
Paramount's fantasy comedy the pointy alien is starred by Dan mccloyd, the former ghost Buster actor, with a total of 2117 screens.
Justin the poet, produced by Columbia Pictures, is an all black feature film. It is directed by John Singleton, the black director who won the Oscar nomination for best director for ”block boy” last year, and starred by Michael Jackson's sister Jane Jackson. The story tells of Justin, the hairdresser starring Jane Jackson, after her boyfriend was killed by revenge Trying to get out of the underestimation and start a new life, the film started with 1365 screens.
Fox's ”kid with golden arms” is a family comedy about fantasy baseball. It tells the story of a little boy who gets the magic power by accident and becomes a baseball master. The number of screens in the first week is 1460.
Up to now, this year's heavyweight films have been basically registered in theaters.
Including the three new films of this week, in the second half of the summer season, except for the pelican assassination order, which danielis cooperates with Warner Bros. next week, other projects don't have a deep impression in Simon's memory, and the possibility of a box office black horse is very small.
In fact, it also means that films released before July 9, as long as their reputation and popularity are good enough, will be able to make a very beautiful box office curve in the following days of the summer season.
However, according to statistics, there are only three films that have been confirmed or are expected to enter the 100 million yuan box office club in this summer season, namely ”Superman”, ”sleepless in Seattle” and ”sugar trap”.
”Superman” for other Hollywood Studios is an alternative that can only be envied and envied, while ”sleepless in Seattle” and ”sugar trap” are normal.
Of course, all of the three billion dollar movies are produced by danielis entertainment. Even if two of them are cooperative projects, Simon westero's precise vision of investing in movies still makes many people feel complicated.
In fact, there are a lot of projects that this summer camp is trying to impact the 100 million yuan box office club.
Columbia's ”made in America”, Warner Brothers's ”made in America”, Disney's ”Super Mario Brothers”, Paramount's ”the values of the Adams family”, Columbia's ”phantom hero”, Columbia's ”the danger of the honeymoon”, fox's ”the rising sun”, the seven films are either blockbusters with big investment and big production, or blockbusters with big money Super game IP is either a sequel to the previous blockbuster films or a comedy star whose previous work has achieved super high box office. It can be said that whether it's project investment, main creative lineup or publicity scale, it's all aimed at breaking the box office of 100 million in North America.
It's just that the results are not satisfactory.
In fact, the endings of ”made in America” by UBI Goldberg and ”the rising sun” by Fox are quite good. Although there is no hope of breaking through 100 million yuan, the relatively considerable box office can make the studio reap good profits. Projects such as Disney's Super Mario Brothers or Columbia Pictures' phantom hero, because of their huge production and budget, have brought nothing to the film companies.
In the final analysis, film investment is a risky gamble.
Simon, the cheater, can catch a good hand in advance, and other players can only take chances. This summer season, other Hollywood studios are obviously not very lucky.
In a market with limited capacity, danielis Entertainment's good cards will inevitably suppress other players because of the ups and downs.
If there is no such thing as Superman, other studios may be able to pick generals from the dwarfs even if their cards are not good enough. Projects such as Jue Ling Xiong Feng may even break the box office in North America by more than 100 million yuan. The reality is that under the impact of the phenomenal ”Superman”, the box office of many films is much lower than that in history.
The most typical is Jueling Xiongfeng.
In the original time and space, the box office of ”Jueling Xiongfeng” in North America, which cost 70 million US dollars, exceeded 80 million US dollars, and the global revenue was 250 million, which basically recovered the production cost and made a small profit.
This time, under the attack of Superman, as of July 8, the cumulative box office of Jueling Xiongfeng was only $66.39 million. From July 2 to July 8, the weekly box office volume of Jueling Xiongfeng was only $1.59 million. It is estimated that even the threshold of $70 million will be hard to cover before the next release.
And it's just America.
Superman's suppression of other Hollywood films in overseas markets is even more obvious.
Even if several important ticket stores such as France and Germany haven't been released yet, in the past month, Superman's cumulative box office in many overseas countries, such as Britain, Japan, Spain, Italy, Australia and so on, which are basically synchronized, has rapidly broken through the $300 million mark.
The capacity of overseas markets is also limited.
Superman alone has acquired more than 300 million US dollars at the box office, which has been boosted by DC blockbusters created by danielis entertainment. New blockbusters such as Stallone and Schwarzenegger, which were originally very popular in overseas markets, will inevitably be left out in the cold.This time, the overseas box office of ”Jueling Xiongfeng” starred by Stallone is less than 50 million US dollars by the beginning of July, and it is expected that it will only barely break through 100 million US dollars after the release is fully launched. As a result, the box office of Jueling Xiongfeng is about 70 million in North America and 100 million overseas. It is estimated that the total global box office is only 170 million US dollars.
According to convention, the global box office of a film needs to reach about three times of the production budget to make ends meet.
Obviously, the total box office of the movie is expected to reach 170 million US dollars, which can't make Columbia Pictures recover 70 million US dollars of production budget and the same expensive publicity investment. The producers can only rely on video and other channels to slowly recover the huge investment in the early stage.
As for ”Super Mario Brothers”, ”phantom hero” and other projects, the outcome is even worse.
In the past two years, hard man action blockbusters dominated by Arnold Schwarzenegger, Sylvester Stallone and Bruce Willis have lost in succession, which makes Hollywood more and more aware of the obvious trend that this type of film is gradually being eliminated by the market.
What's more, DC movie universe and Jurassic Park are the future of Hollywood. A DC movie, the universe project or Jurassic Park, will bring enough profits to match the profits of other studios for a whole year.
Considering the market demand, many technology companies have begun to set foot in the field of film special effects software, but compared with Denise special effects, there is a big gap.
It can be said that in the next few years, if Hollywood wants to produce special effects blockbusters, it can basically only cooperate with Denise special effects.
In recent years, Denise special effects has been keeping the attitude of foreign cooperation, but other film companies will not be naive enough to think that Simon will really completely open their technology to them. Once there is enough to threaten danilisi entertainment project, it is almost inevitable to be suppressed.
Moreover, the scale of Denise's special effects at the present stage, even including the rapidly developing Australian special effects branch, is only enough to meet the needs of Denise's entertainment itself and the cooperation projects with other studios. If other studios want to obtain the full support of Denise's special effects, they don't even need to look for excuses, because they can't do it at all.
For special effects movies, we can only catch up a little bit.
At this stage, we still need to consider the current situation.
Fox has been struggling with Arnold Schwarzenegger's new film recently.
This is a Remake Project Based on the French film ”complete woman”, called ”true lies”, which tells the story of a federal agent who has to hide his identity from his family for professional reasons.
Fox signed a deal with Schwarzenegger and James Cameron in early March, when phantom hero was still in its later stage. Arnold got the equivalent of $15 million this time.
It's actually a strategy of many stars to sign an appointment with the studio before a movie is released.