Chapter 457 (1/2)
By the end of the past weekend, the new version of 007's golden eye had grossed $71.86 million in four and a half weeks.
Considering that the end of next year's anniversary is coming, and the box office of the film has fallen to a low of $5.06 million last weekend, the total box office of the classic agent series sequel in North America is expected to be between $80 million and $90 million.
More than $80 million in North American box office, compared with the last ”007 license to kill” is more than enough.
However, compared with the production budget of US $50 million and the publicity cost of US $20 million, the North American box office performance of ”golden eye of 007” is unsatisfactory. Even if Shanghai is included, according to the global total box office of US $200 million, the whole project has just recovered.
For a classic IP with greater potential, the result is certainly not what Simon wants.
007 series reset is Simon's plan before 007's golden eye.
However, Simon didn't completely control MGM at the beginning, so he didn't push it forward.
After Johnston became MGM's largest shareholder, Simon actually controlled the company. After all, there is no energy to manage Hollywood business in Australia. Simon's request is the main reason why he agreed to buy MGM shares.
If anti-monopoly factors were not taken into account, Simon would be very happy to take over the shares.
After buying 30% of MGM's shares, the old man also said that Simon was allowed to operate the business here, so Simon now has enough authority to adjust the 007 series according to his own ideas.
On the other hand, with the disintegration of the Soviet Union, 007 series, which has regarded the Soviet Union as an imaginary enemy for 30 years, must also make changes in the plot.
In the cold war years, the confrontation between the United States and the Soviet Union has always been a very popular theme in Hollywood.
In addition to the 007 series, that's what happened to last year's blockbuster hunt for Red October.
However, with the disintegration of the Soviet Union, the United States has become the only superpower in the world. If it continues to confront the Soviet Union on the big screen, it will be difficult for the audience of the United States and other major overseas ticket warehouse countries to resonate.
In Simon's memory, Cindy Crawford, a well-known supermodel, tried to enter the Hollywood big screen work fair play, which tells a story about KGB agents. However, it was 1995, and the Soviet Union no longer existed, so the untimely film ended in a box office fiasco.
The new version of 007's golden eye, which is still on show, is four years ahead of schedule. The plot has changed a lot, but the core is still not out of the rut of fighting against the evil Soviet Union.
In addition, as the earliest long-term blockbuster series, 007 series has always attracted audiences because each one involves many fixed routines and big scenes.
With the emergence of more and more blockbuster movies in recent years, especially the rise of CG special effects, 007 series continues to follow the traditional old-fashioned production line, which is doomed to be difficult to make a breakthrough in business.
In the original time and space, several 007s in which Pierce Brosnan took part inherited the style of old-fashioned 007. Beautiful women in fragrant cars were elegant and cool all over the world. As a result, the global box office of the four films in which Brosnan took part was only between 300 million and 400 million US dollars. Compared with the huge cost of over 100 million US dollars, such box office results only just exceeded the cost line, making a little profit.
Until Daniel Craig took over 007, the film style made a bold innovation, this classic agent series once achieved a good result of global box office exceeding 1 billion US dollars.
All in all, change is necessary.
Now that the ghost Party's copyright is still secured before 007's golden eye, Simon plans to create a series of consistent restarts around the ghost party in accordance with Daniel Craig's version in his memory.
Want to do this, the first is to fight for control of the 007 series.
After the birth of 007, the copyright has undergone several changes, and now it is shared by the United States company of MGM and the Brockley family of Britain. Unless both sides agree, no one can start the production of the film alone.
In the original time and space, because of the decline of MGM, 007 series basically belongs to the work of lifting MGM's life. Even if every film can't make a lot of money, the cash flow it brings is enough to barely maintain MGM. For this reason, MGM has to give up too many project initiatives and let the Brockley family completely control the series.
Now that he has MGM in his hands, Simon certainly won't let it continue.
The big deal is shelving.
Simon has plenty of IP resources in his hands, even without 007, which can support MGM's recovery.
In contrast, the broccoli family has only 007 card. Without 007, Hollywood will not have any position for each other.
Girl c came to Los Angeles to attend the new year's Party of the westrow system, which will be held at Daniels studios tonight.Of course, because the companies are scattered on the East and west coasts, it is mainly the executives of the companies on the west coast who will attend this evening.
Unlike other professional managers in the system, Claire was able to visit Simon in advance because of her previous identity.
After Shirley Lansing left, Claire took out the latest ICAM prototype being developed by tincobail company from her bag.
After leaving the baby to Deborah's care, Simon took over the second-generation prototype, which was significantly smaller than the first generation. Just looking at the shape, this prototype can only use the smaller 2.5-inch floppy disk.
Claire watched Simon playing with the prototype and said, ”this is just an alternative for the second generation. Neil and I haven't decided whether to replace the 3.5-inch floppy disk with the 2.5-inch one.”
”I suggest you do this. Miniaturization is an inevitable trend. The smaller the size of this card camera, the easier it is to carry, and the easier it is to promote it,” Simon asked Deborah to pick up the little guy, lift the camera and take a picture at will, and continued, ”in fact, if you can really make a digital camera into a” card ”, it is the ultimate. ”
the current card camera does not mean that the camera itself is like a card, but just a concept relative to the more professional SLR camera.
The actual size of the first generation ICAM is like a small dictionary.
Even the second-generation prototype in Simon's hands is about 15cm * 10cm * 5cm, which is still bulky and bulky compared with the card camera in Simon's memory.
Claire has accumulated enough professional knowledge. After listening to Simon's words, he thought about it and said, ”if you want to make a real card, floppy disk storage is definitely not enough. You may need to use the latest flash media. In addition, sensors and batteries are big problems, as well as operation. If they really become a card, the existing physical buttons also need to be replaced. ”
Simon listened to C girl's random divergent thinking and said with a smile: ”according to Moore's law, electronic components will become more and more integrated, smaller and smaller, but more powerful. Therefore, it is feasible for electronic products to achieve extreme miniaturization. Didn't I ask you to apply for a lot of” I ”series trademarks, which will surely be useful in the future.”
Claire thinks of tincobail's iPlayer, iPhone and other trademarks besides ICAM. It seems that his boss has thought about it from the beginning.
However, her mind now is to do ICAM well and officially launch products. In recent months, ICAM has determined that it has enough market capacity, and the continuous explosive growth of the Internet industry continues to improve the business prospects of ICAM. In a short period of time, as long as this product is well done, she will be satisfied to gain a firm foothold in this competitive market where more and more old manufacturers join.
Simon does have a big plan, but he doesn't mean to encourage it.
I went on talking to Claire about some details, and it was lunch time before I knew it.
Although she was invited to dinner by Simon and watched her sisters go to and fro in the kitchen and restaurant, Claire didn't want to sit with Simon and his wife.
It's really hateful to do so.
Graciously helping to arrange the lunch, Clare found an excuse to go to the maid's dining room.
The new year's Eve party starts at seven o'clock in the evening, and the venue is still in the activity center on the second floor of Daniels studios.
In addition to a number of senior executives of the westero system, many politicians and celebrities in Los Angeles were invited to attend. Just after 6 p.m., the north and South entrances to and from danielis studios seemed to be full of traffic.
Many people unconsciously find that only Denise entertainment has enough strength and appeal to hold such a grand new year's event in Hollywood.