Chapter 450 (1/2)
After $27.11 million in the first weekend, the box office of scream 3 finally reached $37.13 million.
By calculation, the four-day box office of the film on weekdays accounts for only 27% of the whole week. As it gets closer to Halloween, this also proves once again the fact that the final chapter of this horror film lacks stamina.
The new week is coming, and it's also the weekend across Halloween. There are three new films in North American theaters.
The industry expects that under the impact of three new films, the box office of scream 3 is likely to drop by 50% in the next week, and the total box office of the sequel in North America may stop at $80 million to $90 million.
Of course, although not as good as the box office performance of the first two films, ”scream 3” still has a box office of more than 80 million US dollars, which is beyond the reach of most horror films.
After Halloween, it's November 1991.
”Scream” series has been settled, and the succeeding project ”midnight bell” has entered the production stage. Denise Entertainment's film release focus in November also began to shift to the two major schedules at the end of the year.
Of the four films scheduled for the end of this year, toy story is the most important.
Simon remembers that 1995's ”Toy Story” not only won the North American box office champion of that year, but also trampled on Warner's nineties Batman Series third ”Batman Forever”.
However, this time, if toy story still keeps the box office level Simon remembers, it is impossible to surpass Batman: the dark knight.
After nearly six months of screening, ”Batman: The Dark Knight” was officially released in North America one week before the release of ”scream 3” at the end of October, with a total box office of $373.91 million in North America.
Meanwhile, the overseas box office of ”Batman: The Dark Knight” has also reached 460 million US dollars in the past six months. It is estimated that after the overseas markets are completely opened by the end of this year, it will be able to earn another 50 million US dollars to 70 million US dollars. As a result, the global box office of the film is expected to reach 900 million US dollars.
In this era, the blockbuster global box office can exceed 300 million US dollars, which has already satisfied the studio.
Although the global box office of ”Batman: The Dark Knight” is less than 960 million US dollars of the first ”Batman: the moment of war”, such a box office result, together with the video, TV and toy peripheral income brought by the film, still supports a large part of the film business of time Warner and Denise.
Looking back on the past few years, Hollywood can't help but find that Denise and Time Warner, who are more and more closely connected, are also gradually leading other Hollywood film companies in the film business.
Apart from Batman: The Dark Knight, several blockbusters of danielis Entertainment's foreign cooperation, Terminator 2, the end of the world and few good people, all made the top 10 list at the end of this year.
Not only that, Denise entertainment itself also independently produced two box office blockbusters at the beginning of the year, namely ”fighting against smart stars” and ”silent lamb” at the end of the summer season.
As for Time Warner, in addition to Batman: The Dark Knight, Warner Bros. has also cooperated with danielis in the blockbuster ”end of the world” and produced another blockbuster project ”Robin Hood.”.
Only the above-mentioned seven films have occupied seven of the top ten box office lists by the beginning of November 1991.
If the distribution brand is used to distinguish, three of the seven films belong to Warner Bros., which naturally means the huge profits behind the project.
Although the only films released by dannilis entertainment alone are ”fight against smart star” and ”the silent lamb”, and the box office ranking is very low, no one can ignore that only one of these seven films, in fact, ”Robin Hood” has nothing to do with dannilis entertainment.
The other six films are either the sole proprietorship projects of danielis entertainment or the foreign cooperation films of danielis entertainment.
In the original time and space, only Disney in its peak period after 2000 can reach such a level.
After acquiring Pixar, marvel and Lucas films in succession, Disney's movies occupy nearly half of the annual ticket list in North America every year by virtue of three core brands of 3D animated films, marvel movie universe and Star Wars series, and perhaps the live adaptation of traditional fairy tales.
Relying on this super content advantage, Disney's market value at its peak was close to $200 billion, which was almost the sum of the market value of Time Warner, Fox and paramount at that time.
Simon has achieved the same level of success as Disney at its peak by virtue of his prophet advantage, which is difficult to maintain for a long time.
Pixar is a very important part of Simon's plan.
In fact, Simon has unwittingly laid the foundation for copying Disney's film business in recent years.
Pixar is already the studio of danilisi entertainment, and Marvel Entertainment is more completely controlled by Simon than Simon remembers. Simon even recruited the core three of DC.In addition, according to Simon's advantages as a prophet, his collection of IP's such as Tolkien series, Jurassic Park, mission impossible, espionage, man in black and so on are also treasures to be developed.
Although there is no Star Wars series, only the resources in hand will be enough to make daenerys entertainment popular in Hollywood in the next 20 years.
In the traditional Hollywood film industry, everyone is gambling, and no one knows the box office prospects of a film. Therefore, most of the time, the films at the top of the box office list will basically have their share in the major studios.
Now, Denise entertainment is breaking this pattern, realizing in advance what Disney can achieve in Simon's memory many years later, occupying a large part of the box office list every year.
The upcoming ”Toy Story” does not expect the box office of ”Batman” series. As long as it can reach the box office level in Simon's memory, danylis Entertainment's layout in 3D animated films will be preliminarily completed.
In the original time and space, because of the big sale of toy story, Pixar's market value rose from $50 million before the film was released to $1 billion after the IPO, a full 20 times increase.
However, what Pixar signed at that time was only an ”OEM” agreement, and Disney took away most of the profits of the toy story series.
This time, Pixar's entertainment for Denise is a complete whole.
The toy story in my memory not only means that the global box office is close to 300 million US dollars, but also, according to Disney's subsequent statistics, only the first two Toy Story Series bring about peripheral revenue of 9 billion US dollars, with an average of 4.5 billion US dollars each.
Therefore, as long as toy story is as successful as it was in the original time and space, as a part of daenerys entertainment, the market value gain brought by this animation studio to daenerys entertainment group itself is not only $1 billion.
As the head of danielis entertainment and consumer goods department, Nancy Brill has put forward the plan of preparing the surrounding film from the beginning of the project.
So it is with toy story.
For the 3D animated film to be released on November 22, danelis entertainment not only made a publicity budget of $20 million, but also spared no effort in the advance layout of the peripheral products of the project.
It is estimated that before the release of the film, the distribution scale of toy products around toy story will reach 200 million US dollars.
It can be said that this is also a gamble.
With a production budget of 35 million US dollars, the total cost of production and publicity of this project will reach 55 million US dollars. Once the project fails, the potential loss to Denise entertainment will be more than that.
Dannilis entertainment relies on its brand and reputation in recent years, which makes the peripheral manufacturers cooperating with the company complete the large-scale peripheral distribution ahead of time.
If Toy Story fails at the box office, a large number of neighboring manufacturers may suffer losses.
When word of mouth is broken, it will be very difficult to reshape it.
Of course, if the plan is successful, the profits will definitely be huge.
The stage when the audience has the strongest desire to buy peripheral products is often just a few weeks after the release of a film. If they complete the distribution ahead of time, they can naturally make a lot of money by virtue of the most popular period after the film starts.
Daniels studios.
It's already November 15.
Scream 3, which opened on October 25, just finished its third week of screening yesterday.
After the box office of $37.13 million in the first week, the box office of the youth horror film fell 53% in the next week, leaving only $17.56 million in the next week.
In the third week of its release from November 8 to November 14, scream 3's box office decline narrowed to 32%, to another $11.93 million.