Chapter 713 - Use the Supermarket To Plant Advertisement? (1/2)
Chapter 713 Use the Supermarket To Plant Advertisement?
The staff of the three video websites had already started their preparations.
Because they foresaw that the membership would increase drastically today, the three video websites had made preparations well in advance. They also added a new server on their own platforms to prevent encountering any problems with the server, which might lead to a slowdown of the system, payment problems or any other unforeseen problems.
When everything was ready, the technical department of the three video websites starting computing the new membership data in the early morning.
In the morning, the number of people paying for membership increased dramatically. The number that could only be reached after one day hit the mark early in the morning today, but it was not enough to fire up the excitement of the staff of the three video websites.
By nine o’clock in the morning, there was a surge in the increase of new members. This sudden rise shocked all the technical staff of the three video websites.
In the blink of an eye, it had grown nearly a hundred times over. This kind of escalating member increase had never been experienced before!
Later, it continued to grow. And the growth rate kept increasing.
As it was getting close to the time for the official release of the video, more and more people signed up for the membership.
Looking at the increasing number of members, the executives of the three video websites were all very excited.
When they had just received the right to play the meridian CG video, a large number of people had already followed their websites and paid for their membership. At that time, they had already made a huge profit. Although they did not completely recover the money they spent back then, it was really close.
And now, what the explosive growth brought this time was almost a net profit.
Of course, the net profit was not based on money. Although they had made an enormous amount of money, the most important thing was the traffic.
Why did all three video websites launch a promotion of 50% off the membership fee?
They wanted to get the traffic!
With the help of the membership promotion, they first got people attracted to their website. Because when it came to signing up for the membership, most of the people did not want to waste it. As soon as they saw the video, they would enter the video website and gradually become the loyal audience of the website.
This was the real profit!
Looking at the increasing traffic, the staff of the three video websites were very excited.
This kind of data was much more powerful than the most popular TV series in recent years.
At this moment, no one thought that it was a loss to spend 50 million on an exclusive broadcast right.
This was only the first day.
Tomorrow, many people who did not want to pay for the membership would tune in to watch the video, so the traffic would be bigger than today.
The most important thing was that once people could watch the meridian video for free, the websites would inevitably add at least a 30-second advertisement at the beginning of the video according to the rules of the three video websites. For such a hit video, they could even directly add a 60-second or 90-second advertisement. These advertisements were equivalent to money!
The time for people to enjoy it always passed quickly.
When the executives of the three video websites were still savoring the pleasure brought by the huge traffic, it was already 10 o’clock in the morning.
Regarding the release of the video, the executives of the three video websites had already discussed and issued instructions.
When it was ten o’clock, the three video websites released the video simultaneously.
As soon as the video was released, all the people who were waiting in front of computers and mobile phones flooded into the websites to watch it.
In the first second, the Click-through Rate was zero.
In the 30th second, the Click-through Rate was still zero.
However, in the 60th second, when the website updated automatically, the Click-through Rate of the meridian CG animation jumped from zero to millions in an instant.
It increased by over a million every minute.
This was just the number of view counts on one of the video websites.
Of course, some people could not see anything because of the slow speed of the network, they then refreshed many times, which caused the Click-through Rate to rise.
But even so, this drastically increasing Click-through Rate also shocked the technical staff of the three video websites. It also startled all the audience who were watching the video.
This was simply insane.
Although people were shocked, they still focused on the contents of the video.
“Whoosh, whoosh…” In the beginning, the sounds of the cold wind blowing could be heard.
The sky was dark.
It was in the middle of the night and the autumn night was bleak and still.
“Pitter-patter… ” On a street in a city, a young man with short hair, dressed in grey trousers and a white T-shirt, walked slowly from the dark street.
The figure gradually approached from a distance.
As people took a closer look, they saw that this was the protagonist from the trailer a few days ago.
Everyone was curious.
At that time, the scene in the trailer was set on a high mountain cliff, but the scene now was a city. Would the change of the scene be too drastic?
Just when everyone was feeling confused, the protagonist who was walking over, suddenly stopped and turned to look at the side of the road.
Then the camera shifted.
The protagonist was looking at a small supermarket.
“What the f*ck. Is he going to advertise in this way?”
“The supermarket?”
“That’s a great idea. Haha. Is he going to say something and finish ten ads in one go?”
“Using a supermarket to plant an advertisement. This is so unexpected.”
The audience immediately a heated discussion about this.
As expected, while the audience were having heated discussions, the protagonist in the video strode toward the supermarket.
The camera kept on rolling.
The protagonist entered the supermarket.
He came to a shelf and picked up a can of Bull.
The supermarket owner said as he collected the money, “It’s late at night and you’re still drinking Bull. Young man, are you going to work all night?”