Chapter 1894 (1/2)

Witnessing Bruce's strength, the propaganda department immediately launched an action.

All the departments that need to cooperate also began to work in tandem.

There is only one purpose to create the image of Bruce Kung Fu tough guy.

When it comes to publicity, we have to mention Nick.

Its advertising can be said to be the most successful, and a new definition of products and advertising.

When people think of Nick, they think more than shoes.

And the stars who grew up with Nick, the significance of sport, the greatness and touch of sportsmanship.

It is no longer a simple shoe-making company, but has become some kind of definition.

Nick is great, it's sports, it's competitive spirit

This is the great advertising effect and propaganda.

This approach has changed the mindset of countless companies and innovators.

The most famous one is old Joe's apple.

Before the advent of the epoch-making smartphone, apple made countless ads.

But there are still a lot of people who know nothing about it.

Even after losing old Joe, he once fell into a precarious situation and faced bankruptcy.

Until old Joe redefined the mobile phone, making apple a leader and pioneer of the times.

At this point, the apple Empire rose.

In subsequent publicity, Apple also emphasized the definition of products.

People focus on the pioneering leading the times, the greatness of apple and old Joe.

Instead of just focusing on how the product works, how it works

That's what old Joe learned from Nick.

Only to give a higher definition of the product, not just as a dead thing.

Only in this way can we turn corruption into magic.

Another company that is equally successful is red bull, which is ”undead, I don't support.”.

Red Bull = energy.

For decades, red bull's Propaganda Department has done only one thing.

Is to brand this point deeply in the consumer's mind.

Think of Red Bull, you will think of wireless.

Think of extreme sports, challenge and struggle, bravery and struggle.

And their success comes from the support of energy.

Where does the energy come from - Red Bull.

Not only do you like the taste of Red Bull, if you like it.

Perhaps even he did not realize how much the definition of Red Bull influenced his choices.

The same is true of German made (cutting-edge and extreme craftsmanship).

Neon manufacturing (conscientious and responsible, the ultimate humanized design concept of products.)

These are all the effects of implicit advertising and publicity.

In fact, there are not a few people in Germany who make up numbers.

The fake and quality problems of neon manufacturing have existed for a long time.

It's a pity that Li Zitao didn't remember the propagandist who made Nick completely different and became a God.

Otherwise, he must be working for Li now, no doubt.

To get to the point, Bruce's hype officially began.

Karate competition to participate, and to high-profile propaganda, ”Hollywood action movie stars to participate in world-class martial arts competition, is speculation or confidence, please look forward to it!”

”It's ridiculous that the new Chinese of DreamWorks are trying to challenge the world's martial arts masters.”

”Newborn calves are not afraid of tigers. Hollywood...”

Before the fire was broadcast, Bruce's name began to appear in various newspapers and magazines.

Although it is not a headline, it also causes attention and discussion in a small range.

Then there was an interview with street fighters.