Chapter 419 (1/2)
In the face of ”Batman: The Dark Knight” overwhelming, other films in the same period of this summer season are all reduced to a complete foil that is not worth mentioning.
After the record opening day, countless people inside and outside Hollywood are watching the box office figures of this super blockbuster every day.
$23.76 million on the first day.
$24.33 million on Saturday.
20.39 million on Sunday.
Just three days after the first weekend, the cumulative box office of ”Batman: The Dark Knight” quickly hit a high of $68.38 million.
On weekdays, the box office momentum of the film remains unchanged.
Finally, at the end of the first week from June 7 to June 13, ”Batman: The Dark Knight” created a new weekly box office record without any doubt, and achieved an unprecedented first week break of 100 million.
US $102.07 million.
This is the box office of Batman: the dark knight in its first week and seven days.
In seven days, ”Batman: The Dark Knight” jumped to the second place in the 1991 North American box office ranking, after the $118 million of the upcoming Valentine's day film ”fight smart star” at the beginning of the year.
In the face of this super blockbuster's box office exceeding 100 million yuan in the first week, most Hollywood filmmakers have a strong sense of powerlessness.
Once upon a time, as long as a film can achieve a total box office of more than 100 million in North America, it is enough for everyone to celebrate. However, it seems that in the twinkling of an eye, the box office of the film has become so simple.
Most people actually understand that this is just an illusion.
In 1991, nearly half of the schedule was completed, and the North American cinemas only produced two North American films with a box office of more than $100 million, namely ”fight smart” and ”Batman: The Dark Knight”.
However, ”Batman: Dark Knight” box office momentum, it is to let too many people feel elusive.
It's not that no one has imagined that Batman Series or DC movie universe will fail after the amazing opening of Batman: the moment of war. The whole project invested 160 million US dollars, which was unimaginable in the past few years.
Even with the popularity of the first film, the sequel has no problem in recovering huge costs through Omni channel operation. However, if the film cycle is too long, the project is doomed to be a failure.
Now, all those who hold certain expectations are left with disappointment.
The first week's $102 million box office of ”Batman: The Dark Knight” is almost impossible to be less than $300 million.
US $300 million is just the cost line for this super blockbuster to recover its full budget through the local box office.
According to the box office data of the first week, not many people doubt that the project can not only recover the full budget, but also achieve partial profits through the North American cinema.
Meanwhile, all kinds of toys, posters, records and video games related to ”Batman: The Dark Knight” are also on sale at the same time.
This sequel, from the beginning of the car chase war to the end of hanging dirty bombs away from the city, can be said to destroy Batman's bat motorcycle, Batmobile and bat fighter all over again, so that many fans are greatly distressed.
However, there are other character props specially used for derivatives development in the film.
Even Cindy Crawford, a guest star, has launched the same role in the film. Because she didn't predict the popularity of the supermodel in the film in advance, the news that the film was out of stock came from various retail channels two days after it was painted.
According to rough statistics, the total sales volume of various peripheral products of Batman: Dark Knight reached 170 million US dollars in just one week.
Compared with $130 million in the same period of ”Batman: the moment of war,” sales have increased by more than 30%.
In addition, the box office of 21 overseas countries and regions that are showing simultaneously has reached 130 million US dollars in the first week, because they cover the major overseas ticket warehouses such as Britain, France, Germany, Japan, Italy, Spain and Australia.
So, just in its first week, Batman: The Dark Knight grossed $230 million worldwide.
In the early 1990s, the world trade organization had not yet been established, and the film markets of various overseas countries were relatively closed.
However, on average, Batman: The Dark Knight, a blockbuster that overseas theaters are scrambling to introduce, can recover about 35% of the box office share through overseas markets.
According to the ladder sharing rules signed by the U.S. local distributors and theaters, the approximate profit ratio of peripheral derivatives sales, and the average share ratio of overseas box office, it can be calculated that Batman: the dark knight has only been released for one week, and the funds expected to be recovered from various channels have reached $140 million.
It took seven days to recover US $140 million. Although the box office of the film fell sharply in the second week, the project is destined to turn to profitability quickly.
The onlookers just keep a close eye on the box office data of Batman: the dark knight. Professionals who are familiar with the operation details of Hollywood film projects can clearly see that the film, which has invested 160 million US dollars, has shown a momentum of making a lot of money in just over a week.Hollywood has never lacked followers.
Faced with the success of DC movie universe, other studios subconsciously began to look for similar projects.
Then, everyone once again found that the two major cartoon giants in North America, DC and marvel, are no longer the objects they can reach.
Marvel comics is completely hidden in Simon westrow's hands as a gold mine. Not only does he not intend to ”mine”, but also he does not mean to let other studios work for him.
DC Comics, which lost Batman, Superman and wonder woman and almost sold themselves in the 1980s, even showed a state of strict guard against the copyright of their own superheroes. All the producers who tried to contact time warner with the copyright ended up in failure.
Because of the long-term recession of the comic industry, in this era, apart from marvel and DC, there are no other large-scale comic companies in the United States. Many years later, Black Horse Comics and Image Comics, which followed marvel and DC, were either in the early stage of development or not yet established.
Although many people also understand that the key to the success of DC movies in the universe lies not in ”DC”, but in ”the universe”.
Moreover, Denise entertainment is far ahead of the film production technology and concept of this era, which is also the key to the success of DC film universe.
However, after contacting marvel and DC for copyright, Hollywood studios are still looking for some small comic companies to support some original comic content.
When the box office of ”Batman: The Dark Knight” came out in the first week, the third film of the series ”Batman: the rise of the Dark Knight” was officially approved, and the preparatory work began.
In fact, at the beginning of the project, Simon had already planned the plot of the trilogy.
Now, Jane de bond has proved that he can support the production of this series, and the film's leading actor and heroine and other major creators have signed long-term contracts. There is no need to haggle over the film's pay just because of the box office sales. Therefore, the launch of the third film has basically started the practical process of supporting role selection and movie scene.
In just two short films, Batman has become a hit for a large number of unknown or lukewarm actors. With the opening of the third film, any role in the plan has become the goal of Hollywood's major brokerage companies.